Tammy S.
Good Concept, Weak Delivery - My Full Experience with Growth Tools
I completed the Growth Tools BOPA program in full. My experience is mixed and ultimately lands in the middle. What worked well: The BOPA system itself works. I made my money back with a single sale and continue to use it successfully. I was specifically looking for a marketing system that did not rely on social media, and BOPA delivered that. In hindsight, it closely resembles traditional relationship-based marketing methods that existed long before social media, which I already had experience with after 25 years in my industry. The four months of live classes, homework, and structure provided strong accountability. While marketing was the focus, the program also motivated me to improve broader business operations. I gained confidence in pricing my services appropriately, clarified my target audience, and strengthened my systems and strategy. Everyone I interacted with, from sales to instructors to the community, was kind, supportive, and willing to help. I do not regret taking the course. Where the program fell short: Despite the value of the concept, the execution did not match the price. The program includes four months of group coaching, after which additional support requires further payment. This was not clearly communicated during my sales call, stating it was a 12-month program, and the cost felt too high for what was actually delivered. I was assigned a personal coach, but the support felt generic and poorly personalized. Responses and some materials provided did not reflect my business or prior conversations. I ultimately did much of the work myself, as while my coach was kind, he didn't understand me or my business. Course materials contained frequent spelling, grammatical, and formatting errors, including in exams, which was disappointing given the “university” branding and price point. Exams were required but provided no personalized feedback, making them largely ineffective. Concerns raised through feedback channels were not addressed. Emails sent directly to the owner about these issues went unanswered. Live classes were the biggest issue: Although promoted as “where the gold is,” many classes were inefficient and poorly structured. Significant time was lost to repeated rule explanations, unclear delivery, filler language, and uneven time management. Classes were sometimes cut short, dominated by individual questions, or lacked time for discussion. This reduced value, especially for more experienced participants. I personally did not struggle with the concepts or material due to my background in marketing and technology, but many students lacked foundational skills, which slowed classes. A tiered or prerequisite-based structure would significantly improve the experience. Final month, platform, and offboarding: The final month was largely review and could have been condensed. Promised follow-ups did not occur, and communication stopped abruptly once the program ended. The platform itself was glitchy, disorganized, and contained broken links throughout the program. Given the price, this was unacceptable. Overall: BOPA works and I continue to use traditional forms of marketing that I used prior to social media, booked out ever since and so I deleted all my business social media accounts with no regrets. The real value in this program comes from structure, accountability, and confidence-building. However, while the people are kind and supportive, the program suffers from poor execution, inconsistent instruction quality, weak personalization, technical issues, and inefficient use of time. These factors make it significantly overpriced. Do I recommend it? Yes and no. The concept is solid, but the program requires substantial improvements. People entering with a lack of background in marketing and tech may find this program overwhelming and challenging.



