The iFISH Store provides one of the widest selections of freshwater aquarium and pond fish available online today. We have been providing freshwater fish to aquarium and pond enthusiasts for over 20 years. Here's what you can expect from The iFISH Store: High Quality Fish / Low Pricing / Fast, Low Cost Shipping / Superior Customer ServiceFollowing quarantine, all shipments are sent via FedEx Overnight at a flat rate on all orders regardless of size. Interested in something you don't see in our store? Contact us at [email protected] or 516.524.6423 and just ask!
The iFISH Store (theifishstore.com) has 4,236 customer reviews on Five Star Index, with an average rating of 4.6 out of 5.
Also known as
theifishstore.com
Website
theifishstore.com
Category
Pet Stores
Location
Richmond Hill, New York
Listed on Five Star Index
2026
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The company replied to 28% of reviews.
Latest
Most recent review: October 2026.
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Fish arrived sooner than I expected. They were all alive. They are beautiful fish and are healthy. In the past when I bought fish from local stores they all died. Glad I decided to take another route. I will be ordering again.
DW
Dellanda W.
Beautiful!
Beautiful! Fast Shipping
SC
Stephen C.
Nice looking fish
Nice looking fish. And quick shipping
PL
Phil L.
Ordered their special offer for 10…
Ordered their special offer for 10 discus for $159. The fish arrived in good shape. They were shy at first, but they came around, and now they are eating a lot. I was very reluctant at first, but wanted to get a good value. I was looking elsewhere and they wanted an arm and a leg for these fish. Ifish store is definitely a good value. The discus are a little small but I like to raise my fish from a young age, so it works out. Every time I had a question, I call their contact number and someone always picks up. They always answer my question with great knowledge and respect. I definitely will be buying from you guys again. One more thing, there is a nice lady that deals with all the ordering, and she is so sweet. I asked for all my discus to be labeled as to what strain they were, and they were nice enough to do it for me. Thanks Ifish. You got me for life.
SS
Stephanie S.
Beautiful fish
Great customer Service. Fish arrived alive and healthy. Very beautiful colors as well. Highly recommend!!
WH
william h P.
very happy will order again
very happy will order again
TB
Tobias B.
Will buy from again
The fish arrived in excellent condition, and came before 12:30 pm on the day of arrival having left New York at 9pm the night before.
JI
Jim
Customer Service stepped up to offer some assistance. Very much appreciated.
Should have heeded the warnings of others on Trustpilot. Bought 6 baby Discus and introduced them to my 70 gallon tank with 3 fully mature Discus and one mature Gold Angel fish. Within a week..2 of my mature Discus , my angel fish and two new babies were dead. Daily deaths...day after day. I contacted iFISH hoping for some help. Water parameters were perfect. I got a "canned" response offering reasons and an offer to replace the two babies with a future order. Why would I place another order with results like this?!?! I don't buy from someone I don't trust. HORRIBLE experience. I am not a novice Discus owner and have had great success in the past. Will NEVER order from them again. They have good ratings...but also some very horrible ones, so very inconsistent. I was an UNLUCKY customer
Just received the response from iFISH and thanked them for further consideration. Had they started with a discussion on partial refund, I would not have gotten so mad and disgusted. I am an experienced Discus owner and expected some benefit of the doubt from them. I completely appreciate iFISH taking some responsibility and offering up some support. Also appreciated their response and refund as it shows a real Customer Service concern, which is a huge factor in maintaining business. Did not make up for all my adult fish losses but still appreciated. I can't give them 5 stars simply because I would have preferred to not have any issues and just enjoyed my 6 brand new baby Discus. I understand things happen...too bad my first fish shipping experience was not perfect.
Response from The iFISH StoreAug 18, 2020
Hello Jim;
We are very sorry this was your experience with us. We genuinely appreciate your experience with your established aquarium. At the same time, we need to speak to our 20 years of experience in dealing with hundreds of customers ever single week and the vast range of situations we have seen over the years. We have amassed quite a body of knowledge from this because we honestly have seen "one" of everything that can possibly happen with these delicate fish. We truly try to assist every single customer that reports a problem with our fish and their aquarium. In support of your own statement, yes....you do really need to read ALL of our reviews. It is proof that we in fact stand by our word on helping our customers. 90% of our reviews report a very positive experience with us. Are there some "horrible" reviews as you stated? Yes...6% out of over 2700+ reviews. And when there is a problem, our first action is to do a thorough review of all the parameters and tank environment so we can begin to understand what could have possibly gone wrong. As an experienced fish keeper, you can not fault us for asking legitimate questions that you yourself would ask if the roles were reversed. We also take exception to your accusation that we delivered a "canned" response to your email and that we can not be trusted. We treat each situation separately and address the issues at hand. We do not have canned responses and continually bend our own policies in order to have a happy, returning customer.
In your situation you reported no visible disease with the Discus...just gradual weakness and then death. You lost 2 of the six Discus you purchased from us and we have issued you a refund for those perished fish. We're very sorry about the 3 fully mature, grown Discus/Angels you already had in your tank. Realistically, we can not compensate you for those and we were trying to work with you via email on how this happened at all. We also can not send a replacement for the perished fish you received from us and take on the cost of shipping because that cost covered the 4 small Discus you received from us that are currently in your aquarium. We bent the rules a bit as we usually require a photo of the perished fish for a refund or credit but we let that pass with you to try and get at the problem.
Your situation is one we see on occasion... new fish introduced into an established tank with either some of the new fish perishing and/or some the established fish perishing. We can not underscore the role stress plays in these delicate fish. We have worked through this situation with many customers and, again, if you read the reviews, we have assumed a very involved and communicative relationship with the customer with them working with us to bring their tank back up to speed and stocked as they had originally intended.
If you wish to make your shopping decisions based on 6% negative reviews out of 2700+, it is certainly your right. We might suggest that any company that does not have a minimal amount of negative reviews are those that should not be trusted. Nevertheless, we simply tried to work with you and address your situation. Again, we're very sorry you are walking away from this feeling like an "unlucky" customer. We have issued you a refund on the two perished Discus and wish you luck in your aquarium hobby.