Willow Lake LendingWillow Lake Lending puts our customers first with the best in benefits and customer service. We never charge prepayment penalty fees and in most cases, we can have your funds deposited the same day you apply. We want to help everyone that we can when an unexpected financial expense happens.
Willow Lake Lending (willowlakelending.com) has 762 customer reviews on Five Star Index, with an average rating of 4.6 out of 5.
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Investments & Wealth · Aberdeen, South Dakota
Excellent
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Great
Investments & Wealth · Wakpamni Lake, South Dakota
Average
Investments & Wealth · Sioux Falls, South Dakota
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762 approved reviews, newest moderated first
ROBERT G.
My experience was great it was fast easy helped me. The repayment per pay period is not that bad.
Response from Willow Lake LendingJul 22, 2025
Thank you for sharing your experience with us, Robert! It’s great to hear the positive feedback. Please don't hesitate to reach out to us any time at [email protected] or at (855) 857-5253.
Mona W.
Its was seamless & straightforward. The assistance I needed was made available so effortlessly. Thank you.
Response from Willow Lake LendingJul 22, 2025
Thank you for the review! We are committed to transparency in our process and are happy to be able to help. We appreciate your business.
Vee V.
When l needed money to pay for my daughter daycare or decided to buy food , l was stuck between the two they both important to me , because l need to buy food to feed myself & my kids , the commercial came on my TV and I took a leap of faith and I apply at first I was scared. I thought it was a scam.
Response from Willow Lake LendingJul 22, 2025
Thank you for the review, Vee! We're glad our staff was able to help you with the funding you requested in your time of need. Let us know if you have any questions at [email protected] or at (855) 857-5253.
Luis
The process from start to finish was great! It was easy to enter my information and I received a quick response. I am going to be honest as you should. If you can't pay it off early and you have bad credit. I wouldn't do it. The interest rate is super high. If I make the low monthly payments. I'll end up paying 4 times the amount I borrowed. If you have good credit or can pay off early. Then do it. Totally up to you. Good Luck!
Response from Willow Lake LendingJul 21, 2025
Hi, Luis, always great to hear positive feedback! Thanks so much for taking the time to write this review. You are correct that our interest rates are high. This is because we lend to consumers with a wide range of credit histories. We encourage our customers to borrow only the minimum amount necessary and to pay it off as soon as their finances allow. Paying the loan off early will save a significant amount on interest and there is no fee for paying off early. Any questions or concerns you may have, please don’t hesitate to reach out to us at [email protected] or at (855) 857-5253. Thank you for being a Willow Lake Lending customer!
Brenda M.
I was a little concerned at first, because this was my first time doing this. But the process was quick and easy. Everything was clearly explained and the peace of mind is priceless.
Response from Willow Lake LendingJul 21, 2025
Thank you for the review! We are committed to transparency in our process and are happy to be able to help. We appreciate your business.
Valerie F.
The experience was very easy and prompt.
Response from Willow Lake LendingJul 21, 2025
Hi Valerie, we appreciate the five-star review – thank you! We’re happy to hear that our Customer Care team made it easy for you. Thank you for choosing Willow Lake Lending!
james S.
Very easy and very fast
Response from Willow Lake LendingJul 21, 2025
Thank you for the review. We are pleased to gain this feedback as we do strive to make the loan process as quick and easy as possible. We appreciate your business.
FIFI
Predatory Lending - Avoid This Company! I took out a $700 loan from this company, and it’s been an absolute nightmare. They are charging me over $200 and $199 is going to interest fees EVERY TWO WEEKS from my paycheck. I mean that only $1 is pay loan. The repayment term is set for 21 months, and by the end of it, I will have paid over $4,000 for a loan of just $700. This is nothing but a predatory lending scheme. The interest rates and repayment terms are outrageous and designed to trap people in a cycle of endless payments. They don’t clearly explain the total cost up front, and once you’re in, it’s almost impossible to get out without paying thousands more than you borrowed. I do NOT recommend this company to anyone. If you’re in a tight financial situation, please look for safer alternatives like credit unions, personal loans from banks, or financial assistance programs. This company preys on vulnerable people and should be reported to consumer protection agencies.
Response from Willow Lake LendingJul 21, 2025
Hi Fianmy, thank you for reaching out, we are always here to help. We are firmly committed to ensuring that our customers have a clear understanding of the fact that this is an expensive form of borrowing. As such, we make it a top priority to provide them with a comprehensive breakdown of our rates and terms, while also providing full disclosure on all fees associated with the loan well before originating the loan. Our goal is to ensure that our customers are fully informed and equipped to make informed decisions regarding their borrowing needs, while also fostering a culture of transparency and trust in all our dealings. We strongly encourage our customers to take advantage of our no pre-payment penalty policy by paying off their loan early. Doing so will result in substantial savings on interest charges. Additionally, customers have the option to make additional payments towards the principal balance of the loan, which can help reduce the overall cost of borrowing. We believe that these options provide our customers with greater flexibility and control over their finances. Reviewing your account, we see that we attempted to reach you to resolve this matter but were unsuccessful. Please feel free to contact us directly at [email protected] or (855) 857-5253 at your earliest convenience so we may resolve this issue. Thank you.