Reframe is the World's #1 Alcohol Reduction Platform and it is built on a promise: We won't just help you create healthier drinking habits, we will help you THRIVE. We brought together the world's leading experts in alcohol reduction, nutrition, fitness, and wellness to create the revolutionary Reframe app that has helped tens of thousands of people around the world unlock the very best version of themselves.
Reframe: Drink Less & Thrive (reframeapp.com) has 184 customer reviews on Five Star Index, with an average rating of 3.5 out of 5.
Also known as
reframeapp.com
Website
reframeapp.com
Category
Mental Health
Location
Atlanta
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 68% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
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Charged me when I'd cancelled. Fascinated to know how I'd managed to kick the habit and then went totally quiet when asked for refund of yet another quarterly payment. Never used the app. Very disappointed with their behaviour. could turn a man to drink...
JO
John
Reframe charged my card for an annual…
Reframe charged my card for an annual prescription before my 7 day trial period had ended. I notified them by email that I did not want the subscription but they did not honor my request and charged my card anyway. They are now unresponsive. Avoid this company.
Response from Reframe: Drink Less & ThriveOct 10, 2026
We're truly sorry to hear about your experience and the frustration caused by the unexpected charge and lack of response.
We understand your concerns and would like to look into this further.
Please reach out to our support team again at [email protected] and mention this review so our team can investigate your billing concerns and assist you.
We appreciate your patience and apologize for the inconvenience.
DO
Dalton O.
"AA isn't for everyone but reframe is"…
"AA isn't for everyone but reframe is" The implication that a real alcoholic can find success by trying to control and enjoy his drinking with moderation and learning science is ignorant, irresponsible, but most importantly DANGEROUS. You may lead people to hospitals, jails, or worse with this misleading message.
Response from Reframe: Drink Less & ThriveOct 8, 2026
Thank you for sharing your concerns. We understand how serious alcohol dependence can be, and we’re sorry our messaging gave the impression that moderation is the right approach for everyone.
At Reframe, we recognize that everyone’s relationship with alcohol is different. While some people may benefit from reducing their consumption, others may need complete abstinence and professional medical support. Reframe is not intended to replace medical treatment or recovery programs like AA.
We appreciate you raising this important concern and will share your feedback with our team to help ensure our messaging is clear and responsible.
PT
Péter M.
Silent treatment - intentional misdirection
My experience with Reframe's billing and customer support has been extremely disappointing.
After a trial, I was charged HUF 49,990 for an annual subscription. I cancelled shortly afterwards and contacted support to request a refund.
Support initially responded, asked me questions about the cancellation, and indicated they were willing to help. Once I confirmed that I simply wanted the subscription cancelled and the annual payment refunded, communication effectively stopped.
I sent follow-ups and ultimately a final email. Still no resolution.
Apple has refunded a separate HUF 1,990 Reframe transaction, but the HUF 49,990 annual subscription charge remains outstanding.
A company is of course entitled to reject a refund request. What I find unacceptable is acknowledging a customer’s issue and then simply ceasing to respond.
One star for the way this has been handled.
Update — October 8, 2026:
Sorry, but your public apology has still not translated into an actual resolution. I have already contacted your support team repeatedly. Your latest email simply directed me back to Apple.
Apple refunded the separate HUF 1,990 trial-week charge. The HUF 49,990 annual subscription remains unrefunded. You have also still failed to confirm whether my account and personal data have been permanently deleted, despite my explicit request.
Publicly offering to investigate while privately sending me elsewhere is not resolving the problem. The way this has been handled is frankly pathetic.
Response from Reframe: Drink Less & ThriveOct 5, 2026
We’re very sorry to hear about your experience, particularly the lack of follow-up after you had clearly communicated that you wanted the subscription canceled and the annual payment refunded. We understand how frustrating it is to be left waiting for a resolution.
We’d like the opportunity to review the HUF 49,990 annual subscription charge and your previous conversations with our Support team. Please contact our Support team again and reference this review so we can identify your case and look into the outstanding refund request directly.
We apologize for the communication issues you experienced and appreciate you bringing this to our attention.
SL
Sarah L.
£119.19 taken from my bank and refusing…
£119.19 taken from my bank and refusing a refund even when I haven’t even used the app. AVOID downloading it at all costs. Now I have the hassle of having to take this further.
Response from Reframe: Drink Less & ThriveOct 5, 2026
We’re very sorry to hear about your experience and understand how concerning and frustrating an unexpected charge can be.
We’d like the opportunity to review the £119.19 charge and your refund request directly. Please contact our Support team and reference this review so we can identify your case, review what happened, and assist you further.
We appreciate you bringing this to our attention and hope we can help get this resolved as quickly as possible.
KF
Kat F.
They will take your money and not give it back easily (still waiting)
If you purchase this app through an ad such as Facebook, there is no way to cancel without contacting support. Support will not immediately give you back your money, in fact, I am still fighting for it. They are predatory, and what they are doing is illegal. DO NOT PURCHASE THIS APP!!
Update - I was able to get a refund.
Response from Reframe: Drink Less & ThriveOct 5, 2026
We’re very sorry to hear about your experience and understand how frustrating this situation has been.
We’d really like the opportunity to look into this and help resolve it for you. Please contact our Support team directly and reference this review when reaching out so we can identify your case and review your subscription and refund status.
We appreciate you bringing this to our attention and hope we can get this resolved for you as quickly as possible.
KD
KD
Feels a tad scammy....
Perhaps this works for some people. It wasn't my thing. I put in the work but it just didn't do it for me. So, ok... i paid for the first year. I used it intermittently for about 3 months of the first year. I quickly realized it wasn't for me so I canceled and called it a loss.... or... so I thought. A year later I'm charged $120 for the renewal. My fault! Thinking i canceled when seemingly, I did not! Within 24 hours of this charge I contacted "support" and requested a refund along with officially canceling. I'm sure there's a way to see I've not used this app on their end. Crickets. I followed up about 15 times or so with no response. Finally, I did the thing I never do, threatened to leave bad reviews until i could speak with someone to discuss. I never leave bad reviews. Ever. I then, get a response 'so sorry you were in the wrong department. We'll forward this to the correct place to get you taken care of.' 3 days with no follow up. Within that time, i emailed again. crickets. I do take responsibility for not canceling when I thought I did however, I think it's wrong to not accommodate for a mistake but to completely ignore my request for a review seems a bit scammy.
Response from Reframe: Drink Less & ThriveSep 27, 2026
We’re very sorry to hear about your experience, particularly the difficulty you had getting a timely response from our support team. We understand how frustrating it must have been to repeatedly follow up about an unexpected renewal without receiving the help you needed.
We’d like the opportunity to review your account and billing situation properly. Please reach out to us again at [email protected] and mention that you’re following up regarding your renewal and refund request so our team can look into this for you.
We appreciate you bringing this experience to our attention and apologize for the frustration it has caused.
KA
Karin
They don't give refunds, and don't communicate with customers
Here is what happened. I got a receipt from Reframe on September 3 for a charge of $69.99. I immediately email the company to cancel the subscription (which I didn't even know I had) and get a refund. I received an email stating that they the refund request has been forwarded to the department handling those. I checked my credit card on September 16, didn't see a refund, and sent another email. Now they are just ignoring me. I finally called my credit card company to deny the charges.
Response from Reframe: Drink Less & ThriveSep 22, 2026
We’re very sorry for the inconvenience and frustration you experienced. This should not have happened, and we take situations like this seriously.
We understand how concerning it must have been to wait for a refund and then have to follow up multiple times without receiving a clear resolution.
If you need any further assistance, please feel free to reach out to us again at [email protected] and reference this review so our team can look into the situation for you.
We sincerely apologize again for the experience.