Sancarn
False Advertising
False Advertising: This store is not closing! They are thriving! I came across PuzzlesUp through their Facebook ads and website banners, all of which loudly claim the “permanent closure” of their shop and a “store closing sale.” However, this is not true. When customers asked directly if they were going out of business, the company admitted they were only “closing out some older collections” to make room for new designs. In other words, the store is not closing at all — they are still operating and selling puzzles. I bought some of their puzzles but this is not an appropriate advertising strategy! Reported to the UK ASA. EDIT: And you can "make it right" by changing your advertising strategy. It's 16/09/2025 and the website is identical.
Response from puzzlesup.comSep 16, 2025
Hi Sancarn, Thank you for sharing your feedback with us. We’re truly sorry for the confusion caused by our messaging. To clarify, our “closing sale” refers to retiring certain older puzzle collections to make room for new designs, rather than our company closing down. We understand how this may have come across differently and appreciate you bringing it to our attention. We value honesty in our communication and will review how we word future promotions to avoid any misunderstanding. In the meantime, our customer care team would love the opportunity to assist you directly and make this right. Please reach out to us at [email protected], and we’ll be happy to help. Warm regards, The PuzzlesUp Team