Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Vicki
The absolute best, healthiest and yummy food you can give your fur baby.
Response from Happy HowlJul 13, 2026
Thank you so much for sharing the love! There is truly no better feeling than knowing a beloved pup is thriving on our food and loving every single bite. We believe our fur babies deserve the absolute best, and we are so grateful for your wonderful support!
customer
They were wonderful. Shipping extremely fast and customer service were exceptional. Thank you
Response from Happy HowlJul 13, 2026
Hearing this absolutely warms our hearts! We always strive to treat our community like family, and we are so incredibly grateful to have such a kindred spirit in our pack (and let's be honest, the coolest grandmother we know!). Thank you from the bottom of our hearts for your exceptional review and your kindness—it means the world to our entire team!
Amy K.
Prompt response to customer service question.
Response from Happy HowlJul 13, 2026
Thank you so much for the wonderful feedback! We know how busy life can get, so we work incredibly hard to ensure our customer support team is always prompt, responsive, and ready to help. We believe that premium food should always come with premium care, and we are so glad to have you in the pack!
LK
I needed help changing my subscription & it didn't take more than 20min thru chat to change plan. The Happy Howl employee who helped was patient & extremely helpful. Thank you, again. 🧡🤗 🐾
Response from Happy HowlJul 13, 2026
We are absolutely thrilled to hear this! Providing top-tier customer service is just as important to us as making premium food, so knowing you had such a patient and efficient experience with our chat support is the ultimate win. Thank you from the bottom of our hearts for the love and support—give your pup a big hug from our whole team!
Jennifer S.
My Shih Tzu really loves it. I started out really easy with it and he’s gobbling it up thank you
Response from Happy HowlJul 13, 2026
"Hearing that your sweet Shih Tzu is gobbling up his food completely melts our hearts! You did a fantastic job starting him out nice and easy—taking the transition slow is the absolute best way to ensure a happy tummy. Thank you so much for the wonderful feedback, and we are so thrilled to have him in the Happy Howl pack!
Kathy B.
The food arrived when expected. My senior dog gets so excited at meal time. I love that it’s shelf stable so there’s no defrosting.
Response from Happy HowlJul 13, 2026
This completely brightens our day! Keeping our senior pups happy, healthy, and enthusiastic about their bowls is exactly why we do what we do. We designed our shelf-stable recipes specifically to give pet parents premium nutrition without the hassle of defrosting, so we're thrilled that it's making mealtime so much easier for you. Thank you for the fantastic feedback and for being a wonderful part of the Happy Howl family!
Verna K.
East to order, great website. Good company.
Response from Happy HowlJul 13, 2026
We are absolutely thrilled to hear this! We know how busy life can get, so we wanted to make sure ordering wholesome food for your pup is the easiest part of your day. Thank you from the bottom of our hearts for the fantastic feedback and for trusting us with your pack!
jodi Y.
Happy howl is a great food. Very convenient and high quality.
Response from Happy HowlJul 13, 2026
We are absolutely thrilled to hear this! Knowing you are loving both the high quality of our recipes and the convenience of our shelf-stable packaging is the ultimate win-win for us. Thank you so much for sharing the love, and we look forward to keeping those bowls full for a long time to come!
