Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Terrie H.
Our lab LOVES all the flavors
Response from Happy HowlAug 13, 2026
Keeping mealtime exciting for a food-loving Lab is what we live for! We are so thrilled to hear that all three recipes are a total hit with your pup. Thank you so much for your support and for being such a wonderful part of the Happy Howl family!
Steven S.
Awesome service
Response from Happy HowlAug 13, 2026
Hearing that you had an awesome experience with our team means everything to us! Thank you for trusting Happy Howl and for being such a wonderful part of our family. We look forward to seeing you again soon!
Gladys R.
Their loving it
Response from Happy HowlAug 13, 2026
That’s so great to hear! 🥰 Thank you for letting us be part of your pups’ mealtime. Give them some extra love from us! 🐾❤️ Warm Wags, The Happy Howl Team
Tammy R.
Puppy loves it
Response from Happy HowlAug 13, 2026
Thank you so much! 🐾 We’re so happy to hear your puppy is loving Happy Howl! ❤️ Warm Wags, The Happy Howl Team
Pamela B.
Great food ,fast service and my Maltese has dropped weight. Coat is soft and healthy. Love it in all!
Response from Happy HowlAug 13, 2026
Hearing about your Maltese’s glow-up is the best news ever! Keeping delivery fast and your pup feeling her absolute best is always our main goal. Thank you for trusting Happy Howl with her nutrition and for being such an awesome part of our family!
Wendy P.
They are a great company but my dogs would not even take one bite of any of the three flavors and I tried all three with both dogs. I bought the 18 pack and got the first time deal which meant unfortunately I could not return for a refund and I was sad I wasted my money but did donate to a local shelter because I am sure other dogs are not as picky as mine.
Response from Happy HowlAug 13, 2026
Thank you so much for your kind words about our company, and even more so for your incredible generosity! While we are so sorry that your pups turned out to be tough critics, turning that situation into a donation for a local shelter is truly amazing. Those shelter pups are going to be so grateful for such a delicious treat! We deeply appreciate your support, your big heart, and your honesty!
Tom F.
Easy to navigate website. When calling for inquiries staff very helpful Love that the food does not have to be kept frozen
Response from Happy HowlAug 13, 2026
Freeing up freezer space while giving your pup fresh, quality food is what we live for! We are thrilled to hear that our website was easy to navigate and that our team took great care of you when you called. Thank you for your support, and here is to many more easy mealtimes ahead!
Nancy J.
The delivery was quick and the product, so far is pleasing to my dogs
Response from Happy HowlAug 13, 2026
Fast shipping and some happy pups—that is the ultimate win! Knowing that mealtime is going so well so far brings a huge smile to our entire team. Thank you so much for taking a moment to leave a review, and welcome to the Happy Howl pack!
