Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Gail L.
He emptied his dish!! On the first try! Usually he eats, walks around as if there is something else to get, then maybe goes back to his dish.
Response from Happy HowlAug 7, 2026
We’re so happy to hear your pup loves Happy Howl! 🐾💛 Thanks so much for giving us a try and sharing the good news with us. We hope every meal keeps those tails wagging! The Happy Howl Team
Anna Marie P.
Our experience has been great. Deliveries are on time. The food is great& easy to prepare. Our pup loves it & gobbles it up. We are very happy with Happy Howl❤️👍
Response from Happy HowlAug 7, 2026
We’re so happy to hear your pup loves Happy Howl! 🐾💛 Thanks so much for giving us a try and sharing the good news with us. We hope every meal keeps those tails wagging! The Happy Howl Team
Steven B.
Great taste for my dog Grey!!!
Response from Happy HowlAug 7, 2026
We’re so happy to hear that Grey loves Happy Howl! 🐾💛 Thanks so much for giving us a try and sharing the good news with us. We hope every meal keeps that tail wagging! The Happy Howl Team
Linda A.
Primarily, I am very happy that the food is not frozen. It has good shelf life. Wicki loves all his choices! Due to the fact that it’s not frozen, it is very handy and readily available. I never have to remember to defrost!
Response from Happy HowlAug 9, 2026
Forgeting to thaw out dog food is the absolute worst, so making mealtime completely hassle-free is what we are all about! We love knowing that Wicki is happily devouring every flavor option and that having shelf-stable meals ready to serve has made your routine so much easier. Thank you so much for taking a moment to share the love, and we are so thrilled to have Wicki in the Happy Howl pack!
Joni
My pickiest eater, senior with few teeth LOVES Happy Howl! Ordering directly from you was a big savings from where I was previously purchasing her food. I get 18 boxes for the same price as I was paying for 9 boxes!
Response from Happy HowlAug 8, 2026
Thank you so much for the wonderful 5-star review! ⭐️ We’re thrilled to hear that even your pickiest senior pup with few teeth loves Happy Howl! 🐾💛 We’re also so glad ordering directly from Happy Howl has helped you get more of the food your pup loves while saving money. That means so much to us! The Happy Howl Team
Thomas J.
My 7 Dogs absolutely love it and did not make them sick from switching food. Can't say enough......
Response from Happy HowlAug 8, 2026
Thank you so much for the 5-star review,⭐️ We’re thrilled to hear you love the taste and convenience of Happy Howl’s shelf-stable packaging. 🐾 The Happy Howl Team
Michael B.
We love the taste and convenience of shelf stable packaging. Having options on the menu help when we get tired of a flavor. Price is ok for the product.
Response from Happy HowlAug 8, 2026
Thank you so much for the 5-star review,⭐️ We’re thrilled to hear you love the taste and convenience of Happy Howl’s shelf-stable packaging. 🐾 We’re especially glad the variety of menu options helps keep mealtime exciting when you and your pup are ready for a change. We really appreciate you choosing Happy Howl and sharing your experience! The Happy Howl Team
Howard M.
Everything went well with delivery, our dog enjoys your food. My only complaint is the continued emails I receive asking me to subscribe when that has already been set up
Response from Happy HowlAug 8, 2026
Thank you for the great feedback! We’re so glad to hear your Happy Howl delivery went smoothly and that your pup enjoys the food. 🐾💛 We’re also sorry about the repeated subscription emails. We’ve taken you off our marketing emails, so you shouldn’t continue receiving those messages. Thanks again for being part of the Happy Howl family! The Happy Howl Team
