Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Monnie S.
Happy Howl!! Very nice customer service.
Response from Happy HowlSep 24, 2026
Thank you for the wonderful feedback! We are thrilled to hear you had a great experience with our customer service team. We appreciate your support and look forward to serving you again!
Marie
My soul dog Groot was just recently diagnosed with stage 3 kidney disease and had to start a low protein diet ASAP! I immediately started doing my research and over and over Happy Howl kept showing up at the top of my requirement needs. Groot has been on a raw diet and high protien kibble his entire life (He is a Catahoula Leopard Dog and a working dog). Needless to say, I was very concerned because he is the most pickiest eater I've ever known. He LOVES this food!! I have discovered that he does prefer it slightly heated up, refuses it cold. (I did say he was picky) My vet went over the ingredients and protien ratio and was extremely impressed and highly approves! Crossing my fingers for his next blood test in a month and I will update his numbers, but we are super hopeful and so thankful we found Happy Howl food for my bestest friend!
Response from Happy HowlSep 24, 2026
Sending you and sweet Groot so much love during this time. A Stage 3 kidney disease diagnosis is so hard, and we know how stressful it is to navigate such a sudden diet change—especially with a soul dog who knows exactly what he likes! We are keeping Groot in our thoughts and prayers, and we are beyond honored that Happy Howl met your vet’s strict standards and passed Groot's warm-meal taste test. Thank you for trusting us with your best friend's health. We are crossing our fingers and praying for great results on his next blood test!
Terry D.
B AND W ARE LIKING IT...SO FAR...I HAVE NOTICED THAT SOME OF THE BOXES ARE NOT FULL... FULL AT THE BOTTOM THEN TAPPERS OFF AT THE TOP ON ONE SIDE... EITHER WAY THE GIRLS LIKE IT... THANKS GOD BLESS SEMPER FI
Response from Happy HowlSep 24, 2026
Thank you for the great review and for your service! We are thrilled that B and W are enjoying the food. Since our fresh recipes have natural texture variations, they can settle unevenly in the carton, but rest assured each one contains full portions (14.6 oz on a kitchen scale). We truly appreciate your support and look forward to serving your girls!
Donna C.
Food arrived within 3days
Response from Happy HowlSep 24, 2026
Speedy shipping for the win! We are thrilled to hear your order got to your door in just 3 days. Thank you for choosing Happy Howl, and welcome to the pack!
Deborah K.
My little Maddie just loves these. All she has to see me open the box she gets so excited. Thanks for making something so easy and good
Response from Happy HowlSep 24, 2026
Hearing how excited sweet little Maddie gets the second she sees you reach for the box brings the biggest smile to our faces! Making mealtime easy for you and delicious for her is exactly what we strive for every single day. Thank you for sharing the love, and give Maddie an extra big pat on the head from all of us!
Patrick H.
My dog really likes the food and I appreciate that it doesn't need to be frozen. Being a senior, I do have some trouble opening the box but its still better than opening a can
Response from Happy HowlSep 24, 2026
Thank you for the great review! We are thrilled that your dog loves the food and that our shelf-stable packaging is a convenient fit for your routine. We appreciate your feedback regarding the cartons as we work to make mealtime as easy as possible. Thank you for being part of the Happy Howl family!
Myrna P.
My dogs loved it
Response from Happy HowlSep 24, 2026
Thank you for the great feedback! Cheers to healthy, happy pups—we are so glad they enjoyed it and truly appreciate your support!
Dene
Very prompt response from customer service concerning an order. Our dog really likes the taste of all of the flavors. Quick delivery on the order.
Response from Happy HowlSep 24, 2026
Thank you so much for the wonderful review! We are thrilled to hear that our customer service team took great care of you, that your shipment arrived quickly, and—most importantly—that your dog is loving all of our delicious flavors. We are so happy to have your pup in the Happy Howl pack!
