At NAADAM, we’re dedicated to making the world’s softest knitwear at prices that make sense. By working directly with herders and cutting out the middleman, we’re able to offer premium cashmere and everyday essentials that are made to last. Our goal is simple: deliver timeless, high-quality pieces you’ll reach for again and again.
NAADAM (naadam.co) has 262 customer reviews on Five Star Index, with an average rating of 2.2 out of 5.
Also known as
naadam.co
Website
naadam.co
Category
Clothing & Underwear
Location
New York, New York
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 37% of reviews.
Latest
Most recent review: October 2026.
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Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
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I placed a big order for their Christmas Grinch sweaters in November. I thought they would make excellent Christmas gifts. The company states that orders will be shipped within 3 to 5 days. They even hit you with a "shipping insurance fee," which is useless if your order never ships. It is now 16 days later, my order hasn't shipped, and judging from other reviews, I will not get these sweaters by Christmas, if ever! Their "customer service" does not exist. You will never hear from them. I can't believe I got scammed! BUYERS BEWARE! DO NOT BUY FROM THIS COMPANY!!!!
Response from NAADAMMar 26, 2025
Hi Sharon,
I’m so sorry that our embroidery delays affected your holiday plans. You should have received a separate email from us before the holidays with more details about the delay, but I completely understand how frustrating this must have been.
We truly appreciate your patience and understanding—this isn’t the typical NAADAM shipping experience, and we regret any inconvenience it caused. Please don’t hesitate to reach out if there’s anything else I can do to help.
MA
Mac69612
Do not order
Do not order. There is not a customer service department. Scam!
Response from NAADAMMar 26, 2025
Hi there,
I'm unable to find any correspondence from you, but I can assure you we do have a customer service department! We can be reached at [email protected]
Thanks!
DL
DLR
The customer service is non-existent
The customer service is non-existent, there is no way to contact anyone by phone or email. I placed an order a week ago that hasn't shipped, no idea when it will ship and cannot get in touch with anyone to find out. Placed a second order and have the same issue with shipping and arrival times. They certainly know how to send emails since they spam me about 10 times a day, but they don't want anyone getting in touch with them. Dead end trying to get any service.
Response from NAADAMApr 7, 2025
Hi Dawn,
Thank you for reaching out. I’m sorry to hear you’ve been experiencing issues with your order shipping. It appears that the two orders you’re referring to have already been delivered, but if you haven’t received them, please let me know so we can resolve the issue!
SU
Sunny
I would give this company a ZERO if…ed
I would give this company a ZERO if possible. I wish I had read this site and Naadam return policy prior to purchase, I have learned a valuable lesson in on-line shopping, that I hope you may be alerted to as well.
On 10/25 a sale banner stated OFF-Duty on sale at 30% off for 2 days only. I clicked on the banner and it took me to the off-duty collection merchandise. No indication of the sale dates or exclusions. I snapped a picture of the sale banner as I ordered the off duty hoodie, just in case I received the online shopping hassle. Sure enough, I was charged full price. There were no flags on any of the off duty collection of sales or exclusions or during the checkout process. They also charged a >than $9 “optional” shipping protection, which was added by default.
The return portal did not recognize my order number (?) so I immediately emailed customer service
Customer service informed me the sale ended the previous day and the hoodie was excluded. I was educated this information was located in the FAQ section. Really ??? I then went to the FAQ section and found the sale dates of 10/23/24-10/24/24 with the code, and exclusions apply. No listing of what the exclusions were and no flag at checkout. After a long series of many emails regarding the legalities of continuing to post an expired sale and no indication of what was excluded, I was refunded the 30% off.
Unfortunately the next day they posted a sale on their crew neck for $75 and I placed two more orders.
The site advertised the off -duty hoodie ran large, to size down. On arrival of the M Plum off-duty hoodie it was too small, I received a return/exchange label and returned immediately for an exchange to L plum. Within less than 24 hrs, I received an email stating the L plum was sold out. I had a choice of in store credit or $ back. I requested they send me a L navy. Their response was they cannot do that. After a series of many many emails on November 11th I sent yet another email stating my intent to return all 3 orders if they could not handle my return/exchange issue. My concern was passed on to another team. The woman agreed to send me a L navy in exchange rather than have me follow through with a return of all orders. At this point I was SO DONE with NAADAM that I chose to return everything. I packed up everything and delivered to shipping, receiving an almost immediate return of my money…so all good? NO! There was no return for the off duty hoodie price, which initially started this entire debacle. The customer service representative told me to go to the return portal for updated information on my refund however, the return portal told me to go to customer service! Back to more emails with customer service, finally name dropping the team member who finally offered assistance/refund. The team member stepped into the conversation and refunded the balance for the hoodie, which was well over $100.
In short, the BBB gives a rating of “F” to companies who do not respond to complaints. Check it out, in addition to the other reviews on Trust Pilot.
Response from NAADAMMar 26, 2025
Hi Sunny,
Thank you for taking the time to share your experience. I sincerely apologize for any confusion and inconvenience this caused. We truly appreciate your feedback and are working to make our discount and promo details more visible during the shopping and checkout process.
It looks like this has been fully resolved, but please don’t hesitate to reach out to us at [email protected] if there’s anything else we can assist with. We’re happy to help!
DE
Debbie
Couldn’t believe when I purchased a few
Couldn’t believe when I purchased a few
Items using the mobile app code offering a 15 percent discount on one item that I was unable to create a return .
When I mentioned that the policy was unfair did they give me a credit for 1 item .
I decided a few minutes thereafter that the second sweater was quite large that I wanted to send that back as well and initiated a second separate return label .
I placed BOTH sweaters in the same bag with the second return label included in the bag and did NOT receive a refund for that purchase .
NAADAM will not be worn by me or any family remembers .
Response from NAADAMMar 26, 2025
Hi Debbie,
I’m sorry to hear you had a frustrating experience with your return. When additional items are added to a return, it may require extra processing time before the refund is issued.
I really appreciate you sharing your feedback with us. If there’s ever anything we can do to assist you, please don’t hesitate to reach out — we’re happy to help!
TL
Tom L.
Abundantly wrong sizing
Women's size XS was a men's medium.
Otherwise, a nice hoodie that I will keep for myself while I will certainly avoid buying China sourced products in the future.
US regulatory oversight of domestic products is pretty manufacturer friendly but China doesn't mind the consumer getting shafted.
Response from NAADAMMar 26, 2025
Hi Tom, Thanks for your feedback, we really appreciate it! For sizing, we provide a standard sizing chart on each product page, along with fit details and recommendations. If you ever have any questions about how a specific style fits, please don’t hesitate to reach out to us at [email protected]. We’re happy to help!
JT
John T.
Misleading/Unethical Practices, Very Slow Delivery
Good sweaters, but poor and misleading/unethical service/bait and switch tactics. Company advertised a sweater for $75, but I went to the site and there was no $75 sweater. I called the company and they acknowledged there was no $75 sweater and that there was still advertising promoting one. Also, company offers a 15% promotion for a first purchase, but only when I was able to see fine print in the coupon I received does it explain it isn't valid for many purchases. And, delivery is really slow. I ordered a sweater two weeks ago and am still waiting for delivery, which I'm told will be next week. But, on the positive side, the sweaters are nice.
Response from NAADAMMar 26, 2025
Hi John,
Thanks for taking the time to share your feedback, we really appreciate it! We strive to make our discount disclaimers as clear and visible as possible, and I’ll be sure to pass your comments along to our team.
As for the shipping delays, I completely understand how frustrating that can be. While slow order processing isn’t typical for NAADAM, sometimes carrier delays can happen along the way. If you ever have any questions or concerns, please don’t hesitate to reach out to us at [email protected]—we’re always happy to help!
VI
vitaminrc
I'm happy enough
Honestly, my experience wasn't awful but was far from seamless. I really wanted a cashmere sweater and my friend had one from this company and I liked hers so I bought one (The Original). I live in Canada and the shipping to Canada is astronomical. I have a small business and ship to the US all the time, I charge a flat rate of $25 regardless of weight, etc. Personally. I agree with other reviewers that I think they can do better with shipping costs. I only ended up ordering because my husband was going to the US on a work trip and so I had it delivered to him there, however, I paid for priority shipping and after a few days with no tracking information, I had to reach out to the company to remind them to ship my sweater. It shipped after I sent an email and though it did make it in time, it should have been sent sooner as I paid extra to have it shipped priority. I wrote an email explaining this and also wrote about it in a review when the email from the company didn't explain why it took longer to ship. All of this happened in August 2024, it's now October 2024 and I've just received a refund for the priority shipping. So all in all, not a seamless experience but not too bad either. I really do like my sweater and though it did begin to pill after a few wears, it wasn't anything my fabric shaver couldn't take care of.
Response from NAADAMApr 7, 2025
Hi there,
Thank you for taking the time to share your feedback! We’re actively working on improving our International Shipping options for our customers. I sincerely apologize for the delay in your Priority order and the extended wait for your refund. This is definitely not the experience we aim to provide, and I truly appreciate you bringing it to our attention. I'm glad to hear it's all been resolved!