Randy A.
Unfinished Books, quality very inconsistant. Tools hard to integrate
So, I like Stukent as a company and what they are trying to do in making college level courseware more practical. They get lots of stars for that. I've so far used 2 of their texts, and the first one, a social media course, was often very much out of date and is in desperate need of a re-edit. They are declining to do so, which means I need to find a new social media text and change my course accordingly- which is a lot of work I don't get paid to do. The reply mentions a social media book that is far less useful for the college Junior/Senior classes I'm assigned to teach as it's a social media basics how-to boom appropriately written for HS/community College students.. and is Good for that purpose. I'm presently teaching from an advertising text and the book is.. also... unfinished. Many chapters don't have quizzes to check student reading. (about 1/4) Multiple slide decks look like unedited rough drafts with one chapter having nearly 90 slides. And no, not all of that was relevant content, more an unedited data dump. Some significant subjects like marketing analytics are glossed over extremely superficially- to the point of being insulting to students. So why the 3 stars? The "Simternships" are a great feature. What they are trying to do is great, and deserves support.
Response from StukentMar 16, 2023
Thank you for the feedback and support. We understand the frustration with having outdated materials. We do have an updated Essentials of Social Media Marketing courseware that you could utilize. We are sorry to hear that you feel like the advertising courseware and instructor materials are unfinished. This feedback has been provided to our product team to make improvements.



