Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Peggy S.
My dog loves the food. Easy to store and travel with.
Response from Happy HowlAug 26, 2026
We love hearing this! Giving your dog wholesome, nutrient-dense meals without needing a refrigerator or freezer makes traveling and storing so much easier. Thank you for taking the time to share your experience, and we look forward to keeping your pup happy and well-fed wherever your adventures take you!
Lana
Our dogs have thrived on Happy Howl. They love it! One thing was great this time is that it came much faster! It didn’t sit in a truck for a week. Thank you!
Response from Happy HowlAug 26, 2026
Thank you for the fantastic feedback! Thriving dogs and faster delivery times are exactly what we strive for with every order. We are so glad your shipment got to you in record time, and we look forward to keeping your pups happy, healthy, and well-fed for many clean bowls to come!
JENNIFER
We have three dogs. One Pitbull age 9. One Pitbull mixed with Greyhound age 8. And one Malshipoo aged 11. We put all three dogs on this new food. Let me tell you they really love it! I love it because it doesn't take up freezer space like farmer's dog does. And it's less messy and doesn't take up fridge space like fresh pet does. So it's a win-win for all of us!
Response from Happy HowlAug 26, 2026
We are smiling from ear to ear reading this! Winning over three dogs with such unique personalities and sizes is no small feat, and getting that triple stamp of approval means the world to us. We know how precious freezer and fridge space is compared to brands like The Farmer's Dog and Freshpet, so we are so glad our clean, shelf-stable packaging is giving you back your storage while keeping your pups thriving. Thank you for your support and for trusting Happy Howl with your fur family!
guyneth W.
Fast service and great product, my dog loves the food
Response from Happy HowlAug 25, 2026
Thank you so much for the fantastic review! Fast service and happy, well-fed pups are exactly what we aim for with every single order. We are so thrilled to hear that your dog is loving Happy Howl, and we are so grateful for your support!
Bruce P.
Delivery spot on. Dog loves the food but I had difficulty opening the carton. Not sure if needs to be refridgerated after opening. I gave it a four because the carton is not user friendly.
Response from Happy HowlAug 25, 2026
Thank you for the great review and candid feedback! We are so glad your dog loves Happy Howl. Our cartons are made extra durable so they can withstand our cooking process and remain shelf-stable for two years, but we hear you on the opening struggle and are always working to refine our design. After opening, simply store the carton in your refrigerator using the included storage bags, where it will stay fresh for five days. We appreciate your support and look forward to your next order!
Suzanne T.
Sadie loves it!
Response from Happy HowlAug 25, 2026
That makes us so happy to hear! 🐾 Give Sadie an extra scratch from all of us—we love knowing she’s excited when mealtime rolls around! ❤️
Chris K.
Highly recommended
Response from Happy HowlAug 25, 2026
Thank you so much for the recommendation! ❤️ It truly means a lot to us when our Happy Howl families share us with other dog parents. We appreciate you and your pups! 🐾
Jarred G.
It’s getting hard to afford the product. The quality and customer service however is 5 star. Unfortunately though price matters a lot to people so that is affecting my rating.
Response from Happy HowlAug 25, 2026
Thank you so much for being honest with us. We truly appreciate you sharing that, especially knowing that you feel so positively about the food and our customer service. ❤️ I completely understand that price is a big part of the decision, and we never want the cost to make Happy Howl feel out of reach. I’ll send you an email because I’d love to take a look at your current orders and see if there are some options that could help bring the cost down. We really appreciate you giving us the feedback — and even more so, for being part of the Happy Howl family. 🐾 Warm Wags, The Happy Howl Team
