Anmoon Travel is a locally operated tour company that prides itself on the fact that all staff are local and 100% certified Moroccan Berber guides. anmoontravels is a travel agency specializing in groups of all sizes, ranging from 1 – 50 people that provides privately guided, authentic Moroccan tours for our clients.1. A day in Morocco2. Luxury safari escapes3. Walking tours through the Atlas Mountains4. Adventures into the Sahara5. Unique cultural tours and discover the Imperial cities of Morocco
Anmoontravel (anmoontravels.com) has 12 customer reviews on Five Star Index, with an average rating of 5.0 out of 5.
Also known as
anmoontravels.com
Website
anmoontravels.com
Category
Activities & Tours
Location
San Francisco, California
Listed on Five Star Index
2026
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The company replied to 75% of reviews.
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Most recent review: February 2026.
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Samir and his team are exceptional. They were able to move six people around seamlessly in comfort, but still maintain a very authentic experience. His pride in the country shows through everything he does and I have no doubt you will be pleased to work with him
RF
Rebecca F.
Our recent family vacation to Morocco…
Our recent family vacation to Morocco was everything we hoped for and so much more, thanks to the exceptional team at Anmoontravel. From the moment we arrived, it was clear that every detail of our itinerary—from our days in Marrakech and Essaouira to our time in the Agafay Desert and the Atlas Mountains—had been thoughtfully crafted. Each hotel, activity, and guide added something memorable to our experience.
I especially want to highlight our driver, who was outstanding. He navigated busy streets, narrow alleys, and mountain roads with such calm confidence that we always felt at ease. He was also incredibly patient and caring with our children. When our youngest began to feel carsick on the way through the Atlas Mountains, he immediately adjusted—slowing down, stopping when needed, and making sure we had water and supplies. His kindness set the tone for the entire trip.
Our travel specialist, Samir, who owns the company, has assembled a remarkable team of people who clearly love what they do. Because of them, we didn’t just visit Morocco—we experienced it. One of the most memorable moments for me was the backstreet food tour in Marrakech. Our guide welcomed us like family and introduced us to some truly delicious dishes. I even discovered a new appreciation for lamb thanks to a beautifully prepared tanjia. And yes—our kids tried snails right alongside us!
For families looking for a little adventure, I can’t recommend the ATV experience in Essaouira enough. The dunes near the beach are stunning, and the mix of sand and ocean views made the ride unforgettable for our 12-year-old. Our overnight stay in the Agafay Desert was equally magical; watching our children ride camels at sunset was a memory I will hold onto forever.
I also want to note how wonderfully the team handled an unexpected travel setback. When our flight home was suddenly canceled due to the Airbus recall and no flights were available from Marrakech, Samir arranged transportation to Casablanca for our next-day flight. His support during that stressful moment meant everything to us.
Looking back, there is truly nothing we would have changed about this trip. It was the perfect mix of culture, adventure, and relaxation, created with genuine care and expertise. We are so grateful to the entire team and recommend them wholeheartedly to anyone considering Morocco.
MM
Marianne M.
Marianne and mike
Samir planned a wonderful trip for us! He was great in planning, with great suggestions and listened to our feedback. He even met with us in marakesh before we hooked up with our guide and driver. Zachariah was a wonderful guide for us. He was very knowledgeable and enthusiastic about Morocco. By the end of the week it was like a friend showing us around his beloved country! The accommodations were wonderful. The food was authentic and plentiful. The Sahara camp with camel ride was a highlight for us. Thank you for a fabulous vacation! Highly recommend Samir and Morocco !!
AL
Anna L.
A unique tour with a local
Thank you Samir and Zak for a wonderful tour of Marrakech!
As I booked last minute, Samir wasn't available anymore but his brother Zakaria, who also is a guide, made time to take me on a 3-hour solo tour of the Medina. We visited the stunning Dar El Bacha Museum and took a walk along the old Medina Streets. Zak was wonderful, friendly and open-minded, with a very fluent English to answer my many questions about the culture and lifestyle in Marrakech. I had a very unique opportunity to experience the bustling city life more as a friend than a tourist.
I rate my visit to Marrakech the best solo trip I ever did thanks to the kindness of the local people and the wealth of culture and planning my next visit already.
Response from AnmoontravelMar 4, 2025
Thank you, Anna! It was truly our pleasure to host you in Marrakech. I'm so glad Zakaria could share the beauty and culture of the Medina with you. We always aim to make our tours feel personal and authentic, and it means a lot to hear that you had such a great solo experience. Looking forward to welcoming you back for your next visit!
TA
Theresa A.
Look no further, you've found your tour guide and tour operator in Morocco!
Thank you to Samir for an absolutely AMAZING experience in Morocco!!! I've been on a handful of group tours and Samir surpassed my expectations of what a guide should be! His passion for Morocco, knowledge, organization, attention to detail, amazing positive energy, fun personality, humor... and genuinely caring that each person in our 14 group tour was doing well, and enjoying the trip had a huge impact on our trip. He went above and beyond.
Compared to other guides he had a passion and excitement for us to experience Morocco in the best possible way. He was able to connect with us as a group, but also as individual people. And his energy was contagious.
Never once did I have to worry about what I would do with free time. He presented us with top notch recommendations for restaurants, local sites to visit, "experience" suggestions like spas, spectacular sunsets/sunrise locations... and much more. He brought us to local businesses which gave back to the community. He had connections in all the cities we visited that made our trip even more memorable. He anticipated our needs ahead of time, and it went without saying that I felt safe being under his wing throughout the trip.
From the bottom of my heart, thank you Samir for the BEST tour experience I've ever had!!! It's clear that you love what you do for work and it showed in all the details of our trip.
If you're reading this review, no need to look any further. Seriously. Book your trip already!
Response from AnmoontravelOct 8, 2024
Thank you so much for the heartfelt review, Theresa! I'm thrilled that your experience in Morocco was so memorable and that I could surpass your expectations. It was an absolute pleasure guiding you and the group, and I'm so glad that my passion for Morocco resonated with you. Your kind words mean a lot, and I'm grateful for the connection we made during the trip. Looking forward to welcoming you back to Morocco one day! Safe travels, and thank you again for your trust.
Samir
AM
Alyna M.
An amazing and unforgettable experience
Samir was very accomodating to create a bespoke and authentic experience for us; things we would never get to experience on our own or with a big tour agency. He has great attention to detail and we admire his philosophy in providing a genuine local experience and supporting the local communities. We wished we could have stayed longer.
Response from AnmoontravelOct 8, 2024
Thank you so much Alyna, for your kind words! I'm really glad to hear that you enjoyed the bespoke and authentic experience we created together. It was a pleasure showing you a side of Morocco that reflects the local culture while supporting the communities. I appreciate your trust, and I’m happy that the attention to detail made your trip special. I hope to welcome you back for an even longer adventure in the future!
Samir
KC
Kristen C.
Magical adventure for our family of 6 - Merci Samir!!!
We just returned from a 9 day trip to Morocco for our family of 6 entirely planned and executed by Samir. We cannot say enough heartfelt positive, out of this world things about Samir. Samir is thorough, creative, kind, professional, and trustworthy with an extreme attention to detail. From start to finish, he took care of every detail and guided us through it all. The entire adventure felt like a good friend was lovingly showing us his home. Trip planning: Samir was highly responsive and paid close attention to our requests. His communication was quick and efficient and his English and French are impeccable. He had spot-on ideas for our family but was flexible if we wanted to change course. He was collaborative but also provided his experienced opinion where needed (quite often!). He is receptive to understanding preferences so your time is well spent explaining to him what you are looking for! He planned our extensive trip with care and attention to detail in no time at all. He built a dream itinerary for us with hotels, activities, meals, and transport. Arrival and Travel tours: Samir was waiting for us when we arrived in Marrakesh with a warm smile, a basket of treats and snacks, and transport to our first destination. He is infinitely knowledgeable and has a wide network of local experts to deliver the most informed, local touch possible. We learned and experienced so much through the eyes of these excellent guides. Hotels: In accordance with our budget and expressed interests, Samir selected perfect hotels for us. We experienced a local and native feel mixed with immense luxury in every lodging. Each "pearl" hotel had its own unique special touches. Activities: Samir kept us busy so that we we experienced so much of Morocco in the short time we were there. In our 4 childrens' own words, each activity was better than the one before it. From the fascinating sightseeing tours in Marrakesh and Essouira to the food tours, the hot air balloon ride at sunrise, the desert camp ATV and camel fun, and the surf lesson, Samir delivered a balance of educational tours with just plain awesome fun. Food: Samir arranged the most adventurous food tours and restaurants for us. We were able to enjoy the local cuisine but also with a nice balance of some more familiar foods. Every restaurant and food experience he selected for us was perfection. Personal Touch: We could not ask for any more than the care and attention that Samir provided on our trip. Every transport, every meal reservation, every single detail was deliberately and thoughtfully prepared and taken care of. He was dedicated to our trip being a success. The result was a truly magical adventure that our family will treasure forever.
Response from AnmoontravelAug 12, 2024
Hi Kristen,
Thank you for your heartfelt feedback! I’m delighted to hear that your family enjoyed the magical adventure in Morocco. It was a true pleasure to create a personalized itinerary that included all the experiences you were looking for and to help you create memories with your family.
I appreciate your kind words about my attention to detail and local connections. Knowing that you all cherished each moment makes my work so rewarding. If you ever decide to explore more destinations in Morocco, I would be thrilled to help you plan another memorable trip!
Warm regards,
Samir
LE
Lesley
Anmoon Travels is the Best!
"Great" doesn't even begin to describe my experience with Anmoon Travels! Our group travelled 14 days across Morocco guided by Samir and he made the trip an unforgettable experience. I loved his human-centered approach to the whole trip. He's personable, positive, and meets every group member where they are. He was so thorough and thoughtful in his organization, anticipation of logistics and overall facilitation of the trip, so that we could fully immerse ourselves in the culture, learn about the country, and enjoy our time.
Samir has a passion for people and makes an effort to highlight the authentic stories and history of Moroccan culture. What I loved most is that he prioritizes supporting local artists, businesses, and especially women-owned businesses/co-ops. The most special memories I have are being welcomed into people's homes for group dinners which adds such a level of familiarity and connection that would be otherwise out-of-reach.
Throughout the trip, Samir went above and beyond adding customized experiences that made sense for the group (like a special hike in the Todgha Gorge to meet a nomadic family) and individuals' priorities within the group (reserving a special dinner in Fes with an escort or setting up a visit to a wine bar because I love wine). He even went as far as making recommendations for activities and restaurants for my next country stop after Morocco. Better yet, he has great taste in food and quality of experience, so you never have to question whether he's going to get it right. By the end of the trip I was saying "whatever Samir says to do, I'll do it."
All in all, Anmoon Travels is the perfect company to turn to if you're looking to explore Morocco for the first time or revisit to delve deeper and learn more (which I plan on doing asap!). Their team centers experiences in supporting local businesses and conveying the multifaceted diversity and beauty of the country.
Response from AnmoontravelJun 6, 2024
Hi Lesly,
Thank you so much for your heartfelt review! It was a pleasure guiding you and the group across Morocco. I'm thrilled to hear that you enjoyed the personalized experiences, local culture, and special moments we crafted together. Your kind words about my approach and the support for local businesses mean a lot. Looking forward to welcoming you back for another adventure with Anmoon Travels!