customer
Amazon Smile - Very poor attempt to 'help' charities
In it for themselves - the way that they run Amazon Smile is awful - it's supposed to help charities through donating 0.5% of each eligible (whatever that means) purchase to charity. The reality? It's hard to find any mention of Amazon Smile, it's fiddly to activate and if you do activate it on your phone (as most purchases and browsing is through mobile devices anyway) you are FORCED to enable notifications, which means Amazon can advertise to you on your phone whenever they like. So far £14 million donated to charity? Given that amazon's profits were over 23.6 BILLION pounds for one year in the UK alone, that's not even loose change as far as the company is concerned, or not even 0.06% percent of their profits.


