Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Janet
So far my dog likes happy howl… I’ve only fed him two containers, but he seems to like the food… He’s super picky so I’m crossing my fingers that he will continue to eat this…
Response from Happy HowlMay 22, 2026
Thank you so much for giving Happy Howl a try and we are so glad your picky boy is enjoying it so far!
Shana F.
I am loving this product for my little Dachshund. She eats so much better on this food then the kibble I was feeding her. Delivery has been great and I just need to stay on top of when she needs the next order as I still have a few cartons from our last order to get used up. Luckily it has a long shelf life.
Response from Happy HowlMay 22, 2026
Going from kibble to real wholesome food makes such a difference and it sounds like she is absolutely loving every bite, that is music to our ears! No need to stress about using it up quickly and no waste! That is one of our favorite things about Happy Howl and we are so glad it is giving you that extra flexibility and peace of mind!
rebecca K.
Easy to order
Response from Happy HowlMay 22, 2026
Thank you so much for the kind words!
Lynn C.
My dog loves the food. I love the convenience of it. Don't have to freeze it or refrigerate. Would definitely recommend it!
Response from Happy HowlMay 22, 2026
A happy pup and the convenience of no freezing or refrigerating, that truly is a win win and we are so glad Happy Howl is making life easier for you while keeping your furry friend happy and well fed!
Darren S.
In search of a good dog food I was told about this company from a friend.After looking into other company's that I was disappointed with weather it was certain ingredients of the fact you could not get anyone on the phone. After researching Happy Howl I found there number and called then. Left a message and received a phone call the next morning from Devon who answered all my questions with no hesitation. From there I put my first order in and have been feeding the food now for 4 weeks My 2 Bullies absolutely love the food and already seen improvement in them both! Darren Smith Cat Spring Tx
Response from Happy HowlMay 12, 2026
We love hearing stories like yours, a recommendation from a friend is truly the highest compliment we can receive. We know how overwhelming it can be searching for the right food, especially after being let down by other companies, so we are so glad you gave Happy Howl a chance! Devon will be thrilled to hear your kind words — we are lucky to have such a dedicated team member who is always happy to help.
Kristy Rowse C.
Food shows up in time and my pup LOVES it.
Response from Happy HowlMay 12, 2026
We are glad your orders are arriving right on time. We look forward to keeping your furry friend happy and well fed!
Eileen S.
I have a very picky Cavalier and most of the time I end up feeding her! Since I have started adding Happy howl to her food she is finally eating herself! A little hesitant with the lamb...don't think she is enjoying it as much as the Turkey and Beef.
Response from Happy HowlMay 12, 2026
Thank you so much for sharing this, we completely understand the struggle of a picky eater, and we are so happy that Happy Howl has made such a difference for your Cavalier girl!
Coleen S.
My dogs love this food and do really well on it. I use it half-and-half with a good quality kibble and a little bit of warm water. I had one instance over the year I have been using Happy Howl where I had to contact customer service and they were incredibly helpful and I was very pleased. I have no hesitation in recommending this company to any other dog moms
Response from Happy HowlMay 12, 2026
Thank you so much for this wonderful review and for being a loyal Happy Howl customer for over a year, that means the world to us! We love hearing that your pups are thriving on their meals, and what a great tip mixing with kibble and a little warm water, so many dogs love that! We are also so glad that when you did need to reach out to our customer service team we were able to take good care of you, that is always our goal.
