At First Day, we take a science-based approach to help improve the lives of families. We offer multivitamins made from a blend of 12 organic fruits and veggies, perfect for all age ranges: busy moms and dads, moody teens, and kids with the pickiest of palettes. After completing numerous studies, expert nutritionists formulated our products to complement the eating habits of the modern family. Backed by science and a money-back guarantee, we are dedicated to helping families live happier, healthier lives. If you have questions about our products or your order, reach out to us at [email protected] and we’ll happily assist you!
First Day (firstday.com) has 825 customer reviews on Five Star Index, with an average rating of 4.0 out of 5.
Also known as
firstday.com
Website
firstday.com
Category
Personal Care
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 100% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
This company cannot pay to remove reviews or change its score.
My kids like the flavor and texture. I am happy with the ingredient profile and like that the refills come in a bag every month. We are hoping to see the changes in mood/irritability that are advertised.
Response from First DaySep 30, 2024
We're glad your kids love the flavor and texture! Happy you're enjoying the ingredients, and our eco-friendly refill bags help the planet too. Thanks for being part of the First Day family, Desiree!
MD
Morgan D.
Wonderful
Our children like the taste and they're always excited to take their multivitamins in the morning. I am happy that I found out about First Day and will be a customer for years to come.
Response from First DaySep 30, 2024
We're thrilled your kids love the taste, Morgan! Thanks for choosing First Day – we're excited to be part of your family's wellness journey for years to come! 😊
DR
Drea
Excellent customer service. Great taste…
We just got our first order of gummies a few days ago so l can’t speak on effectiveness yet but the customer service is fantastic. There was an error with my shipping address and when we realized the error they immediately sent me out a new package, which arrived at the same time as my second month package. Myself and my 3 neurodiverse kids have been taking them for a few days. The taste is great. I think they taste like candy. Even my super picky kid will eat them and I can’t get him to take anything. He actually asked for extra. So there are 2 things in the win column. Customer service is awesome and the gummies taste great. They have great ingredients so I'm happy about that and I’m really hoping with consistency that we see the health benefits from them quickly.
Response from First DaySep 30, 2024
First of all, welcome to the First Day family, Drea! We're grateful for taking the time to share your positive experience with us. We made sure to make our products tasty and with well-thought-out ingredients, and it's lovely to hear that you and your kids are all enjoying them. Consistency is key and we hope that you see & feel the benefits soon. Your positive feedback has been a huge encouragement to our team. We're here for you and we're one message away to assist you with any of your future concerns. 💙
KP
K P.
Gummy is a positive!
My two and a half year old asks us every morning for his vitamin. Of course I’m happy to give him such a safe and clean product. We love the gummy form for him. Anything else is too chalky and he won’t take it.
Response from First DaySep 30, 2024
That’s fantastic to hear! 💙 It’s great that your kiddo enjoys his gummies so much and that you found a safe, clean option in gummy form. They can really make it easier for picky eaters. If you ever need tips on incorporating vitamins into his routine or have questions about the product, just let us know! 😊
MO
Mom of the kid who hated C.
The kid that hated candy
Getting my son on vitamins was so difficult due to his non-interest in sweets. Yes, I know. What kids doesn’t like candy?!? Well, mine! I spend so much money buying different brands of vitamins to try to get him to like them enough to take them. Until we found First Day…
I tried it myself and it wasn’t overly sweet or chalky like those Flintston Vits or the chewable hard vitamins. Once I talked my son into trying them, the rest was history. Today and everyday, he makes sure to remind us to give him his vitamins and says “ we didn’t take our vitamins today!”
He enjoyed them and looks forward to them daily.
Response from First DaySep 30, 2024
Hi there! It’s fantastic to hear how First Day gummies have been a game-changer for your son! 💙 It’s great that he enjoys them so much, especially after the challenges you faced with other brands. His enthusiasm for taking his vitamins daily is such a win! If you have any more tips or experiences to share, feel free! 😊
WL
Wendy L.
Super Nutritional!
I always hear negative things about the ingredients in vitamins over the counter. My two children are young, 7 and 5. So you can imagine how sick they get with the fact that they attend school. I love the amount of nutrition that’s in these vitamins. I have definitely seen a major decrease in how often they get sick. Plus, with the fact that my youngest is extremely picky, I love that she can receive an intense amount of nutritional content in these vitamins. My girls have been taking these vitamins for at least 3 months now.
Response from First DaySep 30, 2024
Yay! It’s wonderful to hear how our gummies have positively impacted your children’s health! With kids being prone to sickness, especially in school, it’s great that you’ve noticed a decrease in illnesses. Thanks for sharing your experience! 💙
HM
Heather M.
Disgusting Melted Mess!
I had the same issue as Neoma (and also live in Canada). I was so excited to finally order these, but when I opened them, they were a revolting melted, sticky, gooey mess stuck to the sides and bottom. Not sure if this was just a bad batch, or if they sat on a hot truck too long. But so gross 🤢 🤮! So disappointed!!! Ick, yuck, gross! No way my kids would touch those with a 10ft pole! 😕 I’ve reached out to customer service for a refund.
Response from First DaySep 12, 2024
We’re very sorry that it hasn’t been a smooth sailing experience, for you Heather. We’re as excited as you are for your First Day journey and it makes us sad that your kids weren’t able to try our products. Thank you so much for giving us a chance to make it right for you and we’re here to assist you in the best way we can. 💙
NW
Neoma W.
I was so excited to try these
I was so excited to try these. I bought them for my teenage sons. Website and ordering process were both smooth, delivery, also fairly quick to Canada. After eagerly waiting for the first shipment to arrive, I tore open the package, only to find the safety seal was open and the seal was pressed down into the container. The gummies were also a melted mess. Fine, sometimes things happen, no problem, I reached out, customer service was fantastic and sent a replacement right away. Skip next shipment, wait for new package to arrive. New package arrives, again tear open the package, safety seal securely in place, great I think, these should be good! So I cut open the seal, and lo and behold, melted gummies again. And I live in Canada as mentioned, it's already been pretty cool here, no reason for them to be melted. Wish I could add a photo. Really disappointing experience. I again contacted support and they were again super nice and helpful, kudos to their service agents. I requested a refund and ended up canceling my subscription. Hoping positive changes can be made to the gummies ability to handle traveling in transit to the customer. I may consider resubscribing in the future, in the meantime, I will have to use something else.
Response from First DaySep 11, 2024
Hi Neoma! I’m really sorry to hear about your experience. It’s frustrating when things don’t go as expected, especially after being excited to try the product. I appreciate your patience and understanding, and it’s great to hear that our customer service was helpful. I’ll definitely pass along your feedback about the gummies. Thanks for giving us a try, and we hope to have you back in the future! 😊