Shimma is a skincare brand made for melanin-rich skin. From coverage that evens the look of dark spots and other imperfections, to oils and cleansers that leave skin glowing instead of ashy.
Shimma (shimma.com) has 31 customer reviews on Five Star Index, with an average rating of 1.6 out of 5.
Also known as
shimma.com
Website
shimma.com
Category
Cosmetics & Makeup
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 74% of reviews.
Latest
Most recent review: October 2026.
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Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
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It covers absolutely nothing and I have very light discoloration on legs. I’m curious as to how it was advertised to cover the lady shoulder tattoo.
Response from ShimmaAug 4, 2026
Hello Yetta,
We're sorry to hear that the coverage wasn't what you expected. We understand how disappointing that must have been, especially after seeing the product demonstration.
For the best results, we recommend applying the product in thin, even layers and allowing each layer to dry before adding another. This can help build coverage, particularly on areas with discoloration. The appearance can also vary depending on your skin tone and the shade selected.
We'd really like the opportunity to help. Please send us your order number or the email address you used to place your order, and we'll look into your order right away. We'll be happy to offer application tips or help find the best solution for you.
Thank you for your feedback, and we hope we can make this right.
LE
Leone
False advertising
1) I was so excited I got rid of the box and couldn’t tell the color without opening the tubes. 2) The colors are more Golden than my dark complexion even though I bought 2 different shades.
3) I applied half the bottle no coverage 4) I gave up on my leg and applied to my face drive 1hour to meet with friends my first hug transferred on a white shirt!!!!
False advertising.
Response from ShimmaAug 4, 2026
Hello Leone,
We're very sorry to hear that your experience wasn't what you expected. We understand how disappointing it is when the shade doesn't look right, the coverage isn't as expected, and the product transfers after application.
For the best results, we recommend applying a thin, even layer to clean, dry skin and allowing it to dry completely before getting dressed or having skin-to-fabric contact. If you were looking for more coverage, you can also let the first layer dry and then apply a second thin layer.
That said, we'd really like to look into your order and help find the best solution for you. Please send us your order number or the email address you used to place your order, and we'll assist you right away.
Thank you for your feedback, and we hope we can make this right for you.
CC
Christie C.
Horrible
Horrible! These colors are not accurate whatsoever! The colors online DO NOT MATCH WHAT YOU GET. Even the color chip in the box is in NO WAY the color of the actual product. What a WASTE OF MY MONEY!!
Response from ShimmaAug 4, 2026
Hello Christie,
We're very sorry to hear that the shade you received did not match your expectations. We understand how disappointing that is, especially when you were relying on the color shown online and on the packaging.
Please send us your order number or the email address you used to place your order, and we'll look into this right away. We're here to help and will do our best to find a solution for you as quickly as possible.
Thank you for sharing your feedback. We appreciate the opportunity to make this right.
MS
Melissa S.
This company is in China which I didn't…
This company is in China which I didn't know that. I ordered this product on 7/5 and still haven't received it. After reading the reviews I don't think I even want it when it finally gets here.
Please do your research. Had I did research I would never had ordered from this company.
Response from ShimmaAug 4, 2026
Hello Melissa,
Thank you for sharing your feedback! We’re really sorry for the wait and understand how frustrating it can be when an order takes longer than expected.
We’d love to clarify that we are a US-based company. Due to the amazing response and the high demand for our products, we recently sold out of our US inventory and had to ship some orders directly from one of our manufacturing locations. This is the reason for the longer shipping times, and we sincerely apologize for the inconvenience.
We really appreciate your patience and support while we work to keep up with demand. We hope you’ll give us the chance to make your experience a positive one when your order arrives :)
ST
Shashu T.
At first I was genuinely interested in…
At first I was genuinely interested in purchasing this product because the ingredients sounded promising, especially arbutin and tranexamic acid. So I decided to do some research (like a responsible human) before spending my money. To my dismay the more I looked into the company, the more concerned I became.
Issue 1:
The FIRST and biggest issue I found was with the reviews displayed on the company's website. I noticed that multiple reviews were repetitive, I'm talking almost word for word perfection but were attributed to COMPLETELY different people. The exact same testimonials appeared under different names, different ages, and even different star ratings (sketchy sketchy). For example, one review that claimed that dark spots disappeared after two months was posted under several different names. Another review that claimed that they saw results after three weeks appeared multiple times with different names as well. I also found identical reviews discussing sun spots, knees and elbows, and forehead dark patches, all copied and reused with different names.
As a potential customer, this instantaneously made me question the authenticity of the reviews. Customer reviews are supposed to help people make informed decisions. If reviews are being duplicated and assigned to different people, it becomes very difficult to know which experiences (if any) are genuine.
Issue 2:
I also noticed that many of the promotional product images appear to be AI-generated or heavily digitally rendered instead of using the actual photographs of the product. I understand thats using rendered images isn't necessarily wrong but when combined with questionable testimonials, it doesn't really inspire confidence.
I then checked Trustpilot and found a low TrustScore along with complaints from other customers regarding customer service and their overall experience. After seeing this and in addition to my own findings convinced me not to place an order.
I'm not writing this review to claim that the product itself does or doesn't work because I never actually purchased it. My concern is with the company's marketing practices and transparency. I believe customers deserve authentic reviews and honest advertising so they can make informed decisions with their money.
I honestly hope the company fixes these concerns by removing duplicate testimonials, verifying customer reviews, and being more transparent in the future. Until then, I personally don't feel comfortable purchasing from this brand.
Response from ShimmaAug 4, 2026
Hello Sashu,
Thank you for taking the time to share your feedback and for explaining your concerns in such detail. We understand why the issues you mentioned would affect your confidence in our brand.
We take feedback about our website, customer reviews, and product presentation seriously. Our goal is always to provide clear and accurate information so customers can make informed decisions, and we appreciate you bringing these concerns to our attention.
We're sorry that your research left you feeling uncomfortable about purchasing from us. Your comments have been shared with our team for review as we continue working to improve our customers' experience and the information we provide.
If you have any specific questions or would like to discuss your concerns further, please feel free to reach out to us. We truly appreciate your honest feedback and the opportunity to improve.
CY
CYvette
Sent two email asking to have one of…
Sent two email asking to have one of the two bottles i bought replaced with a darker color and never received a response to either email. Will not buy from them again.
Response from ShimmaAug 4, 2026
Hello Cyvette,
We're very sorry to hear that you didn't receive a response to your emails. We understand how frustrating that must have been, especially when you were simply trying to exchange one of the two bottles you purchased for a darker shade.
Please send us your order number or the email address you used to place your order, and we'll look into this right away. We're here to help and will do our best to find the right solution for you as quickly as possible.
Thank you for bringing this to our attention. We hope you'll give us the chance to make things right.
AA
Akua A.
Shimma body cover up.
This company does not sell what they advertise. The tint doesn’t match the color associated with the promotional photo.
They don’t reply to emails. If I had done my research before purchasing it would have shown this company is in china & are rip offs. A product meant for people of color sold & made in china is definitely not recommended.
This is a terrible product. Don’t buy.
Response from ShimmaAug 4, 2026
Hello Akua,
We're so sorry to hear that the Shimma™ Black Seed Oil Body Coverage Perfector did not meet your expectations.
We understand how disappointing it is when the shade looks different from what you expected, and we're also sorry if you felt your emails were not answered. That is never the experience we want our customers to have.
Please send us your order number or the email address you used to place your order. We'll look into your case right away and do our best to help with a solution as quickly as possible.
We truly appreciate your feedback and hope you'll give us the opportunity to make this right.
Best,
Shimma Customer Experience Team
