Founded in 2018 by beauty entrepreneur and fragrance connoisseur Mona Kattan, KAYALI—meaning "my imagination" in Arabic—draws inspiration from Middle Eastern heritage and the art of scent layering. The brand partners with world-renowned perfumers and uses high-quality ingredients to craft cruelty-free, long-lasting fragrances. Each creation reflects a deep commitment to storytelling and craftsmanship, from the unique scent profiles to the intricately designed bottles. Powered by Mona’s global influence and passion for perfume, KAYALI has cultivated an engaged digital community of over six million followers.
KAYALI (kayali.com) has 597 customer reviews on Five Star Index, with an average rating of 4.1 out of 5.
Also known as
kayali.com
Website
kayali.com
Category
Cosmetics & Makeup
Listed on Five Star Index
2026
About these reviews
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The company replied to 100% of reviews.
Latest
Most recent review: October 2026.
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Hello Waad,
Thank you so much for your wonderful review and for taking the time to share your experience with us.
Your feedback is truly appreciated by our team, inspiring us to continue delivering the highest quality products and service.
Kind Regards,
KAYALI Customer Care Team
NM
Nicole M.
They have THE BEST smelling perfume
They have THE BEST smelling perfume, souffle's. I absolutely LOVE Kayali and would recommend to EVERYONE! Shipping was pretty quick! I absolutely love how they pack with care and very cute details. 100% will be purchasing again!
Response from KAYALIOct 1, 2026
Hello Nicole,
Thank you so much for your wonderful review and for taking the time to share your experience with us.
Your feedback is truly appreciated by our team, inspiring us to continue delivering the highest quality products and service.
Kind Regards,
KAYALI Customer Care Team
CM
Catherine M.
Love the fragrance ❤️
Love the fragrance ❤️
Response from KAYALIOct 1, 2026
Hello Catherine,
Thank you so much for your wonderful review and for taking the time to share your experience with us.
Your feedback is truly appreciated by our team, inspiring us to continue delivering the highest quality products and service.
Kind Regards,
KAYALI Customer Care Team
LH
Lesli H.
ZERO customer service
It pains me to submit this because I have been a loyal Kayali fan. This is my third large bottle purchase since 12/2025 (as well as multiple travel sizes and other scents)but first time purchasing directly from Kayali.com.
I submitted a request about a defective product 9/17/2026 and received an email requesting additional information be provided by replying to my confirmation email. I replied with the required information and attachments but have received no communication confirming receipt and what I am supposed to do next.I resubmitted a ticket on your website answering all of the questions you previously requested and attached the proof of purchase (in two different forms) and the requested video (which can't show the defective smell of this product but can show the color). I also submitted all of the same information and attached the files via a facebook message.
Am I supposed to initiate the return now or wait to be contacted about the issue?
Below is what I included (less the attached files since this platform doesn't permit it) in the reply email as requested, TWICE, and in the second customer contact submission, and on facebook via message. That's four submissions.
Hello,
Please find all the requested information as stated in your email below and review the attachments as requested.
1.Which KAYALI fragrance or product you used: KAYALI Vanilla 28 EDP 100ml
2.Proof of purchase (receipt or order confirmation): SEE ATTACHED FILE
3.A clear video showing the issue from different angles: SEE ATTACHED VIDEO LINK AT THE END OF THIS LIST (Control + Click to link to shared one drive)
4.A brief description of the problem: Fragrance smells bad, rancid, vinegary
5.Purchase date: 09/11/2026
6.Name of the retailer or online store: KAYALI.COM
7.Country of purchase: United States
8.Batch code found at the bottom of the product: 802161
UPDATE: Received email 9/20/2026 stating 'your case has been escalated to the concerned team for further review and investigation.'
I will update this review with Kayali's response/actions when available.
UPDATE: Received email 9/21/2026 stating 'To allow our team to further investigate the issue, we kindly ask that you return the item to us for assessment, in line with our policy on KAYALI.com.'
I shpped the item and samples back on 9/21/2026 with original packaging and used the included return label.
UPDATE: Kayali emailed requesting tracking numbers, which I provided. I received a reply stating that they would follow up with their warehouse and process a replacement accordingly once received.
UPDATE: Kayali return received 9/25/2026. Awaiting communication regarding my replacement item.
k/Reception/Mail Room
9438 5361 0554 3000 1458 02 Delivered
Note: DI not available for this package.
Scan History
Sep 25
12:05 pm
Delivered, Front Desk/Reception/Mail Room
BURLINGTON, NJ 08016
UPDATE: Received replacement bottle on 10/05/2026 from a different batch code 836452 (could be S36452). The initial few sprays after priming smell as should be with no rancid, vinegary, or alcohol scents detected. After a period of time to macerate, I expect the vanilla will deepen and the smell will be as expected from this product. I raised the rating to 3 because a replacement was provided but will not purchase directly from Kayali again. The poorest and most ridiculous process to contact customer service I have experienced -- and the overall return policy is inadequate, overall. Sephora is a much safer bet for U.S. customers, and you can rely on a responsive customer service in a timely manner.
Response from KAYALISep 21, 2026
Hello Lesli,
Thank you for your loyalty to KAYALI, and we sincerely apologize for the inconvenience this experience has caused you, especially given that Vanilla | 28 is one of our best-selling fragrances.
We can confirm that our Quality Team is actively looking into your case and we will follow up with you directly via email within the next 24 hours. Please keep an eye on your inbox for our response.
Please rest assured that our team is investigating your case and we are working to resolve this for you as quickly as possible. Your satisfaction is important to us.
If you need anything further in the meantime, please don't hesitate to reach out to us.
Thank you again for your patience and for being a loyal KAYALI customer.
With Love,
KAYALI Customer Care Team
CA
Caroline2810
Inadequate Customer Services Support
I spent considerable time and money purchasing small sample
Sizes and 10ml sizes before buying the large bottle. Some of my 10ml purchases remained packaged as possible gifts. Fortunately, I took one on holiday and when opened the spray mechanism was faulty and there was no fragrance output.
Disappointing as my choices on holiday were limited but at least someone hadn’t received a useless present. Furthermore, on reporting to customer services, I was expected to ‘jump through numerous hoops’ to prove the issue. At least only £28 of pocket not £70 - they obviously need the money!
Response from KAYALISep 11, 2026
Hello Caroline,
Thank you for sharing your feedback. We sincerely apologize for the experience.
To follow up on your case, we kindly ask you to share with us by email to [email protected] your full name, email address, order number, and case description, using the subject line "Trustpilot." Our Customer Care team will review it and assist you as quickly as possible.
We appreciate your patience and for bringing this to our attention.
With Love,
KAYALI Customer Care Team
VC
Veronica C.
Customer Service Nightmare
I need to start by saying that I NEVER leave reviews. This experience has been so terrible that I feel compelled to share it.
On August 25 at 3:21 PM PST, I placed an order for the pre-sale Yum Boujee Marshmallow Set, which included the gloss, pouch, cream, and perfume. Just two minutes later, at 3:23 PM PST, I contacted customer service to cancel the order after reviewing the ingredients and realizing that they would trigger my migraines.
I was told that my order was already “in the process of shipping” and that cancellations were not guaranteed. However, the Kayali website specifically stated that the order contained pre-sale items and would not ship until after August 28. In fact, my order did not ship until August 31—six days after I requested the cancellation.
On August 31, to my surprise, I received an email stating that they could not cancel my order because it had already shipped. They had six days to cancel my order, but failed to do so. That same day, I replied to the customer service representative and requested a return label so I could send the products back as soon as it arrives, as I cannot use them due to a health risk. I did not receive a response until September 2, when I was told that I could not return the products because of their return policy.
Given that I requested cancellation just two minutes after placing the order, that the items were clearly identified as pre-sale, and that the order did not actually ship until six days later, I find the handling of this situation extremely concerning and, quite frankly, an unethical business practice.
My request was based on a legitimate health concern, and I should not have had to disclose personal medical information to receive a reasonable resolution for pre-sale items that had not yet shipped. This order should have been canceled when I requested it.
It is now September 8, and I still have not heard a peep from them. I will NEVER purchase another Kayali product as long as I live. Not from Kayali or any of their retailers. NEVER AGAIN.
Response from KAYALISep 9, 2026
Hello Veronica,
Thank you for taking the time to share this, and we sincerely apologize for the frustration and delay you have experienced. We completely understand your concern, especially given the health-related reasons behind your request.
We would like to clarify that for pre-sale orders, items are released to our warehouse ahead of time for processing, even though shipping occurs later. This meant that by the time your cancellation request came through, the order was already in motion on our end and could not be stopped, even though the shipment itself went out at a later date.
However, we want to let you know that our Customer Care team has already emailed you directly to initiate the return for your order.
We appreciate your patience and for bringing this to our attention. Your feedback matters to us, and we will be sure it is shared with the relevant teams internally.
With Love,
KAYALI Customer Care Team
KS
Karen S.
Smells great
Smells great. I’m addicted to vanilla 28
Response from KAYALISep 9, 2026
Hello Karen,
Thank you so much for your wonderful review and for taking the time to share your experience with us.
Your feedback is truly appreciated by our team, inspiring us to continue delivering the highest quality products and service.
Kind Regards,
KAYALI Customer Care Team
SL
Shayla L.
The product was great
The product was great. The item came on time with no damage.
Response from KAYALISep 9, 2026
Hello Shayla,
Thank you so much for your wonderful review and for taking the time to share your experience with us.
Your feedback is truly appreciated by our team, inspiring us to continue delivering the highest quality products and service.
Kind Regards,
KAYALI Customer Care Team