At AW.Bridal, you will get chic inspirations for weddings, proms, evenings, wedding accessories, party décor, etc. Have your wedding gown custom tailored, bridesmaid dresses delivered within 24 hours, and wedding reception DIY won’t cost you a fortune ...
AW Bridal (awbridal.com) has 298 customer reviews on Five Star Index, with an average rating of 4.5 out of 5.
Also known as
awbridal.com
Website
awbridal.com
Category
Costume & Wedding
Listed on Five Star Index
2026
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The company replied to 6% of reviews.
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Most recent review: October 2026.
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I ordered a custom sized dress (Asma) which was beautiful but I had an issue with the sizing which was hugely wrong - the bust was 5-6 inches larger than it should have been. After going back and forth to provide evidence, customer support agreed that there was an error somewhere in the process and gave a full refund for the dress. The dress itself is beautiful and would be perfect if it was made to the correct size. Perhaps wouldn’t have had this issue if purchasing a standard sized dress.
CL
Connie L.
This was a beautiful process
This was a beautiful process. I found the dress and began the order. I am very pear shaped and the person who received my order noticed this because I ordered the size I needed for my hip measurement, customer service contacted me and walked me through getting the right size so that the top wasn't 3 sizes too large. The process was courteous and non invasive. It was suggested I order custom using my measurements. Boy did I worry. My dress is perfect except I will have gussets put in the sleeves. But my husband said the dress is really beautiful on me. Then I thought I had a shipping issue and their team was spot on helping me locate my package. Thank you so much for helping me look lovely.
TM
Tiffani M.
AW Bridal turned a terrible situation…
AW Bridal turned a terrible situation into an amazing experience. After getting a bridesmaids dress from another website that did not fit, I was able to order custom from AW---WITH POCKETS! The size inclusivity and ability to custom order for an affordable price put me at ease. The customer service was elite- timely professional correspondence to ensure my measurements were correct. I received my dress exactly 2 weeks after ordering it, and it fits like an absolute DREAM! The price also turned out to be less than what I paid for my original dress. Thank you so much to everyone that helped to process the order and make the dress. Highly recommend!
For context I am 5'9" and typically wear a size 22/24.
AS
asher
Very confusing process past deadline
I placed the order with expedited shipping 5 business days. Submitted the weeding date and the date needed by and no tailoring needed. It’s been over a week we called and they said every dress has to be tailored and it was going to arrive 5 days past the wedding. We canceled the order they were rude and argumentative. Now daughter is in tears. Have to find a dress. Don’t buy here
Response from AW BridalMar 11, 2026
We are truly heartbroken to hear about the stress this has caused you and your daughter. Preparing for a wedding is a momentous occasion, and the last thing we want is to add any anxiety to your special day. Please accept our sincerest apologies for the disappointment you experienced.
Our Commitment to Quality (Made-to-Order)
We would like to clarify our process for all our customers. At AW Bridal, to ensure the highest quality and reduce environmental waste, every single dress—including our standard sizes—is made-to-order. This means each dress is handcrafted specifically for the customer once an order is placed.
Transparency on Timelines
Because of this artisanal process, both tailoring time and shipping duration are essential. We strive for maximum transparency by:
Displaying estimated delivery dates clearly on every product description page.
Sending follow-up confirmation emails to verify that our production timeline aligns with the customer's "Date Event."
Our Communication
In this instance, when we realized the handcrafted nature of the dress meant it could not reach you by your required date, our team reached out to notify you immediately. We are deeply sorry if the tone of that conversation felt argumentative; our intention was to be realistic about the logistics to avoid a dress arriving after the ceremony.
We have already processed a full refund for your cancelled order. We wish your daughter a beautiful wedding day and hope she finds the perfect dress for her celebration.
MA
Mad
Stunning Bohemian Dress for 1/4 of the Boutique Price
I could write a four page essay on how much I love this dress, followed with a research paper on how glad I am I found it. I am a plus-size budget bride with expensive taste, so you can only imagine how stressful it was to find a dress that ticked all the boxes. I went to four different stores to try on dresses. Even telling them my budget was 800-1,000 US dollars, every single place put me in dresses over 1,500$. I could not even appreciate the dress because I was just so distraught over the price tag. My fiancé and I are doing this wedding thing with no financial help from family. Spending over a grand on a dress for one day has never been in my plans. Then Low and behold, I find AW Bridal. This dress blew me away. It is the cheapest dress I have found online that fit my style, my wedding, and my body type. I also very much enjoyed not having to size up 4 sizes just because its a wedding dress. I am usually in a 1XL/2XL, 18/20 pants size. I ordered my dress in a size 18 with no custom measurements. It fit awesome. I am around 5'6, 250-ISH with a very pear shape. I think my last measurements were somewhere around B-44, W-42, H-54 (think big booty, iddy biddy tiddies) The Good: ~PRICE POINT ~Insanely well made. Very sturdy and thick fabric, makes for a pretty heavy dress. Came to me in the mail with no discolorations or snags in lace. ~The detail! This bold lace was exactly what I was looking for my boho wedding. ~Took about 1 month to get to me vs. ordering in boutique would've taken 3 months to come in ~Flattering A-line shape for the beeg gulls-does not hug your belly or cling to your tootsie rolls ~Amazing customer service. I knew I was going to alter the back and the CSR made sure that I was able to order extra lace so I would not have to mis-match the fabric. Also emailed to confirm my size. I did not do custom measurements because I knew I was getting it altered anyway. ~Cute clasp at the back of the neck hides my shoulder tat perfect <3 ~No "street size/wedding dress size" difference Things to Consider: ~The only "con" I would even mention outloud is just a fair warning to my fellow queen-size peeps: This open back is V E R Y open back. I mean the bottom keyhole is very nearly at the start of my butt crack, and it is very wide open at its widest point. If you have rolls, be aware your biscuits WILL be visible with no alterations. My plan is to keep the keyhole back but bring it up to where my bra strap would usually sit. I will update my review with pics when I get it back from my seamstress. All in all, I am a fan of AW for Life :) Thank you so much for making me feel beautiful without sending me into a financial tail spin!!!! This is your sign to order your dream dress from AW!!!!
JU
Julie
Amazing dress!
Honestly speaking, the measurements of Size 4 (as on your website) are TRUE to my body right now with exception of Waist Size (27 1/2 as on your website) is currently just a little bit snug for me BUT....I do NOT need to have "custom" measurement for the Waist because I know my body and once it is 2-3 months away from wedding date, I will be "stressed" and always lose little weight 🤣
The Size 4 Waist (as on your website) will be just right by the time of June 2025 wedding date 😊 I am confident of the Size 4 measurements. I am just being very honest here...it is difficult to choose clothing online when you cannot try on immediately before purchase. I really, really LOVE the style of this dress AND read all your reviews in detail. This is why I have chosen YOU as my FIRST dress choice for my daughter's wedding.
SY
Sylvie
I’m so thrilled with the dress
I’m so thrilled with the dress, I just wanted to feel perfect and after a few tries it fitted me like a glove. Thank you for creating it so beautifully, I am very grateful!
BA
Barbara
AW Bridal Horrible Online Store Deserves Zero Stars…
The reason for the 1 star and being generous as they deserve zero stars; is due to the way the bridesmaids dresses are done. To start on their website the dresses look beautiful but when you receive the dresses it’s completely different, if the dress has a zipper in the back it looks like you have tail therefore you need to go to a seamstress to have that fix which cost additional. In addition their sizing is completely off even when you customize per measurement so the entire dress has to get fixed which again incurs additional cost. The return policy is HORRIBLE since you have to pay for return shipping plus an additional restocking fee! Just the fact almost always you have to take the dress to a seamstress to fix the horrid sewing done on these dresses plus their horrid return policy defines me never purchasing any item from AW BRIDAL AGAIN! I purchased one dress through their measurements and one through their size charts and both dresses had to be altered which cost quite a bit to fix! NEVER AGAIN! I will ensure that I will let as many people know about all these online stores. Do yourself a favor go to a local bridal store it’s cheaper.
Response from AW BridalMar 11, 2026
Thank you for providing your detailed feedback. We are sincerely sorry that your experience with our bridesmaid dresses did not meet your expectations, and we understand your frustration regarding the additional alteration costs.
At AW Bridal, every dress, whether ordered in a standard size or custom measurements, is made-to-order to ensure quality.
Design & Structure: Our dresses often include internal structuring and high-quality zippers to ensure durability. We are sorry if the fit felt unnatural; we strive for a seamless finish on every garment.
Sizing Accuracy: We follow strict industry sizing charts and use the specific measurements provided for custom orders. However, because every body shape is unique, minor local professional alterations are sometimes necessary to achieve a "perfect" red-carpet fit—a common practice in the bridal industry.
Transparency in Our Return Policy
We aim to be as transparent as possible regarding our returns to avoid surprises. As a made-to-order brand, each dress is created specifically for the person who ordered it. Because of the labor and fabric costs invested in each unique piece, our policy includes:
Return Shipping: This is a standard practice for many online specialty retailers to keep our initial product prices accessible.
Continuous Improvement
Your comments regarding the "sewing quality" have been shared immediately with our production and quality control teams. We are committed to investigating these specific issues to ensure our high standards are maintained.