Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Brenda T.
My dog use to eat freshpet but sometimes it would just sit in his bowl. Now with Happy Howl he runs to his bowl to say hey...where's my dinner.
Response from Happy HowlFeb 16, 2026
We’re thrilled that your dog is excited for mealtime with Happy Howl, running to the bowl says it all! It’s wonderful to know he’s enjoying every bite. Thank you for sharing and for being part of the Happy Howl family!
Janet B.
My goldendoodle loves the food. It is convenient and easy to store. My only suggestion would be that the beef stew be thicker. It is very soupy and I usually pour it over other food to make it more solid.
Response from Happy HowlFeb 16, 2026
We’re so glad your Goldendoodle loves Happy Howl and that the convenience and easy storage make mealtime simpler. Your input is valuable as we continue improving our recipes. Thank you for being part of the Happy Howl family!
Josie M.
My Poppy LOVES Happy Howl! She used to be a grazer with her food but now as soon as I put it in her bowl, she magically appears!
Response from Happy HowlFeb 10, 2026
We love hearing that Poppy went from grazer to teleporting to the bowl the second Happy Howl hits it. Clearly, she knows what’s up.
Joyce H.
Good customer service! Letting customers know that they were going to be short on product and allowing existing customers to fill first, was great.
Response from Happy HowlFeb 10, 2026
Transparency is important to us, and we always want to take care of our existing customers first. We’re so glad you felt supported and informed, that means a lot to our whole team.
Pamela E.
I'm quite happy with this product. My 2 dogs both love it and one is a picky guy, and when I feed them I can tell by the look and smell that the quality is far better than the cans I used to use. My picky dog actually moans in anticipation of dinner now when it's being served, and that says a lot. I am about 2 months into the change and I recommend it.
Response from Happy HowlFeb 10, 2026
We truly appreciate the recommendation and are so glad Happy Howl has become dinner-time excitement in your home!
Maryann C.
Great quality food
Response from Happy HowlFeb 10, 2026
We’re so glad you think so—Happy Howl is made with high-quality, human-grade ingredients, and we love knowing your pup is enjoying it.
Mama C.
Not only does my dog love the food, it's shelf stable and easy to serve up. No excess packaging, no thawing, no weird portioning... it's got all the ease of kibble without being kibble. Also, my dog has issues with her pancreas and this has the lowest fat content of any commercially available food I've found.
Response from Happy HowlFeb 10, 2026
We’re thrilled to hear your dog loves Happy Howl and that the shelf-stable, easy-to-serve format makes mealtime so simple for you.
Leslie V.
My babies devour this food.
Response from Happy HowlFeb 10, 2026
So happy your babies are loving Happy Howl and devouring every bite. Thank you for sharing and for being part of the Happy Howl family!
