At NAADAM, we’re dedicated to making the world’s softest knitwear at prices that make sense. By working directly with herders and cutting out the middleman, we’re able to offer premium cashmere and everyday essentials that are made to last. Our goal is simple: deliver timeless, high-quality pieces you’ll reach for again and again.
NAADAM (naadam.co) has 262 customer reviews on Five Star Index, with an average rating of 2.2 out of 5.
Also known as
naadam.co
Website
naadam.co
Category
Clothing & Underwear
Location
New York, New York
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 37% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
This company cannot pay to remove reviews or change its score.
Went out of their way to rectify a faulty product. I purchased two pairs of pants that were on sale... final order. When they arrived there was a problem with the sewing on the waist. I contacted Naadam and they worked with me to find a perfect solution to the issue. Quick response and loved their flexibility to make it work.
Response from NAADAMSep 3, 2025
Hi Margaret, I’m so sorry there was an issue with the pants you ordered, but I’m glad we could find the right resolution together! Thank you so much for taking the time to share your feedback – we’re always here to help. I hope you’re loving your new pants!
MS
MS
Competent and Professional
My first contact admitted they were not the correct level to address my issue and immediately moved me to someone who could. The second contact reached out to me immediately and followed up in a timely manner. Both contacts were professional and kind
Response from NAADAMAug 25, 2025
Hi, Thanks so much for sharing your experience with NAADAM! We appreciate you taking the time to leave this review and look forward to helping you again whenever you need us!
MB
Matthew B.
BEST COMPANY! BEST PRICE/QUALITY!
BEST COMPANY! BEST PRODUCT! BEST PRICE!
I am blown away by Nadaam not just for their incredible clothing but for the way they treated me, one of their customers. I had a very small product issue and expected the usual back and forth you get with most companies. INSTEAD… their team jumped in immediately, solved the problem on the spot, and made the entire process effortless. Meredith was outstanding.
The quality of their clothing is by far the best, BY FAR. It is soft, durable, and made to last. Somehow they offer it at a price that feels like a steal for what you are getting compared to the other luxury brands… but… real difference is the people. Every interaction I have had with Nadaam has been warm, professional, and genuinely caring… genuinely! They did not just check a box to fix my issue. They continuously went above and beyond to make sure I was happy and it is rare to find that level of service anymore. I am super grateful and now trust them more than ever to keep providing the best products and bring them to us!
Between the product, the price, the quality, and the best customer service I have ever experienced, I am a customer for LIFE! I am on the website every season for new products and new colors…and looking forward to the pop up store in Venice near me!!! Keep creating NADAAM! - Matthew (Los Angeles)
Response from NAADAMAug 12, 2025
Hi Matthew, We’re thrilled to hear our clothes are hitting the mark on quality and comfort, but even more grateful that our team could make the experience easy and personal for you. That’s exactly what we strive for every time.
Knowing you trust us and are excited for each new season means everything. We’re just as excited about all the new styles coming and opening our pop-ups so customers like you can experience NAADAM in person. Here’s to many more seasons together!
KL
Kris L.
I've been buying from Nadaam for about…
I've been buying from Nadaam for about 4 years and have nothing but great things to say about them. Love their product, everything fits perfectly and true to size (XXL). There was one shirt recently I wanted to return but, was not able, I sent an email to support and they got back to me in a few hours explaining, very nicely and professionally, that it was a final sale item and not eligible for a return. I didn't notice that at first on my receipt so looked again, and yep, it was stated right next to the picture of the item. It was a great deal on the t-shirt so I didn't mind and appreciated them getting back to me so quickly. Customer service is on top of things.
Response from NAADAMAug 6, 2025
Hi Kris, Thank you so much for the kind review and for being a loyal customer over the years! We're so happy to hear you love the fit and quality of our pieces, and that our team was able to help quickly. We always try to make things as clear and smooth as possible, so it means a lot to know you felt supported.
JM
Janet M.
NAADAM is my favorite Cashmere of all…
NAADAM is my favorite Cashmere of all times. I like that you treat the Mongolian Peoples with respect by giving them a share of the profits ! There is no Middleman!
You take great care of the precious goats too!
NAADAM is the finest quality!
The representatives respond immediately and resolve my concerns!
Response from NAADAMJul 30, 2025
Hi Janet,
Thank you so much for the kind words! We’re truly honored to be your favorite cashmere of all time. It means a lot to hear that our story and mission resonate with you. Thanks for being part of the NAADAM community!
CL
claire
Great customer service
Great customer service! Thank you so much:) Cheers, Claire
Response from NAADAMJul 30, 2025
Hi Claire, Thank you so much for taking the time to leave a review and share your experience with NAADAM! We truly appreciate it. We're always here to help and answer any questions you have!
TE
Terrence E.
⭐️⭐️⭐️⭐️⭐️ NAADAM team was…
My experience with the NAADAM team was both pleasant and efficient. Providing answers and solutions to inquiry.
Response from NAADAMJul 1, 2025
Hi Terrence,
Thank you so much for taking the time to share your experience! We're thrilled to hear that our team was able to provide you with helpful and efficient support. If you ever need anything down the line, please don’t hesitate to reach out!
JD
Joan D.
Great cashmere sweater for a great price
Bought one of the original cashmere sweaters based on New York Times Wirecutter review. Love the sweater! Great weight, great fit, great feel, great price. Went back and ordered two more. Their customer service was also great--went above and beyond on the second order. I'm only sorry they were sold out of so many colors by the time I got around to my second order.
