AMZ Shifu provide digital training programs and hands on accountability services to help new online entrepreneurs start, grow, and scale their online business. Through our proven product research method, we have help thousands of people launch their brands online. From Amazon FBA to DTC on shopify. We have a wide range of knowledge, wisdom, and strategies to help the next generation of aspiring entrepreneurs succeed in selling online.
AmzShifu (amzshifu.com) has 136 customer reviews on Five Star Index, with an average rating of 4.4 out of 5.
Also known as
amzshifu.com
Website
amzshifu.com
Category
Administration & Services
Location
Dallas, Texas
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 11% of reviews.
Latest
Most recent review: June 2026.
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Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
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SCAMM!!!A Waste of Time and Money
Joining this course is one of the biggest mistakes of my life. I was hoping that I could make some passive income to take care of my family. However, what I received was just disappointment. I followed all guidelines provided by these “fake gurus” including product research, sourcing, launching, ppc, etc, and I still fail. My product can’t sell and I have like >$20k credit card debt. Shifus won’t help you unless you pay them an extra $10k/year renewal fee. They have no shame when they see all of their students fail. I lost $15k for the mentorship fee + $15k for product cost and many other costs involved. In return I get nothing.
AVOID THIS COURSE AT ALL COST.
Response from AmzShifuApr 6, 2024
Dear Thom,
Thank you for taking the time to provide feedback, even though it appears anonymously. While our platform is designed for genuine students to share their experiences completing our program, we value all input aimed at helping us improve.
Upon reviewing our records, we couldn't find any student registered under the name Thomas. Given the current circumstances where we're experiencing unwarranted attacks from competitors due to our stance against unethical teaching practices, we must ensure the authenticity of every review.
If you are indeed a student of our university, we kindly request you to update your profile with your full name and provide a valid email address. This will enable our client success manager to thoroughly investigate your concerns and address any issues promptly.
Our commitment lies in aiding individuals on their journey to success, and we take pride in our mission. We sincerely hope for your cooperation in providing the necessary information to verify your status as a genuine student.
Looking forward to your response with the requested details so we can better understand and address your feedback.
Amz Shifu
Client Success Team
JT
joe T.
Having Shifu Justin as a mentor is a perfect choice
In our discussion about my Amazon journey, Shifu Justin laid out a clear set of actions for me to take to improve my business. I was struggling to maintain momentum because of personal obstacles and work commitments. However, Justin guided me to see my journey from a wider perspective, showing me how much I have accomplished. He is truly supportive and caring, invested in my success. It's a privilege to consider him not only a mentor but also a friend.
Response from AmzShifuApr 6, 2024
Dear [Reviewer],
Thank you for sharing your experience with Shifu Justin and our program. We're delighted to hear that Justin's guidance has been instrumental in helping you navigate challenges and maintain momentum in your Amazon journey.
It's our aim to provide clear and actionable steps tailored to each individual's circumstances, and we're glad to hear that Justin's support has helped you overcome personal obstacles and work commitments.
We believe in fostering strong relationships with our mentees, and it's heartening to know that Justin's mentorship has extended beyond professional guidance to a genuine friendship. We're grateful for the trust you've placed in us and for allowing us to be a part of your journey.
We'll continue to support you every step of the way and are committed to your success.
Thank you once again for your feedback and for being a valued member of our community.
Best regards,
AMZSHIFU Client Success Manager
KD
Khanh Duy T.
A Misleading and Unrealistic Course
I regret to say that my experience with this course was not worth a penny. I signed up hoping to learn new skills and strategies to succeed on Amazon, but unfortunately, the course turned out to be a disorganized mess. The weekly group study was nothing but a waste of time, full of empty gratitude, and there was nothing to be thankful for.
Firstly, the course content was not only outdated but also lacked depth. The video lectures were lengthy and tedious, lacking specific illustrations or real-life examples to help learners understand better. In fact, some of the content was obsolete and no longer applicable in today's Amazon marketplace.
Secondly, the support from the teaching team was abysmal. They rarely responded, and when they did, the information provided was limited, failing to offer specific solutions to your problem.
Lastly, I didn't see any value in completing this course. There was no significant improvement in my knowledge or skills, and I felt like I wasted both my time and money on a product that wasn't worth it.
You can't say whatever you want, because in the end the one who fails is the student. The reason for failure is not having strong mindset and not following instructions right? Tired of hearing it all the time
In conclusion, I advise you to steer clear of this course and save your time and money for more reliable educational resources.
Response from AmzShifuMar 9, 2024
Dear khanh,
Thank you for bringing your concerns to our attention. After thorough investigation, we couldn't locate your name within our student records. However, we take all feedback seriously and are committed to addressing any issues that may arise.
We understand your disappointment and frustration with the program's content and support. We strive to provide updated and comprehensive materials along with responsive assistance to ensure our mentees receive the best learning experience possible.
If this review indeed originates from one of our mentees and not from a competitor or external source, we sincerely apologize for any inconvenience or dissatisfaction you may have experienced. We are dedicated to improving our course and ensuring that all our mentees derive value from their investment.
Please reach out to our support team directly with your details so we can investigate further and work towards a resolution. Your feedback is invaluable to us, and we are committed to making things right.
Thank you so much for letting us know where we are and our job is to continue to strive to improve.
Best Regards
Amz Shifu
Client Success Team
MI
Micheal
SCAM ALERT!!
⚠️ URGENT COMMUNITY ALERT: AVOID THIS AMAZON SELLING SCAM MENTORSHIP! ⚠️
My Experience: A Cautionary Tale
In late 2022, I, along with many eager learners, enrolled in a mentorship program promising to catapult us into Amazon selling success. Led by "shifus" who claimed unparalleled expertise, we were schooled in product research, analysis, entrepreneur mindset, PPC strategies, and more. Fast forward six months—my verdict? Utter disappointment and financial distress.
The Stark Reality Behind Their Glossy Promises
Minimal Private Label Knowledge: Contrary to their high claims, the "expertise" offered was superficial at best, leaving us ill-prepared for the real challenges of Amazon selling.
A Trail of Failures: A staggering 95% of us are struggling, with dreams shattered and debts mounting, while the promised support vanished the moment the course ended.
Misleading Advertisements: They lured us with unrealistic success stories, flaunting revenue without disclosing the crippling fees that left many of us in financial ruins.
The Unfulfilled Promises
Despite the hefty fees, expecting mentorship that would navigate us through the perils of Amazon selling, we were met with negligence. Our attempts to apply their strategies led to dismal product performance, and any hope for refunds for their non-delivery of services was quickly dashed.
A Plea for Vigilance
I share my story not for sympathy, but as a beacon of caution for my fellow entrepreneurs. In the vast sea of mentorship opportunities, this program is a mirage that promises success but leaves you stranded in debt. Do not be swayed by their superficial success stories; real mentorship involves transparency, support, and genuine knowledge.
🛑 STOP! Think Twice Before You Leap 🛑
AMZ Private Label is still a working business and promising. You can still make a lot of money with proper strategy. There are genuine mentors and programs out there capable of guiding you to true success. Invest your time, energy, and resources wisely. Don’t let your Amazon selling journey be marred by false gurus who prey on ambition and leave devastation in their wake.
Stay Informed, Stay Safe, and Seek True Guidance.
***To the reply from AmzShifu below***
All the stuff I'm saying above is 100% the truth! I was not a half-assing student who did not pass the launching phase nor am I a competitor of the program.
To the "shifus" who still think you're providing a quality course: STOP BEING SO DELUSIONAL. YOU ARE SCAMMING SO MANY PEOPLE INCLUDING YOUR FELLOW VIETNAMESE. MANY LIVES HAVE BEEN RUINED BECAUSE OF YOU. KARMA DOES EXIST, SO STOP WHAT YOU ARE DOING NOW IF YOU STILL HAVE SOME CONSCIENCE LEFT.
Response from AmzShifuMar 9, 2024
Hi Michael
Thank you for taking the time to share your feedback about our program on Trustpilot. We value all feedback, whether positive or negative, as it helps us improve and better serve our community of aspiring Amazon sellers.
However, we couldn't help but notice that your review was submitted under only your first name, raising concerns about its authenticity. While we respect your privacy, the lack of a full name makes it difficult for us to address your specific concerns and investigate them thoroughly.
We pride ourselves on transparency and accountability, and we take all reviews seriously. It's important for us to ensure that feedback comes from genuine sources and not from competitors or individuals with malicious intent.
Regarding the specific claims made in the review:
1. **Minimal Private Label Knowledge:** Our curriculum is carefully crafted to cover a wide range of topics, including in-depth discussions on private label strategies. We continuously update our materials to reflect the evolving landscape of Amazon selling.
2. **A Trail of Failures:** While we acknowledge that not every participant may achieve immediate success, we stand by our commitment to providing ongoing support to our mentees beyond the duration of the program. Our team remains accessible to address any challenges or questions that arise.
3. **Misleading Advertisements:** We are transparent about the costs associated with our program and strive to provide realistic expectations for potential outcomes. Any representations of success stories are based on the genuine achievements of our past mentees.
We understand the importance of accountability and transparency in mentorship programs, and we take any concerns raised by our community seriously. However, we urge caution against accepting unfounded allegations at face value. As we continue to strive towards excellence in our program, we remain committed to fostering a supportive and informative environment for aspiring Amazon sellers.
If you genuinely experienced issues with our program, we sincerely apologize and would like to learn more about your experience to address any shortcomings. Please consider providing additional details or reaching out to us directly so we can assist you further.
At AMZSHIFU University, we are committed to providing valuable mentorship and support to our community members, and we remain dedicated to upholding the highest standards of integrity and professionalism.
Thank you for your understanding.
Best regards,
Client Success Manager
MD
Marc D.
Good call with Justin to better…
Good call with Justin to better understand how to find alternate methods of PR
DM
Dennis M.
AMZ SHIFU
Justin, Charlie and Chris all provide great insight, inspiration and motivation. I haven’t had the privilege communicating with Charlie, but every time I have spoken with Justin I leave with a feeling of wellbeing and empowerment. Speaking with Chris feels like talking with an old friend who you haven’t seen in ages. I love all the information and guidance I have gotten from them and look forward to one day being a part of the family.
Response from AmzShifuApr 6, 2024
Dear Dennis,
Thank you so much for your kind words and for sharing your experience with our SHIFUS Justin and Charlie, and our head of admission, Chris. We're delighted to hear that each of them has provided you with valuable insight, inspiration, and motivation.
It's wonderful to know that your interactions with Justin leave you with a sense of well-being and empowerment. Similarly, we're glad to hear that speaking with Chris feels like reconnecting with an old friend.
We appreciate your enthusiasm for the information and guidance you've received from our team, and we're thrilled to have you as a part of our community. We look forward to continuing to support you on your journey, and we hope to welcome you officially into the family soon.
Thank you for being a valued member of our community.
Best regards,
AMZSHIFU Client Success Manager
RC
Raniel C.
Opportunity you don't want to miss!!!
I was given an opportunity by the shifus’ Justin, Charlie, and Chris to attend a 3 day seminar, learning the ropes of what it takes to having a successful Amazon Private Label. They were very transparent and provided multiple, crucial information that minimizes risks and guarantee a higher success rate in launching a product. Did not expect to be given this much, so thank you to all the shifu’s and mentées that were able to share their experiences with the new comers. I am looking forward to attending more live-free seminars and also becoming part of the AMZSHIFU academy!
Response from AmzShifuApr 6, 2024
Dear Raniel,
Thank you for sharing your positive experience attending our 3-day seminar with Shifus Justin, Charlie, and Chris. We're thrilled to hear that you found the seminar valuable and that our team provided transparent and crucial information to help minimize risks and increase the chances of success in launching your product on Amazon's Private Label.
We greatly appreciate your acknowledgment of the efforts of both our Shifus and mentees in sharing their experiences and insights. It's our goal to create a supportive and informative environment where newcomers can learn and grow.
We're delighted to hear that you're looking forward to attending more of our seminars and potentially becoming a part of the AMZSHIFU academy. We'd be thrilled to have you join our community and continue on this journey together.
Thank you once again for your kind words and for being a part of our community.
Best regards,
AMZSHIFU Client Success Manager
OP
og_pringle
Transparency
The best part is their transparency! They are forth coming with information you need to do your due diligence about their program and SHIFU’s. Learning from them has been great, I’ve learned a lot about having a 1% mindset and making sure you have a community of people beside you for help.
Extremely grateful for the opportunity to learn. :))))
Response from AmzShifuApr 6, 2024
Dear OG,
Thank you for highlighting our commitment to transparency. We believe in providing all the necessary information to help individuals make informed decisions about our program and our Shifus.
We're glad to hear that your experience learning from us has been positive and that you've gained insights into the importance of having a 1% mindset and building a supportive community.
It's our privilege to provide you with the opportunity to learn and grow, and we're grateful for your trust in us.
If you have any further questions or need additional support, please don't hesitate to reach out.
Thank you for being a part of our community.
Best regards,
AMZSHIFU Client Success Manager
