Templar
Tricked into creating an account.
Paid my water bill online by debit card today. I was suprised that I was asked to give more personal details than is usual (phone number, address and email). Then I get an email from a company I have never even heard of: Link, who were asking me to confirm my email address. They went on to give details of how I could delete my account with them (WHAT ACCOUNT?!). I did not confirm my email (who ARE these jokers?) and the link just took me round in an endless loop that didn't delete diddly. At no point did the water company say word one about 'Link', and I was not aware of what it was or given any option to decline. Googling Link left me not much wiser as to what its advantages might be, but in any case I was so angry at being railroaded in this fashion that I want nothing to do with it in future, although I expect I'll have to go through the same rigmarole next time I pay my water bill. The one star is not a reflection of the company so much as it's apparently underhand methods of obtaining my personal and financial details.
Response from link.comNov 11, 2025
Hi—we understand your concern about being signed up for Link without clear disclosure or consent during your water bill payment, and particularly the frustration with being unable to delete the unwanted account. You raise valid points about the need for transparency when collecting personal information and providing clear opt-out options. While Link is designed to simplify future payments, customers should have clear choice and control. Please visit https://support.link.com/ if you need help managing or removing your information.