Taylor L.
I absolutely love Sophie society
I absolutely love Sophie society, they are over-the-top helpful, their team is very strategic and knowledgeable, my team lead David is amazing always going the extra mile!🙌🏻🙌🏻

Sophie Society is a U.S.based Amazon advertising agency specializing in performance-driven PPC (pay-per-click) management for e-commerce brands. Founded in 2018 by Chris Rawlings, a former physicist turned Amazon entrepreneur, the company emphasizes a scientific, data-backed approach to scaling brands on Amazon. The name "Sophie" derives from the Greek word for wisdom, reflecting their commitment to evidence-based strategies over generic industry advice. Also, Sophie Society hosts the profitable PPC Challenge and various workshops. We have the privilege of being thought leaders in this space because of the number and diversity of the accounts we manage. All of our insights come directly from our team and their hands-on experience. That’s why we’re able to offer premium workshops for Amazon sellers—so they can learn, grow, and thrive on their Amazon journey.
Sophie Society (sophiesociety.com) has 266 customer reviews on Five Star Index, with an average rating of 4.9 out of 5.
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Sales & Marketing · Wilmington, Delaware
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Sales & Marketing · Minneapolis, Minnesota
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Sales & Marketing · New York, New York
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266 approved reviews, newest moderated first
Taylor L.
I absolutely love Sophie society, they are over-the-top helpful, their team is very strategic and knowledgeable, my team lead David is amazing always going the extra mile!🙌🏻🙌🏻
Isabel V.
Sophie Society cares about your business and knows what they’re doing. Their reps are organized, communicative, and proficient. I’ve enjoyed working with Vangelis!
Don C.
After participating in the Sophie Society Profitable PPC challenge led by Chris Rawlings in March 2025 I decided to have this organization manage my Amazon PPC due to time contraints. I was assigned a senior PPC analyst, Vangelis Verbis, who has done a great job of increasing my PPC sales, even with a problem caused by Amazon several months later that resulted in having to relist the product being managed. Vangelis offered to have the catalog manager at Sophie Society relist my product and then had additional images and a Sponsored Brand video produced that immediately boosted my sales and profitability. The reports and support that Vangelis has provided have been top notch and beyond what I expected. I would highly recommend his services for Amazon sellers that want to take their business to the next level.
Response from Sophie SocietyJul 24, 2025
Hey Don, really appreciate you sharing this. Vangelis is a beast—we’re lucky to have him. Glad to hear he had your back and helped turn things around. Excited to keep growing with you! —Chris & the Sophie Society crew
Mia B.
We have been working with Sophie Society for almost 2 years now and it has been a wonderful partnership that's seen consistent growth. Our account manager, Dave, has made us feel like a priority client from the start. As a smaller brand, we have felt pushed on the back burner by other agencies we have worked with. Dave is consistently quick to answer questions, take action on timely matters, provide feedback on new strategies, and is easy to work with when setting new goals.
Response from Sophie SocietyJul 24, 2025
Hey Mia, love hearing this. You guys have been awesome to work with, and Dave’s been fired up about your brand since day one. We’re all in on helping you keep that momentum going—thanks for trusting us on the journey! —Chris & the Sophie crew
Denisse C.
Working with Vangelis over the past three months has been a total game changer for my Amazon business. Since he took over my PPC, my sales have tripled! He’s not only incredibly knowledgeable about PPC strategy, but he also shares insider tips and tricks that most people never talk about. His guidance has made this the best investment I’ve made for my business. I’m genuinely excited to continue growing with Vangelis and the Sophie Society team, they truly know what they’re doing.
Response from Sophie SocietyJul 24, 2025
Denisse, this fired us up—tripled sales in 3 months is no joke! Vangelis is one of those rare minds who just gets it, and we’re stoked he’s been able to bring that edge to your brand. Big things ahead. Thank you for your partnership! —Chris and Sophie Society team
María Eugenia Zorrilla de S.
Great team – proactive, experienced, and truly committed. It's a huge relief to have a partner you can fully rely on to manage and optimize your PPC strategy with confidence and insight.
Response from Sophie SocietyJul 24, 2025
María, really appreciate the kind words! Our whole team takes pride in being that reliable partner brands can count on. Glad you’re feeling the love—we’re just getting started! —Chris and Sophie Society fam
Brandie C.
I've been working with Sophie for over a year now and to be honest, it got off to a rocky start. The PPC specialist I had initially lacked good communication skills, was hard to get support from in a reasonable timeframe and just not very attentive or on top of things. Therefore, after sharing my concerns, I was paired with my current specialist, Daniel C. and he has been a breathe of fresh air and made a huge difference. He has great communication skills, is proactive and takes initiative to keep me informed in all aspects of our partnership even beyond just PPC management but including future opportunities to improve and grow our brand. He is a hard worker and it shows in his commitment to helping me grow my brand and business.
Response from Sophie SocietyJul 24, 2025
Thanks for sticking with us and for being real about your experience. Not every start is perfect, but hearing that Daniel turned things around and brought real value—that’s what we aim for. We’re lucky to have him, and even luckier to be on this journey with you! —Chris and Sophie Society team
Steven
Juana and Ignacio are excellent to work with. Both are experts and offer clear and compelling explanations for their actions and recommendations, backed up with solid data. They have recovered a badly managed Amazon account. They have a strong focus on profitability and carefully manage bids for profitable growth in a very competitive niche. Very pleased after 6 months and I'm excited about the next.
Response from Sophie SocietyJul 25, 2025
Appreciate the awesome feedback, Steven. Juana and Ignacio have been all-in on this one, and it's great to see that coming through. Thanks for trusting us to turn things around—we’re just getting started! —Chris and Sophie Society crew