By combining the finest materials, functional design, and considered details, Native Union creates products with personality, that enhance the way you live with your tech.
Native Union (nativeunion.com) has 453 customer reviews on Five Star Index, with an average rating of 3.8 out of 5.
Also known as
nativeunion.com
Website
nativeunion.com
Category
Computers & Phones
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 26% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
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I’ve used the native union cord to power the electronics and works great. It is cord made of high quality material that lasts many years to come. The Native Union cord is versatile and easy to use for many electronics like iPad from previous generations and recent releases iPhone to many others. Strongly recommendable at home improvement stores
AH
Alex H.
Great products, great customer support.
Ordered a wrong case (wrong size) and asked to send it back. Got an immediate response with clear instructions. Perfectly guided along the way and got my money back as promised. + super friendly
DK
Denis K.
Great products, but advertising emails for sold-out items are annoying
First of all, I love your products and what you're doing. But sometimes, you send a marketing email, and once I go to the website, I see that most items are sold out. Also, the same thing happened with the email you sent announcing a new product: once I opened the website, the item was already sold out. I must say that I open emails right away, so there is no case that I missed the email and opened it the next day or something. It happened multiple times, and it looks like a cheap manipulation. Either fill your stock or avoid advertising sold-out items.
Response from Native UnionMay 29, 2024
Hello Denis,
Thank you for your feedback and for your kind words about our products. We apologize for the frustration caused by the advertising emails for sold-out items. We understand how disappointing this can be and are actively working to improve our stock management and email communication. Your experience is important to us, and we'll strive to prevent this issue in the future. If you have any other concerns or need assistance, please don't hesitate to reach out. Thank you for your understanding and support.
RO
Rooy
I’ve always been fascinated with the…
I’ve always been fascinated with the new designs that you guys have related to technology and how durable and high-quality. I really love everything you guys do to my feedback will always be positive when it comes to asking me
YW
YU WAI C.
I paid but no product received
I paid but no product received
Response from Native UnionMay 16, 2024
Hello,
Thank you for bringing this to our attention. We're truly sorry to hear that you have not received your product yet. This is definitely not the standard of service we aim to uphold, and we understand how frustrating this must be.
To resolve this issue promptly, we kindly ask that you provide us with more detailed information through the Trustpilot platform or directly by contacting us at [email protected]. This will help us track and address your order efficiently.
We are committed to resolving this matter to your satisfaction as quickly as possible. Thank you for your patience and understanding.
DR
Dressedup
I buy lots of products from this…
I buy lots of products from this company
They last a long time and beautiful design
PG
Phil Guerrero M.
Terrible delivery experience ruins all the fun from the product
Ordered a laptop sleeve on April 10th, payed more for express delivery - aaand it’s still not here, without any updates. I had some of their other products, generally speaking they’re very good, but unless you’re ready to wait unreasonably lot (priority delivery or not), don’t buy from their website. Very poor service, better look for other retailers
Response from Native UnionApr 30, 2024
Hello,
We are truly sorry to hear about the difficulties you've experienced with the delivery of your laptop sleeve, especially since you chose express delivery. This is not the standard of service we aim to offer, and we understand your disappointment.
We are currently investigating what may have caused this delay to prevent it from happening again. For immediate assistance and updates on your order, please contact our support team directly at [email protected]. We are committed to resolving this issue swiftly and ensuring your satisfaction.
Thank you for your patience and for alerting us to this situation. We appreciate your feedback and are here to help make things right.
BS
Biff S.
A once-reliable brand no longer trustworthy, fallen to cheapness
TL;DR
- Pair of expensive cables didn’t even last three years, compared to a 2017 cable from same brand that endured for 7 long years.
- No support from Native Union.
- Drop in quality of products over the course of years.
I’m in shock, actually. Today was the final dissapointment that forced me to share my experience and warn others.
First, let me preface my review with an anecdote. I discovered Native Union (NU) years ago in 2017, when I wandered into an Apple Store and wound up buying a NU charging cable for my phone. That cable was costly but extremely reliable, never failing on me once. This led to me becoming a patron of NU, frequently and excitedly ordering cables and accessories from them.
The year was 2021, I needed a pair of USB-C cables for my devices so I went straight to NU and didn’t hesitate to buy from them. I expected to have two trusty new cables that would last years and years just like the iPhone charger I bought from NU years past in 2017.
My experience with the two cables was persistently ominous. The cables were too easy to be pulled out from devices. With a light tug, it was out. I recall this was advertised as a feature that saved devices from being ripped off the desk with the cable, but my 2017 cable did not pull out like this. Some insidious cost-cutting was at play, I gathered.
The next thing that caused me to raise an eyebrow at NU as a company, was the discrepancy in how they brand themselves as a French-based innovative company but their business address is in Hong Kong. That dishonesty still makes me queazy.
In 2023, 1 of my 2 cables died. That wasn’t right. There was no reason the cable should have failed after such a short time. No I didn’t abuse it, yes it was costly and yes, it was marketed as durable. Despite being frustrated, I sent a polite support request to NU. NU did not answer my support request. There was no response. I got nothing from them.
By this point, my trust was totally gone in this company. An additional slight to inform my opinion, a screen cleaner I bought once was amazing. The second time, it was defective and didnt spray period, at best it freed a fear bulbous drops of cleaning agent.
I’d lost 1 of 2 USB-C cables but still had 2 devices that needed charging. I adapted, found an old cable to use in the stead of my broken NU cable. I had 1 NU cable left and I knew I wouldn’t be ordering from them again.
This review exists because today the second cable I ordered 2021 failed me, in most stunning fashion. I picked up the powerboard my cable was connected to, and placed it on the ground. When I retrieved the cable, the USB-C dock was significantly bent. I was in disbelief, how did this happen? I tried to fix it, I bent it back to straight and plugged it into the power socket and into my device. It was broken.
Now I am without a cable for my devices. I’ve yet to find a new brand to buy and might be rationing my cable between my two devices. I never expected that having reliable cables was in fact a privilege, especially with the cost of entry.
Remember that cable I bought from NU in 2017? It died this year, after seven long years. It was withered and needed to be plugged in at a certain angle for a short while before eventually going to electronics heaven, but it earned that death. It is inexcusable that expensive cables from the same brand lasted a fraction of that cable’s lifespan.
I’ve had too many poor encounters with Native Union and my trust in them is gone. Overpriced and haughty in its brand identity, cheap production quality.
Response from Native UnionMay 21, 2024
Hello,
Thank you for taking the time to share your detailed feedback and experiences with Native Union products. We are genuinely sorry to hear about the issues you've encountered, particularly with the longevity and quality of our cables that you've purchased over the years. It's clear that your experiences have not met the high standards we aim to uphold, and for this, we sincerely apologize.
The concerns you've raised about the quality and customer support are troubling and not indicative of the brand values we strive to embody. We are committed to providing high-quality products and transparent, effective customer service. Clearly, we have fallen short in your case, and we want to make this right.
We would appreciate the opportunity to investigate this matter further and to offer assistance in resolving these issues. Could you please leave your contact details in the request message from Trustpilot platform or reach out directly to us at [email protected]? This will enable us to connect with you directly and address your concerns comprehensively.
Once again, we are sorry for your disappointing experience, and we are eager to restore your faith in our brand. Thank you for your past support, and we hope to have the opportunity to serve you better in the future.