BatonReviews of baton.com

I used Baton to sell my small business and retired. They were instrumental from the valuation till after closing, assisting me all along and guiding me through the entire process. Their fee was very competitive but I also chose them because their approach was very tech and data based, unlike more traditional old fashioned brokers. The M&A background from advisors allows us to get a good valuation and an even better price from buyers. Through the negotiation, while I was always the one making decision, they were also advising me on what was not reasonable of an ask, what was customary, and what was not on each side. It was valuable as a seller like me with no experience selling a small business before. Their dashboard kept improving during the process and give s a good understanding and visibility of what is happening. I really like the fact I had an entire team supporting me and the transaction, solving issues and pushing the deal through. FInally, they have a strong and solid technology : in case of litigation from the buyer for misrepresentation or such, all exchanges, reports, meetings, emails are securely backed up and can be accessed if need be. I would use them again if I were to sell another business.

Great experience from the buyer perspective. Responsive team, user-friendly platform, broad array of listings across the U.S. Direct communication with CEO.

I have sold my business within the 6 months. They did a good job on qualifying leads. It was a smooth transaction. Our m&a advisor, Fahad was knowledgable and experienced. Would love to work again in the future.

I've just started communicating with the firm. So far, so good. I'm being helped with timely information and responsiveness. I look forward to buying one of the companies they may represent. I'm interested in a technology and management consultancy, as a buyer.

When I first contacted Baton Marketing, I was very interested in the way they did business and looking for buyers and of course seller like me. After a few meeting my partner and I decided to go and give it a try. Working with our rep, we when through and fill out paperwork about our company and also did a few video's that help set up with question for us to answer. To our surprise, within a week we had buyers showing interested in our company and after 2 months we found a buyer. I was told our sale was quicker them most, but with their help and support working with the buyers, it all came together quickly. They were great to work with and more important they did what they said they do throughout the sales process.

As an attorney handling many small business sales, I've worked with a wide range of brokerages and advisors. Baton and their team are experienced and have a well-structured process that makes my job easier. This, in turn, leads to a more efficient and cost-effective legal process for their clients. We would happily recommend Baton to any of our clients looking to sell their business

The process from the initial call was terrific. Their "prospector" cold called me and being in sales for 40+ years I was skeptical to say the least. But as she/Alex explained the process the more interested I became. At the end of the call, I was very engaged and wanted to learn more. Then I was put in touch with Reid K, who is nothing short of a gem and a pro. Patient, thorough, professional and easy to work with. Trying to sell a business on my own was potentially an extremely daunting process. Once committed, Reid and his team took care of all the documentation/financials, which were all uploaded to their portal so I didn't have to submit every time a prospective buyer contacted me to ask and then I would have had to get NDA's on every potential buyer and vet them myself. Baton vetted everyone and once deemed viable, set up short discovery calls for the buyers tand myself to ask questions and determine levels of interest. Once a buyer was secured, and an LOI was submitted, Reid/Baton took care of the process from escrow, to legal, to purchase and sale agreements +++. At the end of the day, even though the transaction took a bit longer than hoped for, it had nothing to do with Baton. Do yourselves a huge favor, have Baton handle all your transactions, you'll save a ton of time, aggravation, and in the end, money. They are a valuable cost effective resource with all the tools rolled into one neat package. So glad they "found" me.

Overall, a good selling experience. Serena was always responsive when we had questions or topics to discuss. We had discussion with a number of prospective buyers and closed with the one that was the best match.