At BEAUTY PIE, our mission is to make you feel like a kid in a cosmetics candy shop. To bring you the fairy tale. To deliver the absolute best in beauty nonstop, at prices so amazing, even a splurge is a steal. Because there should be no guilt in getting gorgeous.
Beauty Pie™ - USA (beautypie.com) has 5,853 customer reviews on Five Star Index, with an average rating of 4.5 out of 5.
Also known as
beautypie.com
Website
beautypie.com
Category
Cosmetics & Makeup
Location
New York
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 14% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
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Customer service is fine, but the products are scented and awful!
Response from Beauty Pie™ - USAMay 5, 2025
Hi Kristen! Thank you for taking the time to share your feedback. We appreciate you letting us know about your experience with our products.
We understand your concern regarding the scent of our products. For personalized recommendations that might better suit your preferences, we encourage you to reach out to our dedicated Member Happiness team at https://bit.ly/contact-mh. We will be happy to assist you in finding products you'll love that are fragrance free.
We also want to assure you that we will share this feedback with the wider team for their consideration on future product developments.
Thank you again for your review. We hope to connect with you soon!
SH
Shayna
Support & I exchanged numerous emails…
Support & I exchanged numerous emails regarding problems with the C-Wave mask. They asked for a video as well as the numbers on the mask. I provided all & then all I got was silence. I asked again 2x & heard nothing at all.
Response from Beauty Pie™ - USAApr 26, 2025
Hi there,
We're sorry to hear you were having troubles with your LED Mask and the support from our team, this is certainly concerning to hear!
I've had a look and can see there was a delay in getting back to your query by our team, please accept my sincere apologies! However, I can see our team has been in touch now to help resolve this. I have passed your feedback along to our team in hopes this doesn't happen again in future!
Best wishes,
Ivy from Member Happiness
Beauty Pie
CU
customer
The foundation is dry and flakes
The foundation is dry and flakes. The LED mask blinks quickly and if uneven. The concealer does not cover well and it settles into fine lines.
Response from Beauty Pie™ - USAApr 14, 2025
Hi there,
We're sorry to hear you haven't loved some of the products you tried recently. With the foundation, you may like to try using a hydrating moisturiser first to prep the skin, or you may like to try our Superluminous Tinted Skin Glow Serum which will provide some coverage but also leaves a more luminous finish than the foundation.
Our LED mask, it is always best practice to use the mask until the charge is at zero and then charge the mask fully (until all three LEDs on the controller are illuminated indicating that the mask is fully charged). How the mask is stored is also important. We recommend storing the mask in a dry place in the dust bag to prevent the mask being exposed to any harsh environmental conditions. The mask should be stored away from any damp or humid environments as this can affect the battery and also cause the mask to discolor over time.
However, if you feel there is a fault to your mask, please do reach out to our Member Happiness team and we can help investigate this with our Quality Assurance team.
Please be assured, I have passed your comments over to the relevant departments. If you would like some assistance choosing something else to try, our Member Happiness team can always help with some recommendations!
Best wishes,
Ivy from Member Happiness
Beauty Pie
AM
Amy M.
This is not the miracle production light I…
This is not the miracle product I thought it would be. The color is too light ( whitish tint) and I have light skin.
Response from Beauty Pie™ - USAJan 23, 2025
Hi there,
Thank you for sharing your feedback on your recent Beauty Pie purchase. We're truly sorry to hear that the product didn't meet your expectations and that the shade wasn't quite right for you.
As this is a colour corrector, it is limited on the shade range. One tip that may help you enjoy the product more, this is a correcting/brightening product, not a concealer. You may find that using slightly less product in a thin layer, and gently dabbing under the eyes will help softly brighten the undereye area! You can then wear on its own or finish with a concealer to neutralize the shades and set with powder over the top for a smooth finish.
However, I have certainly passed your comments along to our product development team. If you are looking for a concealer, you may like to try our Everyday Great Skin Hyaluronic Blur Concealer. Our Member Happiness team can help assist with shade matching!
Best regards,
Ivy from Member Happiness
Beauty Pie
MG
MG
The product doesn't measure up
The product doesn't measure up. I purchased based on all the rave reviews but found the product not to be great. It's too light and actually draws more attention to the under eye area.
Response from Beauty Pie™ - USAJan 23, 2025
Hi there,
Thank you for sharing your feedback on your recent Beauty Pie purchase. We're truly sorry to hear that the product didn't meet your expectations and that the shade wasn't quite right for you.
As this is a colour corrector, it is limited on the shade range. One tip that may help you enjoy the product more, this is a correcting/brightening product, not a concealer. You may find that using slightly less product in a thin layer, and gently dabbing under the eyes will help softly brighten the undereye area! You can then wear on its own or finish with a concealer to neutralize the shades and set with powder over the top for a smooth finish.
However, I have certainly passed your comments along to our product development team. If you are looking for a concealer, you may like to try our Everyday Great Skin Hyaluronic Blur Concealer. Our Member Happiness team can help assist with shade matching!
Best regards,
Ivy from Member Happiness
Beauty Pie
CU
customer
Unfortunately the product did not cover…
Unfortunately the product did not cover the dark circles under my eyes. I had high hopes and wish it had worked for me. My circles are not that dark either.
Response from Beauty Pie™ - USAJan 7, 2025
Hi there,
We're sorry to hear the Superluminous Undereye Genius didn't quite have the results you hoped for. This is a correcting/brightening product, not a concealer. You may find that using slightly less product in a thin layer, and gently dabbing under the eyes will help softly brighten the undereye area! You can then wear on its own or finish with a concealer to neutralize the shades.
However, I have certainly passed your comments along to our product team for future consideration. If you would like any assistance choosing something else to try, feel free to reach out to our Member Happiness team at anytime for some recommendations.
Best wishes,
Ivy from Member Happiness
Beauty Pie
DA
Danielle
Product is great, website lacking
Product is great, so two full stars for that. Unfortunately, the website experience is lacking. I have to click too many times to get to my authenticated home page. It would be super helpful if you used my IP address or other geolocation metadata to identify that I am not in the UK. Then, I want to focus just on logging in. I do not want to see any promotional content at this part in my journey.
In addition, I enjoy Beauty Pie products because I have been fortunate enough to use trial and error as my primary decision making methodology. What I would love to see is more helpful product descriptions that clearly outline features and benefits. When I read product descriptions right now, I just see a lot of flowery language to basically tell me that Product XYZ is great for me and uses premium ingredients. This could apply to literally anything on your website.
Overall, I really enjoy most of the products I have tried. One of my goals for the upcoming year is to be more financially responsible so I will no longer be able to afford my 'guess and check' methodology and would greatly benefit from more substantive product descriptions.
Response from Beauty Pie™ - USADec 30, 2024
Hi there,
We appreciate your feedback, we're delighted to hear you enjoy the quality of our products! However, I'm sorry to hear about your concerns with our website.
When visiting our website, if you scroll to the bottom you can choose which region you are located in to access the US site. You may like to also try searching 'www.beautypie.com/us/login' which will bring you straight to the login page. When you are on the website on a laptop, clicking into the human figure on the right hand side at the top of the page will also bring you to the login page, or if you are using your phone to access the site, the three lines drop down menu on the top left hand side will give you the option to sign in.
Regarding our product descriptions, I have certainly passed this along to our team to consider for future. If you have any questions about our products, feel free to contact our Member Happiness team who can provide some further context. They can also help with recommendations and skincare routines, along with our online skincare quiz! On our product pages, if you click the 'highlights' section it will display the key benefits and ingredients in the products.
Thank you again for your valuable feedback. We would be more than happy to help with any future product purchases and we'll strive to provide the clear and comprehensive product information you need to do so.
Best wishes,
Ivy from Member Happiness
Beauty Pie
CU
customer
Don't know maybe there is a network…
Don't know maybe there is a network issue. Trying to reorder but forgot my password and I am just going in a loop, telling link is expired. I gave up.
Response from Beauty Pie™ - USADec 20, 2024
Hi there,
I'm sorry to hear you are having issues resetting your password with us, I appreciate this must be frustrating!
I have reached out to you over email now to investigate this and help you regain access to your account. I apologize for the inconvenience and please be assured we have passed your comments along to the relevant departments.
Best wishes,
Ivy from Member Happiness
Beauty Pie
