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As the employee of a plastic surgeon...
As someone who works in a plastic surgeon's office, I always liked RealSelf. Yes, they are a for-profit website, and they make money by forcing doctors to buy ads in order to be seen, however they were a good resource for patients - think Yelp! for cosmetic procedures. However, we broke our contract with RealSelf, and let me explain why. Firstly, aside form making the doctor's office pay for ads, they used to also demand that doctor's offices answered patient questions to maintain "Top Doctor Status," a.k.a. so that patients would see that doctor before others. So, not only were doctors paying to be feaurtured, but they were created massive amounts of content (at their own expense) for RealSelf to use to bait potential cosmetic customers. Now, as of a couple of months ago, RealSelf eliminated "Top Doctor Status," so any hard work that doctors and their staff may have put in is worthless. Not only this, but the replacement program, RealSelf "Verified" doctors is so much worse. RealSelf displays these "verified" doctors with a checkmark by their name to the public, as if they are somehow more qualified, better trained, have higher standards or otherwise are better. Would you like to know what qualifications these "Verified" Doctors have? 1. malpractice insurance 2. an additional check written to RealSelf of 50-300$ per month. Think about that from the consumer point of view.... looks like money-grubbing dishonesty to me. No thanks.
Response from RealSelfNov 12, 2019
Thank you for sharing your concerns. Please contact your RealSelf Advisor to help clarify some inaccurate information you may have. In particular: 1) The RealSelf Verified status is not a paid status and is given only to those RealSelf Network members who meet our highest standards of trust and transparency. The two bullets you listed are not additional requirements. 2) One of the RealSelf Verified requirements is a commitment to patient education, which includes Q&A, but we have reduced the number of ongoing contributions you need in helping consumers via Q&A since the RealSelf Top Doctor and, 3) Yes, local advertising is a paid upgrade (it is on most sites) but it is not forced on you and the majority of doctor profiles on RealSelf do not participate in advertising. I am happy to discuss these with you personally, feel free to contact me (Maureen E., Chief Customer Officer) through your RealSelf Advisor and/or dashboard.



