Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Tammy E.
Our dogs live it. We mix half kibble half Happy Howl.
Response from Happy HowlJun 19, 2026
Boosting their daily kibble with a half-scoop of Happy Howl goodness is a total pro-move. We love knowing that extra burst of nutrition has them running to their bowls every single day. Thanks for the support!
Eileen S.
Estella loves the Happy howl turkey recipe! Thank you for a great food option.
Response from Happy HowlJun 19, 2026
A clean bowl for Estella is a total win! Our turkey recipe is a huge favorite, and we are absolutely thrilled to hear it's hitting the mark for her. Thank you so much for the wonderful review!
Shawn C.
Our dog loves it. Reasonable priced. It looks like real food. I like that I don’t have to store it in the freezer.
Response from Happy HowlJun 19, 2026
Real look, reasonable price, and zero freezer stress is the Happy Howl trifecta! We are absolutely thrilled to hear your pup is loving their new routine. Thank you so much for the wonderful shoutout!
B V.
Website navigation was impossible. When I connected with customer service they were not understanding what I wanted. I am unhappy with the subscription process and instead of calling me to clear everything up they ignored me and didn’t cancel my subscription. I wasn’t able to cancel it on the wonky website. Basically a nightmare process. I am left disgusted and disillusioned. I am still waiting to make sure it is cancelled and this whole mess is behind me.
Janet W.
So far so good. Mr B is very picky and so far he seems to be liking his food from Happy Howl.
Response from Happy HowlJun 19, 2026
So far, so great! We know how stressful it can be to feed a picky eater, so seeing Mr. B happily head to his bowl completely makes our day. Crossing our fingers that he keeps loving every bite!
Roland K.
The packaging and the product...the pups loved it and very convenient!
Response from Happy HowlJun 19, 2026
We love hearing this! We created Happy Howl to be just as easy for pet parents as it is delicious for the dogs, so it sounds like a perfect match. Thanks for the shoutout!
Michele S.
Love your product my dogs are happy and healthy.. They come running when they hear the box opened
Response from Happy HowlJun 19, 2026
We are absolutely smiling reading this! There is truly nothing better than hearing that our fresh food has your dogs thriving, happy, and healthy. Thank you so much for the wonderful shoutout, and we're so thrilled to have your pack with us!
Monica M.
I have a very finicky Mini Goldendoodle we have changed her food numerous times. So far she seems to like this food she waits patiently while I put the food in her bowl with other food she less excited. So far so good.
Response from Happy HowlJun 19, 2026
Thank you so much for sharing your experience! The endless cycle of switching dog foods can be so stressful for pet parents, so it means the world to know our recipes are bringing some genuine excitement back to her routine. Seeing that patient anticipation at breakfast and dinner is the best feedback we could ask for. We truly appreciate your support and hope she keeps loving every bite!
