Julee A.
Shipping was fast and meals looked…
Shipping was fast and meals looked great, but my dog won't eat it anymore. He liked it at first and then just sniffed it and walked away. The search continues for something my picky pup will eat.

Where it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Julee A.
Shipping was fast and meals looked great, but my dog won't eat it anymore. He liked it at first and then just sniffed it and walked away. The search continues for something my picky pup will eat.
Erin
Some of the food I received was almost liquid while the rest were solid. I’m sticking with happy howl because of the shelf life and overall integrity of the product as compared to others, but admit this sometimes happens and also the starchy rice content can be high in some batches
Response from Happy HowlJul 2, 2026
We truly appreciate your support and love knowing that our shelf-stable recipes remain your top choice compared to other brands. However, hearing that you have run into inconsistent textures and high starchy content in some of your batches is incredibly helpful feedback. Natural ingredients can occasionally shift in texture during our cooking process, but it should always look and feel like a premium meal. We are constantly working to refine our batch consistency, and your input helps us do exactly that. Thank you for sticking with us!
Julie R.
I wanted to try something different with my dogs, but they didn't really enjoy the food.
Response from Happy HowlJun 28, 2026
Thank you for taking the time to share your feedback, and giving our food a shot! The good news is this is actually pretty common and there are a few things we can try to help encourage your pup again. Feeding Tips to Try -Start small & mix in: Try mixing a small amount of the food with something your pup already enjoys (like their previous food) and gradually increase the amount over a few days -Warm it up: Slightly warming the food can enhance the aroma and make it more enticing in a microwave safe bowl for 10 seconds (NOT in the packaging) -Add a topper: A splash of warm water, low-sodium bone broth, or even a little plain boiled chicken can help spark interest -Stick to a schedule: Offer the food for about 15–20 minutes, then pick it up if your pup doesn’t eat. This can help reinforce mealtime routines -Hand feeding (short-term): Sometimes offering a few bites by hand can help reintroduce the food in a positive way Let us know if you’d like to give these a try, and we're here to support you every step of the way! Giving your dog time to transition to Happy Howl means you’re giving their body the chance to adjust gently, leading to better digestion, improved energy, and long-term health benefits.
Alan P.
Overall the order process is easy. I would have given 5 stars but 2 of the food containers were crushed and food was leaking out
Response from Happy HowlJun 26, 2026
Thank you for sharing your feedback with us. While we are glad to hear the ordering process was easy, we are so sorry that your delivery arrived with two damaged and leaking cartons. We definitely want to make this right for you! Please reach out to our team at [email protected] with a couple of pictures of the damaged containers, and we will happily get replacements added to your next order. We appreciate your support and want to ensure your next experience is a full five stars!
customer ~.
Our dogs love it. I love the small packages.
Response from Happy HowlJun 26, 2026
That is what we like to hear! There is nothing better than a clean bowl and a handy package size that makes dinner a total breeze to serve. We're so glad the food is a big hit with your dogs. Thanks so much for the awesome shoutout!
Liz N.
One box feeds all 3 of my dogs. They are all small and very picky! I haven’t had an empty bowl yet! I’ve tried so many brands, but getting all 3 to like it was impossible. Not now!! 🤪
Response from Happy HowlJun 26, 2026
Thank you so much for the wonderful note! Getting three small, picky dogs to agree on the exact same food is an absolute triumph—anyone with a finicky pack knows that is no easy feat! We are thrilled to hear that you haven't seen a single empty bowl left behind. Thank you for making our recipes the official choice for your sweet trio!
Rebecca H.
My dog loves the food and can’t wait for me to fill her bowl and put it down for her! I love the fact that she loves it, but that it is healthy. My only problem so far is that my last shipment was late getting here. Other than that all is good!!
Response from Happy HowlJun 26, 2026
Thank you so much for the wonderful note! Knowing that your sweet pup is absolutely loving her meals and can't wait for her bowl to touch the floor completely makes our day—providing that perfect balance of health and taste is exactly why we do this. I do want to sincerely apologize for the delay with your last shipment, though. We know how important a timely delivery is when keeping a hungry pup happy, and we want to make sure your next box arrives exactly on schedule. Thank you so much for your support and feedback!
Kathryn
All is good. Price is still a little high for people like me, but, everything about it is real good. I use only beef and lamb for my baby. Unfortunately, she reacts to turkey. I love that I can shelf store it. My GiGi really enjoys it.
Response from Happy HowlJun 25, 2026
We love hearing that GiGi is doing so well on our beef and lamb recipes! Navigating turkey sensitivities can be tricky, so finding a real, high-quality food she genuinely enjoys—without taking up all your fridge space—is a massive win. We know the cost of premium ingredients can add up, and we are incredibly grateful that you choose us to fill her bowl. Thank you for taking the time to share your experience with our pack!