PRIMALSYour one-stop shop to live toxin-free! Everything you need to make your daily routine toxin non-toxic including plastic-free toothbrushes, fluoride-free toothpaste, filtered showerheads & more!We also offer a customer satisfaction guarantee, phone calling support 7 days a week 9 AM - 5 PM EST and 24/7 email customer support! If you ever have an issue with your order, not to worry - simply reach out to us and we will make it right, fast!
PRIMALS (primals.shop) has 266 customer reviews on Five Star Index, with an average rating of 4.5 out of 5.
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Paul P.
Worth waiting for. I'm starting with the boar bristles, and I'm happy with those, but I have the horse bristles too and I plan to try those. So far everything works as it should.
Response from PRIMALSOct 4, 2026
It’s great to hear that your PRIMALS toothbrush was worth the wait and that you’re enjoying the boar bristles so far! We appreciate your support and hope you enjoy trying the horse bristles as well.
mike M.
The boar bristles are great. From the description I was afraid the would be too stiff. They are not. Teeth feel cleaner than before too. I hope they hold up well because I really like them. My mom who is 90 and my wife like them too. I wish I could turn the timer off. The pause and having to turn it back on to finish is irritating.
Response from PRIMALSOct 4, 2026
It’s wonderful to hear that you, your wife, and your mom are all enjoying the boar bristle toothbrushes! We really appreciate the honest feedback about the timer as well, and we’ll be sure to pass that suggestion along to our product team. Thanks for giving PRIMALS a try and sharing your experience!
Ruby
I like the product, and am very happy with the fact it addresses the very real problem of microplastics in our mouth and body. Customer service was very good, and the order came quickly.
Response from PRIMALSOct 4, 2026
So happy to hear you’re loving everything! Your enthusiasm and support truly mean a lot to us.
Juan David Trujillo P.
I love everything its amazing
Response from PRIMALSOct 4, 2026
So happy to hear you’re loving everything! Your enthusiasm and support truly mean a lot to us.
Kare
I really didn’t know what to expect, but having my teeth feel as if I had just gotten them cleaned professionally by my dental tech was amazing. And when I did have a challenge with one of the items the teams response was quick and supportive - 10 out of 10!
Response from PRIMALSOct 4, 2026
Hearing that your teeth feel professionally clean after using PRIMALS is fantastic! We also appreciate you recognizing our team’s quick and supportive response when you needed help. Your 10/10 rating means a lot to us!
Tim G.
clean, effective, and toxic free products all around. Lauryn makes things easy and gets things done in a timely Manner. I would highly recommend Primals!
Response from PRIMALSOct 4, 2026
It means so much to hear that you’re enjoying our clean and effective products! We’re also glad Lauryn was able to make things easy and resolve everything promptly. Your support and recommendation are truly appreciated!
Sanna for F.
Best toothbrushes ever! We use Philips sonicare 5300 and this heads fit perfectly to that. Teeth feel clean and it is super nice not to have plastics in mouth anymore when brushing.
Response from PRIMALSOct 4, 2026
It’s wonderful to hear that our brush heads fit perfectly with your Philips Sonicare and that you’re enjoying the cleaner brushing experience! We truly appreciate your support and are so glad you’re loving them.
lisa P.
First of all I love my new toothbrush so glad I changed to a healthier product for me and my husband. I would recommend it to anyone that is on the fence you will not be disappointed. The customer service is also great they were quick to respond and help with what I needed.
Response from PRIMALSOct 4, 2026
It’s fantastic to hear that you’re impressed with the quality of the electric toothbrush and the overall experience! We especially appreciate you highlighting the natural bristles, thoughtful gifts, and even finding a clever use for the packaging. Your support means a lot to us!
