Franklin
Fair and just program for newbies
Fair and just program for newbies. I expected more advanced insights but it is a solid starting point.

We offer state of the art online education to enable the world to learn everything needed to know to sell successfully on Amazon. Our professor, Mateo Echeverry, has successfully ran over 40 Amazon stores, surpassing 8 Figures in revenue, and has helped over 2,500 students do the exact same following his proven methods.
Apex Navigator (apexnavigator.com) has 24 customer reviews on Five Star Index, with an average rating of 3.5 out of 5.
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24 approved reviews, newest moderated first
Franklin
Fair and just program for newbies. I expected more advanced insights but it is a solid starting point.
Marcus T.
Community is really supportive. Throughout it is a good platform.
Rose
Best for newbies. It gave me a solid overview but I think the onboarding should be faster and more smooth.
Lashy
I had the pleasure of speaking with Mateo, the CEO, and honestly, what an amazing guy! He took over an hour to walk me through everything, but it flew by because of how clearly and confidently he explained things. His energy, wit, and knowledge make you feel totally at ease and excited about the journey ahead. Apex Navigator has built something truly impressive, an automated Amazon business that's incredibly sophisticated yet easy to use. You’re never alone in the process; there’s a full support system in place with assistants ready to help you at every step. From private Discord channels, WhatsApp groups, and a wealth of video resources, to actual people you can call anytime, it's all there. With this level of support and structure, it feels like success is the only option. Mateo and his team genuinely care and it shows. Highly recommend!
Response from Apex NavigatorMay 27, 2025
Thank you so much for the amazing review and for taking the time to share your experience! It was truly a pleasure speaking with you, and I’m grateful for your kind words. We believe in building not just a business, but a full ecosystem of support — and it’s incredibly rewarding to know that it’s making a difference for you.
Mona
This company advertised a job on social media to be an appointment setter and I applied. I had to fill up a form with my contact details and book an interview appointment. It was mandatory to watch a long video and I did it. They sent me numerous text messages and emails asking me to confirm my attendance to the interview and they didn’t attend. This has happened to other people as well, and I think this should never happen to anyone anymore. It’s disrespectful not showing up to an interview, and says a lot about a company. Are they just collecting data from people? I have all the emails and messages to prove it.
Response from Apex NavigatorMay 15, 2025
We sincerely regret the experience you had. We truly appreciate the time you took to complete the application form and watch the informational video. We fully understand how frustrating it can be to feel that your time was wasted in a process that didn’t meet your expectations. We want to clarify that we did attempt to contact you to conduct the interview, as we discovered a scheduling system error that prevented the originally booked appointment from going through. Unfortunately, when we tried to correct the issue and reschedule with you, you declined the interview — which we completely respect and understand. Additionally, we apologized multiple times for the inconvenience. At no point was our intention to collect information without purpose. Our process is designed to ensure that applicants clearly understand the role before the interview, allowing both parties to make the most of their time. Nonetheless, we take your feedback very seriously and have already made improvements to prevent similar situations from happening again. Thank you for sharing your experience, and we wish you the very best in your future endeavors. Sincerely, Apex Navigator Team
Lulahandal
The company’s program is expensive. When they orient you into the program, they promise you that you will be making money within a month after sign ups. The cost for all the tools and the VA’s assistance is expensive for someone that is just starting with the program. By biggest complaint is that the VA’s spend the majority of their time researching products, opening accounts, and building the tools needed to start the business. As a new business entrepreneur, I would have liked more control of the process, making selections myself and buying products that I believe in. The products that the VA’s were choosing were all random products. I would have liked to have my own niche and stick with it. This program was not for me, the company would not refund me back the money that I invested in purchasing the product.
Owen S.
Absolutely overwhelmed with the love and support i have received working with this company. I have bought many Amazon programs and other courses, nothing compares to what they do here and the amount of support they provide... thanks again to everyone over at Apex Navigator <3
Chi T.
I love working with this team, the people are friendly and there are always coaches around to answer every single question. Hasn't missed and I've gotten the help I need when creating and growing my own store. Mateo and the team have great communications with me and other members, and my store is growing