Zaka G.
Use with precaution
Page pilot as a website does a really great job with sorting out your product page and giving you some great ideas for copywriting. It can however make your website look gimmicky. I’ve made a list below on the good, the bad and what it could do to improve (not the ugly.) The good: Easy to plug in Great video tutorials Very easy to get better copywriting then doing it yourself for the first time. Nice theme sections Fairly priced for what you get Okay for mid ticket items The bad Too many buttons - they add this scroll to top button which makes the page feel gimmicky. A weird additional padding - on all themes I’ve attempted to import the page to it has a weird padding above the announcement bar. Sometimes when using it, the load time can be a bit longer. Non cohesive - when looking at the organisation of the page its not sales focused as the sections pre-laid out are not focused on a sales funnel strategy. Improve on: Have a sale option if the person making the store wants a traditional, long form or mini store (this can help have a improved ROI) Remove the emojis and have some icon with text. price and title in the same row. Lazy load images. Above the fold needs to be focused on more. Show mobile previews. If you are starting out this doesn’t help you make sales instantly but gives you some clarity how to write a compelling product page. If you are testing it for a new store and have experience having other successful websites don’t use this.