Happy HowlWhere it started:Rocky changedeverything andI never set out to start a dog food company.My husky Rocky had the worst stomach on the planet. Years of vet visits, prescription diets, and hundreds spent on premium food brands. We tried everything. Nothing worked.So I decided to build it myself. 36 recipe iterations. Countless hours with vets and nutritionists. All chasing one question: what’s the best food we could possibly make for a dog? When we finally got it right, Rocky was the proof.He hasn't been sick in over 18 months. He runs three miles with me every morning. That's the standard every Happy Howl bowl is held to. Nothing less.Colin Buckley– Founder
Happy Howl (thehappyhowl.com) has 4,371 customer reviews on Five Star Index, with an average rating of 4.3 out of 5.
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Nancy J K.
So easy to order and tried the sample box first just to see if my 11 yr old Westie would eat it. He has become a bit picky but he loves Happy Howl and licks the bowl clean.
Response from Happy HowlJul 17, 2026
A clean bowl from a discerning 11-year-old senior is the ultimate compliment! We're so glad our sample box was a total hit and that ordering was a breeze for you. Thank you so much for the wonderful review and for trusting us with your sweet Westie's nutrition!
Melissa L.
Piper is a very picky dog and I’ve tried several different types of food and she eats it for maybe a day or two and then she doesn’t want anymore. Wasted a lot of food I have to say Happy Howl has surpassed my expectations and she absolutely devours the food. Her digestive system is so much better and the best part is you don’t have to refrigerate it or freeze it. It’s perfect!
Response from Happy HowlJul 17, 2026
The 'eat it for two days and quit' routine is a classic picky pup move, so hearing that Piper has finally met her match with Happy Howl is the best news ever! There is nothing better than watching them empty the bowl every single time, especially when it comes with a happier, healthier tummy. We designed our recipes to deliver all the benefits of fresh food without any of the freezer-thawing hassle, so we're thrilled it's making life easier for you. Thank you so much for sharing your wonderful success story!
VICKI N.
It was good and healthy food but I’m on a fixed income and needed to cut back on expenses.
Response from Happy HowlJul 17, 2026
We completely understand and entirely support you doing what is best for your budget! If you ever want to bring the cost down while keeping the health benefits, using our meals as a daily kibble topper is a fantastic way to stretch your supply. We also offer larger case packs for a more affordable bulk price. We wish you and your pup the absolute best!
Marsha V.
On time delivery and happy pups❤️
Response from Happy HowlJul 17, 2026
On-time deliveries and happy pups—that is exactly what we aim for every single day! 🚚❤️ Thank you so much for the wonderful review and for sharing the love!
KEVIN M.
I have 3 large dogs, between 80 - 100lbs, I use Happy Howl as a topper for their dry food, and they inhale their food. There are days when I when I just put dry food in their bowls if I'm rushed to get out the door to work, when I get home, they've eaten it but not completely, but when they get the Happy Howl on as a topper, it usually gone immediately, they all love it, I give them all 3 type, Lamb, Beef and Turkey.
Response from Happy HowlJul 17, 2026
Feeding three big, beautiful pups is no small feat, so we love hearing that Happy Howl is making mealtime such an absolute hit for your whole crew! Pups are so smart—they definitely know when they are getting that extra special touch in their bowls, and it's so funny how they'll leave you a little subtle feedback on those rushed mornings! We are thrilled to hear that all three recipes—Lamb, Beef, and Turkey—get the immediate 'inhaled' stamp of approval. Thank you so much for making us a part of your daily routine and for being such an amazing part of our pack!
Jan N.
Sam loves your food!
Response from Happy HowlJul 17, 2026
We love you, Sam! Hearing that he is a big fan of his meals absolutely makes our day. Thank you so much for the wonderful review!
Kevin
They handled my issue quickly and product shipped according to plans!
Response from Happy HowlJul 17, 2026
That is exactly what we like to hear! We are so glad our team could take care of you quickly and get your order out right on schedule. Thank you so much for the wonderful review!
FlorDeLiz A.
Lala likes the food. She’s picky and somehow she likes Happy Howl meals. Thank you!
Response from Happy HowlJul 17, 2026
There is truly no higher praise than making a picky pup happy! We put a lot of love into crafting rich, delicious recipes, so hearing that Lala is eagerly diving into her meals absolutely makes our day. Thank you so much for trusting us with her bowl and for being a part of the pack!
