Founded in 1878, Lion Brand Yarn Company is the oldest producer of knitting and craft yarn in the United States.
Lion Brand Yarn (lionbrand.com) has 209 customer reviews on Five Star Index, with an average rating of 2.7 out of 5.
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Cindy M.
When I began crocheting with the yarn, it was very snaggy on just my skin. There were multiple skeins and some were worse than others in the blue that I chose. I ordered white for a border and it was not as snaggy as the blue. I love the feel of the baby yarn, but worry that the snagging will continue with use by mom and baby.
Tina W.
Very difficult 😞
Na
Ordered $60+ worth of yarn and was sent the wrong yarn filed a claim online says it shouldn’t be long to process it’s been almost 8 days with no movement yet for my missing yarn …. No way to view an update or to contact anyone regarding my claim. I have commission projects on hold because of this mistake
Cheryl W.
I really don’t appreciate that when I’m in the middle of a project their yarn has tied ends within the skein. The tails aren’t long enough to weave into my project leaving a highly visible knot that takes away from the beauty of the product.
Chase Makes A.
The review links don't allow me to review the products. The Re-Up Bonus Bundle® Yarn was not at all soft. It was scratchy and caused burns on my fingers. Tiny shards of plastic also left splinters.
Jennifer R.
During the 2025 Black Friday/Cyber Monday sale, I purchased two bundle sets of yarn: a dozen skeins of Heartland and a dozen skeins of Basic Stitch Skein Tones. When I added these to my cart, an additional set of each item appeared with FREE listed as the price. I'm thinking it's a surprise bonus. Cool, right? Two weeks elapse, the order ships, then finally arrives; the original two sets are in the box, nothing additional. I check the website to see "partial" under fulfillment status. All e-mails state that "some" of my items were on the way or delivered. Okay, but where are the others? I drop an e-mail to customer service asking for clarification. No response. I wind up writing a complaint with the Better Business Bureau; LBY opts not to contact me despite the BBB asking them to do so. It's now been approximately one month without any contact other than one automated response acknowledging my initial e-mail request. I'm not asking for the moon; if it *was* a bonus promo and they ran out of stock, I said what I'd accept as a substitute (different colors from the same product lines, which is not outrageous). The yarn quality is there, which is why I made a purchase in the first place. The lack of care and follow through from the customer service team as well as senior staff really rankles.
Chanel R.
I can't buy the yarn in bulk and the shipping times are incredibly long. The shipping window is HUGE and quality control is lacking because sometimes I have a skein that is COMPLETELY different from ones of the same color and texture. My other sources for this yarn ship much quicker and it costs a lot less.
Lorna H.
I bought several crochet kits at once. While I liked the patterns, I am very disappointed with the yarn. The medium weight yarn (4) is like string. It makes a very lightweight afghan/blanket that is flimsy. I will not purchase again.
