Koreen P.
Great product dogs love it!
Great product dogs love it!
Response from Happy HowlJun 9, 2026
Great product, happy dogs, and empty bowls—that's a total win! Thank you so much for the awesome feedback and for letting us feed your pack!

Where it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Koreen P.
Great product dogs love it!
Response from Happy HowlJun 9, 2026
Great product, happy dogs, and empty bowls—that's a total win! Thank you so much for the awesome feedback and for letting us feed your pack!
Sarah C.
All my dogs love it.
Response from Happy HowlJun 9, 2026
A clean bowl across the board—that’s exactly what we like to hear! We are so glad all of your pups are loving the food!
Christine S.
Both of my chihuahuas enjoy this food.
Response from Happy HowlJun 9, 2026
A double win for the Chihuahua crew! We love hearing that both of your pups are enjoying the food. Thank you so much for the wonderful support!
Rhane
I was pleased by the careful packing and quick response time. I appreciated the ability to order a sampler and let my dog express his preference. The look, aroma and texture of the food is excellent. I’m using it to augment kibble. Our dog likes the lamb more than the beef, but hurries to the bowl for any flavor. The cost to feed this to a Great Dane as the sole nutrition makes a subscription unlikely. I will most likely order individual shipments as budget permits.
Response from Happy HowlJun 9, 2026
Thank you so much for this wonderfully detailed review! You hit the nail on the head—filling the bowl of a Great Dane as a sole diet is a serious investment, and we totally support using Happy Howl as a mixer or topper to boost their kibble instead. We're thrilled that our quick shipping, careful packing, and the look and aroma of the food all hit the mark for you. Whether you order individual shipments here and there or just standard treats, we are honored to have your big doggo in our pack!
Kathy R.
Customer service took a 2nd request to cancel my subscription. The food is okay but messy to get out of carton.
Response from Happy HowlJun 9, 2026
We sincerely apologize for the delay in processing your cancellation request. Our goal is always to make subscription management easy, and we're sorry we missed the mark this time. Thank you for your feedback about the packaging being messy to handle; we take this input seriously as we work on future designs. We appreciate you giving us a try!
Patriciamallette
A wonderful company and my puppy loves it. Highly recommend this company very understanding when things happen.
Response from Happy HowlJun 11, 2026
We are absolutely thrilled to read this! Thank you so much for the wonderful review. We know that life happens, and our team is always here to ensure you and your puppy are supported every step of the way. Welcome to the Happy Howl family, and give your little one a belly rub from us!
A Brent P.
Sofie absolutely loves her new Happy Howl food! No digestion issues like she has previously experienced.
Response from Happy HowlJun 8, 2026
We are absolutely thrilled to hear this! Navigating digestion issues can be so stressful for both you and Sofie, so knowing that she is loving her Happy Howl and feeling great after meals is the absolute best news. Thank you so much for trusting us with her bowl and for sharing her success with our team!
Birgitta F.
My 8 lb chihuahua did not like any of the flavors in the trial pack. Not sure why, but it did seem to be heavy on the rice/grains.
Response from Happy HowlJun 11, 2026
Thank you for giving our trial pack a shot. While it may appear otherwise, rice actually makes up only 8% of our recipes to help with digestion and ensure a balanced meal. We're sorry to hear the flavors didn't quite win over your chihuahua, but we appreciate the feedback!