At First Day, we take a science-based approach to help improve the lives of families. We offer multivitamins made from a blend of 12 organic fruits and veggies, perfect for all age ranges: busy moms and dads, moody teens, and kids with the pickiest of palettes. After completing numerous studies, expert nutritionists formulated our products to complement the eating habits of the modern family. Backed by science and a money-back guarantee, we are dedicated to helping families live happier, healthier lives. If you have questions about our products or your order, reach out to us at [email protected] and we’ll happily assist you!
First Day (firstday.com) has 825 customer reviews on Five Star Index, with an average rating of 4.0 out of 5.
Also known as
firstday.com
Website
firstday.com
Category
Personal Care
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 100% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
This company cannot pay to remove reviews or change its score.
They purposely make it difficult to cancel the subscription
I sent an email to this company asking them to cancel my subscription. They responded offering me discounts, etc. to keep the subscription but I responded a second time to go ahead and cancel. The following month I received a package from them. When I inquired about this they told me they sent me a third email (which I didn't receive) asking me to confirm again that I wanted to cancel. Since I did not get that email and didn't respond they kept my subscription. I think they make it difficult on purpose. How many times do I have to tell them to cancel my subscription?
Response from First DayJul 7, 2026
We’re truly sorry to hear about this. This is not the kind of experience we want you to have, and we understand how frustrating it must feel to believe your cancellation request was already clear. Subscription concerns should feel simple and supported, not stressful. We’d like the chance to review this carefully and help make sure everything is properly addressed. Please reach us through our website Contact Us page with your order details so our team can support you with the next steps.
OV
Olivia V.
First Day-Women Nighttime Magnesium
First Day-Women Nighttime Magnesium
I started taking this around 27 weeks pregnant to help relax my body in order for me to sleep better at night.
It definitely is working for me. Since starting it, I have been able to get more sound sleep and wake up feeling more rested for the day. I don’t feel drowsy at all from taking it. The dose of magnesium is perfect too. I take two gummies nightly and don’t react to it in anyway.
I highly recommend this product for women who may or may not be pregnant and are experiencing interruptions in their sleep from muscle restlessness; or who are just looking for something a little more gentle on the body.
Response from First DayJul 6, 2026
We’re so glad Nighttime Magnesium has been a gentle part of your nightly routine and that you’re waking up feeling more rested! Thanks for sharing such a thoughtful experience. We’re wishing you continued rest and comfort!
CB
Carolyn B.
Do not buy from this company
Do not buy from this company. I placed an order for 3 types of vitamins for my daughter to see which ones we wanted 30 days later I get a charge for almost $400 because they charged me for 3 months for the 3 products and now will not refund me. So to save on their shipping cost they will charge for 3 months, not 30 days like most companies. This is the email from First Day sent me. I removed the name of the person that sent me the emsil
Hi my name,
Thanks for reaching out! I’m happy to walk through how the subscription works and explain the charge.
Your first order placed at checkout is a 30-day supply. After that, your first refill is processed 30 days later and includes a 90-day supply. You can view your original order and the selected terms here.
Once you receive the 90-day supply, your next refill will not process for another 90 days, since that order is meant to last you three months. Future subscription refills will continue on that 90-day schedule unless you make changes to your subscription.
This helps make sure you receive the right amount on time without being charged or shipped too frequently, while also helping you save on shipping costs with fewer deliveries throughout the year.
Orders begin processing with our warehouse immediately after they’re placed, which means we’re unable to cancel or refund them once processing has started. You can track the delivery here. I can, however, help ensure your future refills are set up the way you’d like.
Before we proceed with canceling future refills, I’d love to see if there’s anything we can adjust for you. We can pause, skip, swap products, or move your next order date if that would work better.
You can also manage your subscription anytime through your account here: Account Link.
If you’d still prefer to cancel your subscription through this conversation, I can help with that. For account security, an additional verification step may be required before cancellation is completed.
To proceed with canceling future refills, please reply with: “Cancel my subscription save.”
Warmly,
Response from First DayJul 7, 2026
Hi there, we’re sorry to hear this. This is not the experience we want for you, and our team is already reviewing this directly with care.
We understand how important it is to feel confident about your subscription. Subscription timing and quantity can vary based on the offer selected at checkout, and preferences can be managed anytime through your account.
We’d love to keep helping you directly and make sure everything stays connected, so our team can support you with the next steps.
CU
customer
Too hard to cancel subscription
We did not see any benefit for our teen son, but we only gave it 90 days. After that I decided the cost was not worth it. What I am unhappy about it is how this company hides their subscription cancellation. The FAQ said where to find it, but there was nothing to click for Cancel. I had to email to get help from customer support who of course tried to talk me into staying. Nowhere on the site is there a button or link for "Cancel." In case you're looking for it, you have to go to Manage Subscription and then skip over all the other options (Skip shipment, Change product, etc.) and click "Manage Order" at the bottom. This is the magic button that takes you to a cancellation screen. I'm super annoyed they not only hid the option but that I had to reach out to customer service and then wait for a response to figure it out.
Response from First DayJul 6, 2026
We’re sorry our cancellation flow made this harder than it should have been. We understand how frustrating that feels, especially after not seeing the results you hoped for. We’ll share this feedback with our team and appreciate you letting us know.
KW
Kim W.
These vitamin supplements taste great…
These vitamin supplements taste great so it's easy to be consistent and see results. I have felt so much better since I started First Day supplements.
Response from First DayJul 2, 2026
We appreciate this so much! Thank you for taking the time to share your experience with First Day.
MS
Mary-Susan
One of the few vitamins my kids will take!
my kids are particular about texture and taste, and they really enjoyed these. Love the clean ingredients of these vitamins!
Response from First DayJul 1, 2026
Hi Mary-Susan! Thank you so much for sharing this. We know taste and texture can make all the difference, especially with kids, so we’re thrilled to hear yours have been enjoying them. We really appreciate the love and are so happy First Day has been a good fit for your family!
TB
Tammy B.
The first day vitamins and prebiotics…
The first day vitamins and prebiotics work very well for me!!
Response from First DayJul 1, 2026
Hi Tammy! Thank you so much for sharing this. We’re so happy to hear First Day has been a great fit for your routine. We really appreciate the love and are so glad to have you as part of the First Day family!
AS
Ashely
Kids love these gummies
These vitamins are the best my kids love the way they taste and I love that they haven’t gotten sick since they began taking them.
Response from First DayJun 30, 2026
Hi Ashley! Thank you so much for the kind review. We’re so happy to hear your kids love the taste and that First Day has become part of your family’s routine. It means a lot that you feel good about choosing us for your kids. Thanks again for sharing the love!