Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Helen S.
My dog loves it and has more energy.
Response from Happy HowlJul 9, 2026
We are absolutely doing a happy dance over here knowing your pup is loving their meals! Seeing that boost in their daily energy is the ultimate reward, and it's exactly what happens when dogs get clean, real-food nutrition in their bowls. Thank you so much for sharing the love, and give your happy, energetic pup an extra big belly rub from our whole team today!
Michael G.
All three of my Dogs love Happy Howl! Coat, energy level are great. Would recommend this food for all dogs.
Response from Happy HowlJul 9, 2026
Hearing that your three pups are bursting with energy and sporting beautiful, healthy coats completely brightens our day! Premium, clean nutrition makes all the difference, and knowing it's making such a noticeable impact on your household is the best reward we could ever ask for. Thank you from the bottom of our hearts for your high recommendation and for being such a wonderful part of our pack. We look forward to keeping those three tails wagging at every mealtime!
Teri R.
I had questions and concerns, and they were entered with a sales rep to my satisfaction. Before I placed my order over the phone, I had questions via email. HAPPY HOWL. Responded very quickly long in detailed response. I was very impressed now I am in the first week so I will wait and see how our dogs feel after a week or so before I give my final opinion. In the meantime, everything is very satisfactory. And as a first time, customer, the discount was amazing. Thank you so much. These dogs are getting as expensive to feed as children.lol
Response from Happy HowlJul 9, 2026
We love this so much! Thank you for giving our email and phone teams such a wonderful shoutout—making sure you feel fully supported as a new customer is our top priority. We had a good laugh at your comment because it is so true; feeding a household of loved dogs can absolutely rival the cost of feeding kids these days! We are so glad that amazing introductory discount helped make the first step a bit easier on the wallet. We'll be cheering your pups on through their first week of meals, and we look forward to earning your final stamp of approval down the road!
Kerri C.
I get the variety pack and use it as a topper for both my dog. They Love it!
Response from Happy HowlJul 7, 2026
We are absolutely doing a happy dance over here knowing your two pups are completely in love with their variety pack toppers! Using our stews as a topper is the perfect way to bring excitement to the bowl, add wholesome hydration, and give them a taste of everything. Thank you so much for the wonderful shoutout, and give both of your sweet dogs an extra big belly rub from our whole team!
Marsha B.
My Dalmatian really liked Happy Howl dog food. I bought the sample pack and she gobbled them all right down. I have to say I was skeptical of no refrigeration, but it seems to be true so far.
Response from Happy HowlJul 7, 2026
An official clean-bowl stamp of approval from a Dalmatian is the absolute best news ever! We love that she enthusiastically crushed her sample pack. Our unique packaging is definitely a game-changer, and we love taking the surprise and stress out of storing fresh dog food for pet parents. Thank you from the bottom of our hearts for trusting us with her nutrition, and we look forward to keeping those spots happy and healthy for a long time to come!
A Ruth Y.
My two elderly chihuahuas love it. It smells good like something I might cook. I was making their food and it was extremely time consuming but they ate. This has been a great alternative. I feel like they are eating wholesome healthy food. Just got my second order.
Response from Happy HowlJul 7, 2026
There is truly nothing better than the official stamp of approval from an elderly Chihuahua pack! Thank you so much for celebrating your second order with us. We know firsthand how much work, time, and prep goes into making your own dog food from scratch, so we designed our recipes to be the ultimate shortcut—all the wholesome, premium nutrition of a home-cooked meal, with none of the kitchen cleanup. We are so happy we can make life a little easier for you while keeping your babies healthy and thriving. Welcome to the Happy Howl Family!
K D.
The dogs weren't picky and seem to enjoy the food. I think its great putting your produ t on Tick Tock with discounts!
Response from Happy HowlJul 7, 2026
No picky pups here—just empty bowls and happy dogs! We are thrilled that your pack is loving the food, and so glad you caught our discount videos over on TikTok. We love finding fun ways to give back to our community, so thank you so much for checking us out and sharing the love with our team today!
RENEE K.
I love this product and the customer service.
Response from Happy HowlJul 7, 2026
Thank you so much for taking the time to share such a kind note! Sourcing high-quality nutrition for your dog is always our top priority, but making sure you feel completely supported every step of the way is just as important to us. We're thrilled that your experience has been so positive, and we send you and your pup the biggest appreciation from the whole team!
