Firmoo is your one-stop optical destination for customized eyewear services and professional prescription advice. Founded in 2009 by a group of opticians and designers on the belief that eyewear should be trendy, not spendy, we grew from the desire to give everyone around the world the convenience of receiving professional eyecare at an affordable price.
Firmoo (firmoo.com) has 6,647 customer reviews on Five Star Index, with an average rating of 4.5 out of 5.
Also known as
firmoo.com
Website
firmoo.com
Category
Vision & Hearing
Location
South El Monte, California
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 16% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
This company cannot pay to remove reviews or change its score.
I won’t go to high street opticians to buy glasses anymore
I have ordered glasses from here three times now. I go to a high street opticians and get my prescription then order glasses off Firmoo. I can get 6 pairs of glasses from here for the same price as one pair from the opticians. Every time, I have been very impressed.
HL
Hannah L.
Avoid Firmoo if you’re in the UK — they do not follow UK consumer law.
Avoid Firmoo if you’re in the UK — they do not follow UK consumer law.
I ordered glasses that arrived faulty — poor quality, far too large in comparison to online measurements, constantly falling off and completely unwearable. Instead of offering a straightforward refund, Firmoo spent days sending me scripted replies, discount codes, and “compensation coupons” that I never asked for.
They then tried to:
• Deduct VAT from my refund, which is illegal under UK law
• Charge me return postage, even though the item is faulty
• Refuse a full refund, claiming their internal “compensation order” policy overrides UK consumer rights
It doesn’t.
Under the Consumer Rights Act 2015, faulty goods must be refunded in full, including VAT, and the retailer must cover return postage. Firmoo ignored this repeatedly.
The amount of hassle, back‑and‑forth emails, and attempts to avoid their legal obligations has been shocking. I’ve now had to involve my bank and Trading Standards.
If you’re in the UK, think twice before ordering — their policies do not comply with UK consumer protection laws and their customer service seems oblivious to the fact that they need to do this.
Response from FirmooMay 31, 2026
Hello Hannah,
Thank you for sharing your feedback. We are sorry to hear that your experience did not meet your expectations.
We understand your concerns regarding the glasses and the subsequent support process. After reviewing your case, we have created a ticket and escalated it to the appropriate team for further review.
Please expect a follow-up from our support team within 24-48 hours via email. We will carefully review the details of your case and work with you toward an appropriate resolution. If you have any additional information you would like to provide, you may also contact us directly through our 24/7 Live Chat or by email at [email protected].
We appreciate your patience and the opportunity to look into this matter further.
Kind regards,
Firmoo Customer Support Team
PD
Philippe D.
Très bon service réponse et suivi très…
Très bon service réponse et suivi très rapide livraison rapide
Je recommande
SF
Susana Falcon A.
La peor experiencia que he tenido en…
La peor experiencia que he tenido en una tienda online. He estado 3 horas para poder comprar unas gafas sin conseguir hacerlo. La página se para, no te deja avanzar, tampoco ir hacia atrás. Y cuando al fin después de tantos intentos consigues llegar al final y rellenas los datos de graduación le das a seguir, te pone ok. Y nada más. Piensas ya estará guardado? . Pues no vuelta a empezar. Y al final me he cansado. Creo que en vez de tanta rebaja y publicidad deberían de gastar en mejorar la página web porque es muy mala .
Response from FirmooMay 31, 2026
Hola Susana,
Gracias por compartir tu experiencia. Lamentamos mucho los inconvenientes que encontraste durante el proceso de compra.
Entendemos lo frustrante que puede ser dedicar tiempo a seleccionar unas gafas y completar los datos de graduación para luego encontrarse con dificultades técnicas que impiden finalizar el pedido. Agradecemos sinceramente tus comentarios sobre el funcionamiento del sitio web, ya que nos ayudan a identificar áreas que necesitan mejoras.
Como no hemos podido localizar un pedido con la información disponible aquí, te invitamos a contactar con nuestro equipo de atención al cliente a través de nuestro Live Chat 24/7 o por correo electrónico a [email protected]. Estaremos encantados de recopilar más detalles sobre lo ocurrido y trasladar la incidencia al equipo correspondiente para su revisión.
Lamentamos nuevamente esta experiencia y agradecemos que nos hayas hecho llegar tus comentarios.
Atentamente,
Equipo de Atención al Cliente de Firmoo
EU
Eunice
Great glasses, reliable customer service
I have been getting my glasses from Firmoo for the past 3 years. They always provide a great selection of frames to choose from. The lenses are on point to the prescription I provided. Recently, I ordered two glasses from them and there are two different prescriptions. Customer services contacted me to confirm that there are two different prescriptions. I told them that the glasses I was ordering are for two different people (for me and my daughter), hence the difference in prescription. I just appreciate that they contacted me to clarify the order. In terms of price, their products are affordable and you can make customizations like photocromic lenses, blue light etc. without breaking your budget. I definitely recommend Firmoo, and will continue ordering from them in the future.
MA
MARYLENE
Service client au top !
J'ai reçu mes lunettes tres rapidement , elle sont tres belle ,mais malheureusement les verres chromatique ne m'ont pas convenue . Le service client a tout de suite proposé une solution qui est parfaite !
Bravo a vous
CD
Cliente de J.
Entregan un excelente servicio
Entregan un excelente servicio, responden ante cualquier inconveniente y de manera rápida, se preocupan de si el cliente quedó satisfecho, lentes de buena calidad y lindos diseños... Lo recomiendo 100%