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Smileactives (smileactives.com) has 1,940 customer reviews on Five Star Index, with an average rating of 2.3 out of 5.
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Harvey B.
Looking good so far 👍
Response from SmileactivesOct 19, 2026
We love hearing this, Harvey! We're thrilled that you're off to such a great start with your whitening journey. Knowing that you're pleased with your early progress makes us so happy. We appreciate your support and can't wait for you to see your smile get even brighter!
Erin D.
This product does not work. It hasn’t changed the color of my teeth at all, not a shade. Total sham!
Response from SmileactivesOct 19, 2026
We're sorry to hear you're not getting the results you were hoping for, Erin. Because everyone's teeth are unique, results can vary depending on individual starting conditions and routines. To help support the best possible outcome, we recommend using the suggested amount of gel twice daily and brushing for a full 2 minutes during each session. Our Customer Care team is always here if you need tips. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM EST, so we can assist you directly.
Karen G.
Smile Actives is an awful company. I got a buy one get one free deal and somehow got signed up for automatic shipments. Did not know this until I got the subscription in the mail. They charged me $142 for one tube of tooth paste and some whitening pens. And, it does not work. It is useless. No change in my teeth and ridiculously expensive. Such a bad company and product.
Response from SmileactivesOct 19, 2026
We're sorry to hear about your experience and concerns regarding the Smileactives subscription details, shipments, and billing, Karen. We never want customers to feel surprised by their order experience. We appreciate you bringing this feedback to our attention and will share it with the appropriate team for review. Our Customer Care team would be happy to review your account, explain the billing details, and assist with any needed changes. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM EST, so we can assist you directly.
gwen
i ordered one of the small bottles and then a month later, i received a big bottle that i didn't even order. they set me up for a subscription without even asking me and charged me for it. plus i haven't even really noticed an improvement
Response from SmileactivesOct 18, 2026
We're sorry to hear about your experience and concerns regarding the Smileactives subscription details, shipments, and billing, Gwen. We never want customers to feel surprised or frustrated by their order experience. We appreciate you bringing this feedback to our attention and will share it with the appropriate team for review. Our Customer Care team would be happy to review your account, explain billing details, and assist with any needed changes. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM EST, so we can assist you directly.
John S.
It didn’t do much. The instructions are used the way I was supposed to didn’t see much of an improvement.
Response from SmileactivesOct 18, 2026
We're sorry to hear you're not getting the results you were hoping for, especially after following all the steps carefully, John. Because everyone's teeth are unique, results can vary based on individual conditions and daily habits. To help you get the best outcome possible, we suggest using the recommended amount of gel twice a day and brushing for a full 2 minutes during each session. Our Customer Care team is always here if you need tips. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM EST, so we can assist you directly.
Taila
I never signed up for repeat orders and you snuck it in somewhere that was NOT obvious. I hate companies that cheat to do that. No more subscriptions or single orders for me!!!
Response from SmileactivesOct 18, 2026
We're sorry to hear about your experience and concerns regarding the Smileactives subscription details, Taila. We never want customers to feel surprised by their order experience. We appreciate you bringing this feedback to our attention and will share it with the appropriate team for review. Our Customer Care team would be happy to review your account and assist with any needed changes. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM EST, so we can assist you directly.
Nicole
Absolutely terrible customer service they do not provide a shipping label for returns so you have to pay for that and on top of that I have returned thier product a month ago and I’m still waiting on my refund when I caught the transaction being taken out of my account 25 minutes after they charged me and I was told I had no choice but to accept it and spend my own money to send it back because it was already in a truck which is a bold faced lie in itself j work for a distribution company and nothing ships that quickly. I received the product brought it back to the post office paid the shipping because again they “don't do that” is what the representative told me and I’m still waiting on my refund. I would not spend money with a coming who treats their customers this way
Response from SmileactivesOct 18, 2026
Thank you for sharing your experience, Nicole. We're sorry for the delay in receiving your refund and for the difficulty you experienced when trying to cancel your order and set up your return. We always want our process to be simple and helpful, and we would appreciate the chance to assist you with this. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM EST, so we can assist you directly.
Ava H.
So far (over two weeks), I have not noticed any difference in my teeth color. I brush a minimum of twice daily, and have followed packaging instructions. Whereas I truly did not expect the incredible results you espouse, I did expect to see some change by now. I will continue to use it for the one container, unless I realize change, I am done.
Response from SmileactivesOct 17, 2026
We’re sorry to hear Smileactives didn’t meet your expectations, Ava. Whitening results can vary depending on individual smile conditions and consistency of use, because whitening is a gradual process. Continue using the product exactly as directed. Make sure you’re applying the recommended amount of gel, brushing for the full 2 minutes each time, and using it twice daily. Our Smile Experts would love the opportunity to learn more about your experience and offer additional support. Please feel free to reach us at 1‑800‑207‑8952. We’re available daily from 7:00 AM to 10:00 PM to assist you directly.
