Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Megan T.
Terrific dog food at a great price
Response from Happy HowlFeb 16, 2026
We’re thrilled to hear you think Happy Howl is both terrific and a great value. We truly appreciate your support and are so glad your pup is enjoying it!
Lisa D.
Overall the food is great! Very high quality and my dog loves it. She is doing well on the food. My only issue is that we only feed her lamb, and they did not have enough supply for her next delivery. I had to switch to something else for her for the next month, which concerns me because I don't want this to happen in the future where she has to go off of her normal food for a month due to supply issues.
Response from Happy HowlFeb 16, 2026
We’re so glad to hear your dog is loving the food and doing well on it! We completely understand how important it is to stick with her preferred flavor, especially lamb. We truly apologize for the temporary supply issue and appreciate your feedback, it helps us work on keeping popular flavors consistently available so pets don’t have to switch unexpectedly. Thank you for your patience and for trusting us with her meals!
Kathleen G.
My very picky mature dog seems to be quite pleased with his new food, Hooray!
Response from Happy HowlFeb 16, 2026
We’re so glad your picky, mature dog is enjoying Happy Howl, hooray indeed! Nothing makes us happier than seeing picky pups finally excited about mealtime.
Brian - B.
My dog loves thus food!
Response from Happy HowlFeb 16, 2026
We’re so glad your dog loves Happy Howl. Thank you for sharing and for being part of the Happy Howl family!
Allison W.
My beagle loves it and seems to have more energy
Response from Happy HowlFeb 16, 2026
We’re thrilled your beagle loves Happy Howl and that you’re noticing more energy, healthy, happy pups are exactly what we aim for. Thank you for sharing and being part of the Happy Howl family!
Guy S.
I’ve reached out multiple times to get a timeline of when your lamb would be available, no responses. Then I see a pop up that shows you have a special and it shows the lamb, so I order the large box. But what shipped was variety not lamb… once I saw the order was wrong I responded. I don’t feel like service is on top of issues like these. Not to mention, I used your chat bot and went through several rounds of prompts to find the lamb, only to finally be told, “I don’t have that info”. Dogs have allergies so that’s why the lamb, per your direction.
Response from Happy HowlFeb 16, 2026
We sincerely apologize for the frustration and confusion you’ve experienced. We completely understand how important it is to get the correct flavor, especially with allergies involved, and we’re sorry for the delays and miscommunications. Your feedback about our chat system, order notifications, and response times is extremely valuable, we’re taking it seriously and working to improve so this doesn’t happen again. We’d like to make this right for you and ensure your dogs get the lamb they need. Please reach out directly to our support team with your order details so we can prioritize a resolution. Thank you for your patience and for giving us the opportunity to correct this.
Rebecca
My dog likes the food.
Response from Happy HowlFeb 16, 2026
We’re glad your dog likes Happy Howl. Thank you for sharing and for being part of the Happy Howl family!
JOSE A.
Can't get anyone on the phone or by text. 800 number is always busy. Left several messages and took forever to respond. Maybe it felt like forever because I couldn't get in contact with anyone for an urgent matter. With service like that, I don't think I'll continue with you. I don't like leaving bad reviews but unfortunately...
Response from Happy HowlFeb 16, 2026
We see you have tried contacting us outside of our business hours. Our business ours are Monday-Friday 9am-6pm EST. Our team is available during these ours to support you and your pup! Any customers reaching out to us on the weekends will be responded back to when we resume business hours.
