Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Linda S.
My dogs, my cats, my feral cat colony. Nobody would eat it.
Response from Happy HowlJun 11, 2026
WOW we call this a strikeout! That is definitely a tough crowd. We're so sorry to hear that neither your pups, your cats, nor the colony were fans of the food. Thank you for giving us a try anyway, and we appreciate you letting us know.
Magda T.
I have not received shipment first it was scheduled for Thursday then Friday and now im getting Monday. I don't understand why it's not delivered properly on time. Im going away not going to be home past Monday. Very frustrating
Response from Happy HowlJun 11, 2026
We are so sorry for the frustrating shipping delays and completely understand your concern with your upcoming travel. We can confirm that your subscription has been officially canceled, so you will not receive any future shipments beyond this pending delivery. We apologize for the inconvenience this transit delay has caused.
Laura S. D.
deceptive business practices. bought a one time sample pack, then was surprised to receive a big box and a charge for &90-something a few weeks later. Contacted them and canceled and asked to send the box back for a refund. was told they don’t do refunds on subscriptions. I didn’t sign up for a subscription, they decided to give me one without my consent, and ALL subscriptions come with an automatic 20% discount. Which means: their thirty day money back guarantee is a lie because you can’t get it if you had a discount, and all subscriptions automatically have a discount, and even the smallest order of a sample pack gets fraudulently turned into a subscription. Their website also shockingly threatens customers in all caps language that they will BLACKLIST you if you dare to contest the credit card charge, release all your information to the bank (um what? my bank has more intel on me than you do), and tell their merchant services provider not to let other businesses do business with you. This is an UNHINGED way to conduct a business and i’ll just say, if your product was any good and you didn’t trick people you wouldn’t have to threaten people. (and folks, fwiw I DID contest the charge and my bank refunded me INSTANTLY, which likely means this is not the first time they’ve had someone complain. also check the reviews on better business bureau, they’re terrible. Long story short, these guys are horrible. Even if my dog liked their food (he doesn’t) I wouldn’t give them my money because they are liars and cheats.
Response from Happy HowlJun 11, 2026
Thank you for sharing your feedback. We aim to be transparent about our ordering process and provide multiple notifications before any subscription order is processed. We're sorry to hear our recipes weren't a match for your dog, but we appreciate you giving us a try.
Samantha D.
The Dog food almost killed my dog, she is profusely bleeding from her Anus to where she is so inflamed and in agony. They also won’t accept returns if you ordered a subscription so I’m out over $100 and a slew of vet bills bad bad bad
Response from Happy HowlJun 11, 2026
We are incredibly concerned to hear about your dog’s health and what you are going through. This is a matter we take very seriously. Please contact our team directly at [email protected] as soon as possible so we can look into this immediately and work with you on a resolution.
Denise D.
My dog won’t eat it. I have two cases of it. I want to cancel it and I’ve been having a hard time canceling. That’s my biggest complaint. I need to cancel it. Thank you very much.
Response from Happy HowlJun 11, 2026
We are so sorry to hear that the food wasn't a fit for your dog. Please rest assured that your subscription has now been officially canceled, and you will not receive any future shipments. We sincerely apologize for the difficulty you experienced with the process.
Karen O.
i don't believe a company should be able to sign people up for a subscription just for paying for a sample of their product. For this reason i would not buy from this Happy Howl.
customer
Don't want companies like you around farm people!
Cindy S.
I canceled my subscription on June 1. Why did I receive a shipment today? I can't afford this. Please check your record to make sure you have noted that I canceled and do not want anymore sent to me. Thank you Cindy Seitz
Response from Happy HowlJun 7, 2026
Thank you for reaching out, and we can completely understand how stressful an unexpected charge is for your budget. We can confirm that your subscription was successfully canceled on June 1st, and you will absolutely not receive any future deliveries. Because this specific shipment had already been processed and fulfilled prior to the cancellation—following the upcoming order notification sent two days before the order processed—we were unfortunately unable to stop the delivery or issue a refund. We are very grateful for the time you spent with us and wish you the absolute best!
