Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Leslie L.
Zero customer service. 1st order, wrong. Sent Second order after I cancelled. Numerous attempts to contact. Zero help
Response from Happy HowlJun 24, 2026
I am so sorry about this! I completely get your frustration—there is nothing worse than trying to reach out multiple times and feeling like you're completely stranded without any help. That is the last thing we want you to deal with, and I am so sorry for the stress and exhaustion this has caused.
Nezzy
I have two dogs. One is a rat terrier and a poodle. Poodle said not eating that and each time I tried, she went without. My food motivator would barely touch the foods. I am so sorry. My hopes were dashed. I will no longer be subscribing to Happy Howl.
Response from Happy HowlJun 24, 2026
I am so sorry to hear this! There is nothing tougher than watching your pups skip meals, and it's definitely a bummer when a food you were hopeful about doesn't pan out for them—even with a food motivator in the mix. Please don't worry about apologizing at all; your dogs' happiness and full bellies always come first. We completely understand needing to cancel the subscription, and we are sending so much love to your two fur babies as you look for their next favorite meal!
Rebecca D.
I cancelled my order and tbey took money out of my account after confiming it was cancelled.
Sandra W.
I wanted a trial amount they sent and paid themselves for a large amount with my credit card information. I have not been able to get a hold of any customer service. I have written them and told them to cancel. I want a refund. And they are not responding. My dogs will not touch that food.
Sandee F.
She would not eat any of it
Cynthia morgan H.
My dog wouldn't eat any of the 3 in the sample
Response from Happy HowlJun 22, 2026
Bummer! We totally get that every pup has their own unique tastes, and sometimes even a three-flavor lineup doesn't tempt a truly picky eater. We appreciate you putting us to the test anyway, and we hope you find something she absolutely loves!
Kristi
The terms and conditions on returns is ridiculous. As in not flexible at all. A mistake that was made by Happy Howl and they still wouldn’t take it back!!!! Canceled my subscription!!!!
Response from Happy HowlJun 22, 2026
We are so sorry for the frustration regarding your recent swap request! To clarify, because the order had already fully processed and shipped before we were notified of the change, we were unable to intercept it and swap from Turkey to Lamb, which is why we offered an exchange instead. We never want a policy to feel rigid, and we truly regret that this experience led to you canceling your subscription. If you ever change your mind, we would love the chance to welcome your pack back!
Customer
I moved my subscription up from June 26th, your system treated it as a new order, I was shipped 2 orders. The customer service rep, Devon, was not helpful.
Response from Happy HowlJun 19, 2026
We are so sorry for the frustration this mix-up caused! Because the date was shifted right after a scheduled order had already processed, it unfortunately triggered those back-to-back shipments. We always want you to feel fully taken care of, so we are actively reviewing how our system handles these quick timeline shifts to make the process smoother for everyone moving forward.
