Ron M.
Don't trust CarEdge dealership reviews
On their website where you can see how they rate dealerships, they rate Kia of Frisco in Texas as an "A" rated dealer. Well using these ratings as a guide, we visited Kia of Frisco. My friend is currently in the market for a new Kia and I let the salesman know that I would be also in the near future. I asked the salesman about any add-ons and was informed that they have a "VIP" package that's included on every car they sale and it's non-negotiable for over $2,000! I told my friend about what the salesman told me and my friend asked the same question and was told that indeed they "provide" a VIP package on all their cars. When my friend said they didn't want it, the salesman she was talking to also told her it's non-negotiable. Needless to say we walked! I sent all this information to CarEdge several weeks ago (over 3 weeks) and never heard back from them but really didn't expect to. So, here we are over three weeks later and we're ready to go looking again. So, I pull up CarEdge ratings and low and behold they still have Kia of Frisco as an "A" dealership!!!! Yet, they have two other Kia dealerships in the area listed as a "F" for doing exactly what Kia of Frisco is doing. DON'T TRUST CAREDGE DEALERSHIP REVIEWS!!!!!
Response from caredge.comOct 21, 2026
We're sorry you had that experience at the dealership. Being told an add-on is mandatory and non-negotiable is exactly the kind of practice the Dealer Transparency Index (DTI) is meant to expose. To explain how the DTI works: every grade is based only on out-the-door quotes our AI collects directly from dealerships. We don't accept quotes or reports from shoppers or dealers, so the DTI can't be influenced either way. We don't respond individually to submitted reports, because they aren't used in DTI grades. That's also why the grade didn't change after you contacted us. The quotes we've collected from this dealership haven't shown a required add-on package like the one you describe. If that changes in future quotes, it will be reflected in their grade. — CarEdge
