Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Lourdes
My dog loves the food, and the customer service is great
Response from Happy HowlAug 9, 2026
Caring for your dog like our own is at the very heart of what we do, from crafting nutritious recipes to answering your questions! Knowing that both your pup and you are loving your experience with Happy Howl means the world to our team. Thank you for trusting us with your dog's meals and for sharing your sweet review!
Kathleen K.
My dogs Duke loves the food
Response from Happy HowlAug 9, 2026
Passing the taste test with Duke is the ultimate compliment! We are on a mission to make mealtime the absolute best part of every dog's day, so knowing Duke is loving his food is music to our ears. Thank you so much for choosing Happy Howl for your boy and for taking the time to leave us a review!
Brenton D.
Great dog food
Response from Happy HowlAug 9, 2026
Great food for great dogs—that is our ultimate mission! We are so thrilled to know you and your pup are loving Happy Howl. Thank you for trusting us with your dog's meals and taking the time to share your review!
Nancy Daley Z.
Happy Howl was delivered within 3 days of ordering it. Followed suggestions to start slow introduction and our dog who is very picky ate it right up. Same on the second and third day. So far, good!!
Response from Happy HowlAug 9, 2026
Talk about a textbook transition! Getting your box in just three days and seeing your picky eater devour every meal right out of the gate is what we love to hear. Thank you for following the transition guide and for trusting us with your pup's bowl. We look forward to keeping that streak going for every meal to come!
George K.
Dogs really like this food
Response from Happy HowlAug 9, 2026
Passing the doggy taste test with flying colors is the ultimate compliment! We put so much care into crafting flavorful, wholesome meals, so knowing your dogs crave every bite means the world to our team. Thank you for choosing Happy Howl for your furry family!
Janet M.
Delivered on time. My dog loves her food after always being a picky eater and going without eating some days, until Happy Howl. She is doing so much better. And no more runny stools. Thank you!
Response from Happy HowlAug 9, 2026
On-time delivery, clean bowls, and no more runny stools—that is the ultimate trifecta! We are beyond thrilled to hear how much better your dog is doing since switching over to Happy Howl. Thank you for trusting us with her nutrition and taking a moment to leave such a wonderful review. Here is to many more healthy, happy mealtimes ahead!
Melissa P.
Oh my gosh! I ordered the trial pack just to make sure my 2 dogs liked Howl. They have been eating Farmers Dog for 5 yrs now and are very, very picky! Both my dogs absolutely LOVED the Turkey recipe. I mean it was gone in seconds, versus picking at their bowl of Farmers Dog. We have been traveling a lot lately and Farmers Dog has not been very convenient to take with us so I thought I would try your brand. You found a new customer, and I found fantastic food for my dogs. Thank you for your ads on Facebook. That is how I found you.
Response from Happy HowlAug 9, 2026
Winning over two very picky pups who were used to the same food for five years is a huge victory! We know how stressful traveling with frozen food can be, so we are thrilled that our shelf-stable cartons are making your trips so much easier. Hearing that your dogs devoured the Turkey recipe in seconds brings a massive smile to our entire team. Thank you so much for giving us a try through Facebook and welcome to the Happy Howl pack!
James Harris, Union, N.
Great food. Dog loves it!
Response from Happy HowlAug 7, 2026
We’re so happy to hear your pup loves Happy Howl! 🐾💛 Thanks so much for giving us a try and sharing the good news with us. We hope every meal keeps those tails wagging! The Happy Howl Team
