Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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arlene
Quick delivery. Easy ordering and most of my fur babies love the food!
Response from Happy HowlMar 13, 2026
We’re thrilled to hear that most of your fur babies love Happy Howl and that you found the ordering process easy with quick delivery. Happy pups and happy parents make us smile!
Philippe
I gave him his regular food, and a small portion of Happy Howl. He ate his regular food and the the new food an hour later. That’s a start
Response from Happy HowlMar 13, 2026
It sounds like your pup is starting to warm up to Happy Howl, every little step counts! Introducing new food gradually is a great way to help picky eaters adjust, and we’re excited for the day he dives in with full enthusiasm.
Kristi M.
So far the my fur babies really love the beef flavor and we are still evaluating the other flavors. Pricing was great and delivery was quick and hassle free. We look forward over next several weeks on how the food transition will work out. Regards, Kristi. K. Mangeot
Response from Happy HowlMar 13, 2026
We’re glad to hear your fur babies are enjoying the Beef flavor so far, and that you found the pricing and delivery convenient. We’re excited for you to see how the other flavors and the full transition go over the next few weeks here’s to happy, healthy mealtimes!
M L.
Fantastic food — my granddog literally hops with excitement every time a meal is served. The customer service is excellent, and it’s absolutely worth the cost. Sorry....er, NOT sorry, for overthrowing the kibble regime and installing Happy Howl while I was dogsitting!
Response from Happy HowlMar 13, 2026
We’re thrilled to hear your granddog is hopping with excitement at mealtime, that’s the ultimate compliment! It sounds like Happy Howl has made quite the impression, and we’re glad our food and Customer Service made the “kibble overthrow” totally worth it. Here’s to many more happy, tail-wagging meals!
Angie E.
Bodey loves it!
Response from Happy HowlMar 13, 2026
Thank you for your feedback and for giving us a try!
jen
My Olive loves this product and she is healthy and happy.
Response from Happy HowlMar 13, 2026
We’re thrilled to hear that Olive loves Happy Howl and that she’s happy and healthy. Nothing makes us happier than pups thriving on their meals!
Sheli
The ordering process was very smooth, and effortless. My fur babies are somewhat picky and are fans of the beef but not the lamb. That's why I love the variety packet to ensure they will like before buying.
Response from Happy HowlMar 13, 2026
We’re glad to hear the ordering process was smooth and effortless. It’s great that your fur babies enjoy the Beef flavor, and the variety pack is perfect for letting them try different flavors before committing to a full order.
Mary K.
My dog and I are very happy with Happy Howl. She loves the taste; I love the convenience of no refrigeration. Its smell and texture is much better than traditional canned food, and the easy-open packaging takes up less space and is great for traveling.
Response from Happy HowlMar 13, 2026
We’re thrilled to hear that your dog loves the taste and that you appreciate the convenience of shelf-stable Happy Howl. It’s wonderful to know the smell, texture, and easy-open packaging are making mealtime better for both of you, especially when traveling.
