Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Sarah
Prompt delivery packaged perfect and my dogs absolutely love the food!
Response from Happy HowlJun 2, 2026
The ultimate delivery trifecta! There is nothing better than a stress-free unboxing experience for you and a couple of very happy dogs at mealtime. Thank you so much for sharing the love, trusting our kitchen with your babies' nutrition, and letting us keep your pantry stocked!
Tom
Dogs like your food
Response from Happy HowlJun 2, 2026
Clean bowls all around—exactly what we love to hear! Thank you so much for the fantastic review!
Jodi P.
Our dog loves the food.
Response from Happy HowlJun 2, 2026
We love your dogs too! Thanks so much for the shoutout and spreading love!
Lisa R.
My baby loves it and I don't have to worry about what I'm going to feed her and she looks amazing it's kinda expensive but have no choice I have to give my baby the best
Response from Happy HowlJun 2, 2026
We completely understand that investing in premium nutrition is a big commitment, but seeing your baby look amazing and thrive makes it worth it! Knowing we can give you total peace of mind at mealtime so you never have to worry about what's going into her bowl is exactly why we use the highest-quality ingredients. Thank you so much for choosing the absolute best for her!
George L.
Good product. Easy to use. I found the Turkey to be a bit dry so I use a fresh raw egg added makes the dogs like it more.
Response from Happy HowlJun 4, 2026
Easy to use and pup-approved is what we love to hear! We work hard to keep our recipes packed with lean, high-quality protein, but we absolutely love your creative solution. Adding a fresh raw egg is a fantastic, nutritious way to add a little extra moisture and flavor. Thank you for the wonderful feedback!
Maryann H.
I wish you had larger containers to purchase
Response from Happy HowlJun 2, 2026
We completely understand! We hear this feedback from our multi-dog and big-pup families, and we are always looking for ways to grow and improve our kitchen options. While our current containers are designed to maximize pantry space and stay perfectly fresh, we appreciate you sharing this note with us as we plan for the future. Thank you for being a valued part of our pack!
Kathy C.
I will give the same wonderful review after every shipment. Happy Howl is what Andy EATS and LOVES. We're on auto ship every 5 weeks of the 18 pack - 6 Grandma's Beef Stew, 6 Lamb Delight, 6 Tasty Turkey Feast. Andy has no preference, he LOVES and gobbles up each and every meal in record time. Only praise comes from this address. Thank you Happy Howl! 🐾🐾
Response from Happy HowlJun 2, 2026
WOW this truly is the ultimate compliment! Knowing that Andy has zero preferences because he is too busy gobbling up all three recipes in record time completely makes our day. We are so incredibly honored to to keep those 18-packs flying to your doorstep every 5 weeks. Thank you so much for the endless praise and for being such a wonderful part of our family!
Candy A.
HH make it easy! My pups.....I now have two....love the food. Their breath is fresh....no dog food breath! Yippee. Their coats are shiny, I think everyone should give their pups HH.
Response from Happy HowlJun 2, 2026
Congratulations on the new addition to your pack! We love hearing that both of your pups are completely obsessed with their meals. Seeing those shiny coats and enjoying fresh, kissable breath—without that classic 'dog food breath'—is exactly what happens when you feed real, premium ingredients. Thank you so much for the incredible advocacy and for trusting our kitchen with your growing family!
