Where it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
Also known as
thehappyhowl.com
Website
thehappyhowl.com
Category
Pet Stores
Listed on Five Star Index
2026
About these reviews
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The company replied to 94% of reviews.
Latest
Most recent review: October 2026.
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Our dogs are happy and healthy. They eat Happy Howl and get two 40 minute walks per day. Our Vet comments on how healthy our 11 year old is.
Response from Happy HowlSep 17, 2026
Aw, we love hearing that! 🐾 An 11-year-old getting two 40-minute walks a day is pretty impressive! It sounds like your pups have a great routine, and we’re so happy Happy Howl is part of it. Give them both some extra love from us!
Warm Wags,
The Happy Howl Team
VV
Vicky Van L.
Fed my dog quarter box like it said
Fed my dog quarter box like it said. She liked it and are it up but 30 minutes later she was throwing up all over the place?
Response from Happy HowlSep 17, 2026
Hi there, we’re sorry to hear your pup wasn’t feeling well. There can be a number of reasons a dog may vomit after a meal, including eating too quickly or simply having an upset stomach, so we’d love to learn a little more about what happened and always want to make sure your pup is taken care of. 💚We’ll be reaching out by email so we can connect with you directly and get some more details.
Warm Wags,
The Happy Howl Team
GH
George H.
I like the vitamins and minerals…
I like the vitamins and minerals vegetables everything that you have in your dog food but the only thing I don't like is that my dogs gland in the back needs to be expressed every once in awhile so I have to give her hard cable to do it because if she eats all of your food she will not express that gland in the back if you could help me with that I appreciate it
Response from Happy HowlSep 16, 2026
Thank you for sharing this! We’re so glad to hear you’re happy with the vitamins, minerals, vegetables, and overall ingredients in our food. 🐾
We do have recipes that include ingredients like sweet potato and provide fiber, so there are a few options that may be worth exploring depending on your pup’s individual needs. Our recipes have different protein, fat, fiber, and moisture levels, so choosing a recipe can sometimes come down to what works best for your individual pup.
Since every dog is different, especially when it comes to stool consistency and anal gland expression, it may also be worth discussing with your veterinarian to see what they recommend for her.
I’d be happy to email you with a little more information about our different recipe options and their nutritional profiles. 💛
Warm Wags,
The Happy Howl Team 🐾
SG
Suzzanne G.
My dogs love it!
My dogs love it!
Response from Happy HowlSep 16, 2026
That makes us so happy to hear! 🐾 Thank you for taking the time to share the love. Give those pups some extra belly rubs from all of us! ❤️
Warm Wags,
Rachel
The Happy Howl Team
MS
Mark Stewart B.
I cancelled my subscription online in…
I cancelled my subscription online in plenty of time to stop the next delivery. Then, my online banking showed a charge for another shipment. I immediately contacted HH and was told they have no record of the cancelled subscription and the order was in route so nothing they could do. I asked for a call tag to return the product and a refund. "Not our policy" was their answer.
Requested a phone call back from someone in charge. Howie called. Told him everything and was given the same story. "Not our policy and nothing they can do".
THE MISTAKE WAS HH'S AND I AM OAYING FOR IT. IT'S NOT RIGHT!
JM
JMH
Flexibility to order what my pet likes…
Flexibility to order what my pet likes not just getting a bundle.
Response from Happy HowlSep 16, 2026
Absolutely! We love being able to give pups and their people a little more flexibility. 🐾 Every pup has their own favorites, so being able to choose what works best for them makes mealtime that much easier. Thanks for sharing! ❤️
EA
eaglerocktrade
AAA+++
Delivery was at good time. I'm disabled and was afraid UPS would deliver around 7pm like other UPS deliveries I get. Delivery was in afternoon while my daughter was here so she was able to bring packages in. Sally (my 12 yr old German Shepherd) loves the food! She was previously eating Nom Nom's. I love it now that I have freezer space for my food! AAA+++
Response from Happy HowlSep 16, 2026
We love hearing this so much! Delivering healthy meals that keep senior pups like Sally excited for mealtime is what we live for, and we are so happy the timing was so convenient for you and your daughter. Claiming back your freezer space is just the icing on the cake! Thank you for taking the time to share such a sweet review, and give Sally a gentle scratch behind the ears from the whole Happy Howl team!
CU
customer
Our pooch Harley loves all 3 flavors…
Our pooch Harley loves all 3 flavors that we have ordered for her. Turkey, Beef and Lamb. She licks the bowl clean every feeding which is twice a day. She has had normal stools as well.
Response from Happy HowlSep 16, 2026
We love hearing this so much! Harley cleaning her bowl twice a day and having great digestion is what every pet parent dreams of! It sounds like she truly loves the variety of Turkey, Beef, and Lamb. Thank you for making Happy Howl part of her daily routine, and give that bowl-licking girl a sweet scratch behind the ears!