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Aura Fragrance (aurafragrance.com) has 148 customer reviews on Five Star Index, with an average rating of 2.7 out of 5.
Also known as
aurafragrance.com
Website
aurafragrance.com
Category
Cosmetics & Makeup
Location
Houston, Texas
Listed on Five Star Index
2026
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Latest
Most recent review: October 2026.
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I have ordered here, as well as shopped in the store many times. I have never had an issue with shipping, and they offer better than wholesale pricing most of the time. While in the store- they were very helpful. I'm that guy that wants to smell everything- and they were patient with me. 20 fragrances later I picked. As far as decants- never an issue there either. Overall- one of my top three go to stores that supporty fragrance addiction.
VM
Vincent M.
10/10
10/10 my pdm layton was 208 compared to bummy arevella. 5-7 days shipping
GI
Giancarlo
Reliable and cheap
I'd heard a lot of negative reviews, but everything went well for me; plus, the package arrived earlier than expected.
AM
Alexis M.
Messed up address i never got it
I ordered two fragrances May 3rd for mothers day and they messed up my address I made multiple calls to USPS about this issue and nothing has happened Its been over two months with this issue
JF
Jackson F.
Broken package and customer service…
Broken package and customer service refuses to help. Do not use AuraFragrance.
HA
Hamza A.
Scam service buyer beware
I made an order a few weeks ago and it took forever to get to me. Whatever, I got a notification that he package was delivered two days ago and was very happy to finally be able to get what I ordered. I went to open the box only to find that the box was empty and there was no perfume bottle inside. I tried reaching out to customer service multiple times but not a single reply or anyone who has picked up the phone. I’m down $215 with nothing to show for it
TH
Theo
I NEVER write reviews, but my experience with Aura was TERRIBLE.
I NEVER write reviews, but my experience with Aura has been so terrible, I must make a warning. A couple weeks ago, I ordered an affordable designer fragrance from them. It took quite a while to ship, but once the order finally said "delivered," I checked my lobby, mailbox, front door, etc. and couldn't find a package. I went to the USPS tracking site, and it said it was delivered to Houston, Texas. I live in New York City. I double checked my order and, of course, I had put in the correct address when ordering. So, a couple days ago, I emailed them to ask for a refund, and made an inquiry through their website. By today, when I saw no response, I called their number, and the lady who picked up said I have to wait FOUR days for a response. To me, that's unheard of, just like delivering to a completely different state is unheard of. I'm just going to make a dispute with my bank at this point. AVOID AURA, DON'T FALL FOR THE PRICES.
Update: They got back to me via email, and told me that due to "company policy" they "do not re-ship orders or issue replacements." Not only that, but after acknowledging that they shipped to the wrong address, they told me I will have to wait for them to process the package at their facility before being issued a refund. If you make a mistake as a company and I don't receive the package and you can't even replace it, the least you can do is issue a refund immediately. TERRIBLE business practices.
Update #2: They have now said it's USPS's fault that the fragrance got shipped to Houston, which I have some trouble believing. They reiterated their "no-reship/replacement" policy, which seems absurd, and makes me wonder if it exists so they don't have to pay shipping fees twice. Whatever the case, I will never purchase from Aura again.
RB
Randy B.
I placed an order for 5 fragrances from…
I placed an order for 5 fragrances from Aura Fragrance, but only 1 out of the 5 items was actually shipped. Instead of quickly correcting the issue or issuing a refund for the missing products, customer service has made the process unnecessarily difficult and time-consuming.
I understand that mistakes can happen with online orders, but the real problem is how the situation was handled afterward. I’ve had to repeatedly follow up, provide information multiple times, and jump through hoops just to try to get my money back for items they failed to send in the first place.
Based on my experience, the pricing may look attractive, but the customer service and order resolution process have been extremely frustrating. I would strongly recommend being cautious when placing larger orders with this company.