Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Melinda S.
Food is very good, my 2 dogs are cleaning the dishes up. Like not having to put it in the freezer . Just to have them in the cabinet.
Response from Happy HowlJan 2, 2026
Thank you so much for sharing! We’re thrilled to hear your dogs are cleaning their bowls, that’s the best sign of approval! We’re also glad you’re enjoying the convenience of our shelf-stable food—no freezer needed makes mealtime so much easier. We truly appreciate your support!
Elizabeth B.
My dog loves it. I feed her the lamb formula
Response from Happy HowlJan 2, 2026
Thank you so much! We’re happy to hear your dog loves the lamb formula, it’s great to know it’s a favorite. We really appreciate you sharing and choosing Happy Howl!
Laurie H.
Product is GREAT! Customer Service is GREAT! My dogs think their food is GREAT! VERY HAPPY WITH THE PRODUCT AND HOW ITS PACKAGED
Response from Happy HowlJan 2, 2026
Wow thank you so much! We absolutely love hearing this. We’re thrilled that you’re happy with the product, the packaging, and our customer service and even more thrilled that your dogs think their food is GREAT too! Thank you for your support and for being part of the Happy Howl family!
P T.
Our little French bulldog got sick and we thought we were gonna lose him. He quit eating his normal food and would not eat ANYTHING until I found this. The videos that have the dogs licking their chops waiting for their food is exactly what our dog does. Thanks for creating such an amazing product
Response from Happy HowlJan 2, 2026
Thank you so much for sharing this, your message truly touched our hearts. We’re incredibly grateful to hear that your little French bulldog is doing better and that Happy Howl helped bring his appetite back during such a scary time. Knowing that he’s excited for his meals again means everything to us. Thank you for trusting us and for your kind words, we’re honored to be part of his recovery and journey.
Jackie M.
We have 3 dogs and they all love it.
Response from Happy HowlDec 28, 2025
That’s wonderful to hear! We’re so happy all three of your dogs are loving Happy Howl. Thanks so much for sharing and for trusting us to be part of their mealtime!
Lenda W.
My Loki loves it!!
Response from Happy HowlDec 28, 2025
We love hearing that, thank you! Give Loki an extra belly rub from us. We’re so happy he’s enjoying his Happy Howl meals!
Chantie F.
We get the 36 box mixed sample (beef, turkey, and lamb). My older dog is so excited to eat his dinner now. He has issues with his teeth, but has no issues with this food. He likes all 3 flavors. It seems fresher than the usual canned stuff. We recently had a shipping issue and never received our food. The tracking information never updated, so guessing it was lost with UPS ground? I reached out to support, and they resolved the issue.
Response from Happy HowlDec 23, 2025
Thank you so much for sharing your experience! We’re thrilled to hear how excited your older pup is at dinnertime and that all three recipes are a hit, especially with no issues for sensitive teeth. That’s exactly what we hope for.
Nicole C.
My dog really likes their food. I like the packaging, and the fact it doesn't need to be refrigerated.
Response from Happy HowlDec 23, 2025
We’re so happy to hear that! It’s great knowing your dog is enjoying the food, and we’re glad the shelf-stable packaging and no-refrigeration convenience make things easier for you too. Thanks so much for sharing your experience!
